Digital Customer Success, Senior Manager

Equinix; Dallas (TX); On-site; USD 173,000 - 260,000; Full time

Benefits offered by this job

Employee Assistance

Health Insurance

Retirement Plan

PTO & Holidays

Disability & Life Insurance

Job summary

Equinix, the world’s digital infrastructure company, seeks a senior leader to design and run the Digital Customer Success Management post-sale motion. You will create scalable, data-driven journeys that drive adoption, value realization, retention and growth across digitally served segments.

You will unite AI, automation and human intervention, orchestrate journeys in Gainsight and Salesforce, and partner with Sales, Marketing, Product, Support and Operations to deliver proactive experiences and

Qualifications

• 10+ years in Customer Success, Digital Customer Success, Customer Experience, lifecycle management or related technology functions.
• Proven experience designing and operating scaled or digital customer engagement models across large populations.
• Hands-on experience using Gainsight and Gainsight Journey Orchestrator to design, build, launch and optimize digital journeys.

Responsibilities

• Digital CS Strategy: Define and own the Digital Customer Success strategy, operating model, roadmap and performance framework.
• Journey Strategy: Design end-to-end digital journeys across onboarding, adoption, value realization, risk, renewal and growth.
• Coverage Orchestration: Establish segmentation and orchestration rules for digital, pooled and named engagement.
• AI & Signal-Driven Engagement: Develop event- and signal-driven interventions using health, usage, milestones, risk indicators and behavior.
• Technology & Data: Partner with tech and ops to translate requirements into Gainsight, Salesforce, AI platforms and channels.
• Scaled Plays: Build scalable playbooks, campaigns, CTAs, self-service experiences and automated communications.
• Human Intervention: Establish triggers and escalation paths to move customers from digital to human when needed.
• Cross-Functional Execution: Collaborate with CS, Renewals, Sales, Marketing, Product, Support, Operations, Data and Tech.
• Performance: Define KPIs and measure journey effectiveness, adoption, renewal outcomes and cost-to-serve.
• Optimization & Leadership: Lead test-and-learn and develop Digital CS resources.

Skills

Digital CS strategy

Journey orchestration

Lifecycle optimization

Cross-functional leadership

Data-driven decisioning

Change leadership

Tools

Gainsight

Salesforce

AI platforms

Automation tools

Job description

Who are we?

Equinix is the world’s digital infrastructure company®, shortening the path to connectivity to enable the innovations that enrich our work, life and planet.

A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future.

A career at Equinix means being at the center of shaping what comes next and amplifying customer value through innovation and impact.You’ll work across teams, influence key decisions, and help shape the path forward. You’ll find belonging, purpose, and a team that welcomes you—because when you feel valued, you’re empowered to do your best work.

Job Summary

Leads the strategy, design and execution of Equinix’s Digital Customer Success Management post sale motion, creating scalable, data-driven customer journeys that drive adoption, value realization, retention and growth across digitally served customer segments. Owns the orchestration of digital engagement, leveraging customer data, automation, AI and behavioral signals to deliver proactive experiences and trigger human intervention at the moments that matter most. Build and scale a digitally led CSM model that delivers proactive, personalized customer experiences at scale using data, automation, AI and human intervention to drive adoption, value realization, retention and growth

Responsibilities

• Digital CS Strategy: Define and own the Digital Customer Success strategy, operating model, roadmap and performance framework
• Journey Strategy: Design end-to-end digital journeys across onboarding, adoption, value realization, risk, renewal and growth
• Coverage Orchestration: Establish segmentation and orchestration rules determining the appropriate combination of digital, pooled and named engagement
• AI & Signal-Driven Engagement: Develop event- and signal-driven interventions using customer health, product/service usage, lifecycle milestones, risk indicators, commercial events and customer behavior. Set the strategy and operationalize how we will use AI in the digital Post-Sale motion. Help build Agent libraries
• Technology & Data: Partner with technology and operations teams to translate Digital CS requirements into capabilities within Gainsight, Salesforce, AI platforms, automation and customer-facing channels
• Scaled Plays: Build scalable playbooks, campaigns, CTAs, self-service experiences and automated communications
• Human Intervention: Establish triggers and escalation paths that move customers from digital engagement to human intervention when risk, complexity or opportunity warrants it
• Cross-Functional Execution: Partner with CSM, Service Management, Renewals, Sales, Marketing, Support, Product and Operations leaders to create a coordinated customer experience
• Performance: Define Digital CS KPIs and measure journey effectiveness, engagement, adoption, risk identification, retention, renewal outcomes, expansion signals and cost-to-serve
• Optimization & Leadership: Establish a test-and-learn discipline, continuously optimize journeys, and lead/develop Digital CS resources responsible for scaled engagement and journey execution

Qualifications

• Challenges traditional high-touch assumptions and thinks beyond a “bigger-ratio CSM” model
• Balances customer experience, business outcomes and cost-to-serve
• Creates clarity across Digital, Pooled and Named models and enables movement between them
• Leads through influence across business, technology, operations and regional teams
• Builds a culture of measurement and continuous improvement
• Champions the principle that lower-touch does not mean lower-value customer experience
• 10+ years in Customer Success, Digital Customer Success, Customer Experience, lifecycle management or related technology functions
• Demonstrated experience designing and operating scaled or digital customer engagement models across large customer populations
• Strong understanding of the customer lifecycle: onboarding, adoption, value realization, risk management, renewals and expansion
• Hands‑on experience using Gainsight and Gainsight Journey Orchestrator to design, build, launch and optimize digital customer journeys and programs
• Experience using Salesforce, automation, AI, analytics and customer telemetry to drive proactive engagement
• Proven ability to lead cross‑functional transformation across Customer Success, Sales, Marketing, Product, Support, Operations, Data and Technology
• Digital-first and customer‑centric thinker; redesigns experiences rather than simply automating existing processes
• Data‑driven; uses behavioral, operational and commercial signals to determine when and how to engage
• Journey and process design expertise; translates customer needs into repeatable, scalable lifecycle experiences
• Strong technology orientation across CRM, CS platforms, AI, automation and digital channels
• Commercial acumen linking adoption and value to risk, renewal, retention and expansion
• Change leadership and influence across functions without direct authority
• Experimentation mindset; tests journeys, interventions, channels and triggers and optimizes from results

The targeted pay range for this position in the following location is / locations are:

United States - Dallas Infomart Office DAI : 173,000 - 260,000 USD / Annual

Canada - Toronto Office TRO : 181,000 - 272,000 CAD / Annual

Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location.

The pay range shown is based on our compensation structure in place at the time of posting and may be updated periodically based on business needs.

Individual pay is based on additional factors including job‑related skills, experience, and relevant education and/or training.

The targeted pay range listed reflects On‑Target Earnings or OTE, which is base pay plus commissions, and does not include equity or benefits. Equity may be offered depending on the position.

Equinix Benefits

• Employee Assistance Program: An Employee Assistance program is available to all employees.
• Insurance: You may enroll in health, life, disability and voluntary plans that are designed for you and your eligible family members.
• Retirement: You and Equinix may contribute to a retirement plan to help you plan for your financial future.
• Paid Time Off (PTO) and Paid Holidays: You will receive an accrued amount of PTO each pay period along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to change and may be subject to specific plan or program terms.
• Insurance: You may enroll in healthcare coverage that is designed to complement the provincial healthcare system, along with life, disability and optional benefit plans that are designed for you and your eligible family members.
• Retirement: You may also enroll in Equinix-sponsored retirement or savings plans: Defined Contribution Pension Plan (DCPP), Group Retirement Savings Plan (RRSP) and Tax‑Free Savings Plan (TSFA).
• Vacation and Paid Holidays: Equinix offers both vacation and personal time, along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to specific plan or program terms, and to change at Equinix discretion.

Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.

Equinix is an Equal Employment Opportunity and, in the U.S., an affirmative action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.

We use artificial intelligence in our hiring process. Learn more here.

This posting is a new position within our organization.