Were Hiring : Digital Content Manager PLG Social Media Viral Growth
What if the content you create didnt just get clicks it sparked movements
A leading SaaS growth platform is searching for a Digital Content Manager to own and scale its content engine driving visibility virality and measurable business impact.
This is a high-impact role at the intersection of storytelling strategy and AI-powered innovation . Youll shape narratives that inspire marketers ride the wave of cultural and platform trends and build content that doesnt just perform it takes off .
Location : Boston Los Angeles or New York
Role : Full-time Hybrid
Compensation : $150000 - $160000 and comprehensive benefits
What Youll Be Doing
Strategy
- Develop and lead the content strategy across blog social web and demand generation channels.
- Drive trial activations product adoption and engagement through high-performing campaigns.
- Craft narratives that connect innovation to real customer impact positioning the brand as a thought leader.
Execution
- Create content optimized for SEO and Generative Engine Optimization (GEO) surfacing across AI Overviews ChatGPT Perplexity and other emerging search experiences.
- Partner with Data & Research teams to turn insights into scroll-stopping stories.
- Repurpose content into fresh formats : short-form video multimedia and interactive experiences.
- Build lifecycle content (onboarding guides feature stories case studies) that fuels adoption and retention.
- Measure performance relentlessly (traffic conversions trial activations) and iterate fast .
Collaboration
- Work cross-functionally with Product Social and Demand Gen teams to align content with GTM strategy.
- Partner with Design and Creative to produce content thats on-brand bold and memorable .
- Champion digital content best practices inspiring the broader marketing team with trends and innovation.
What Success Looks Like
- Content that goes viral drives adoption and builds community.
- A data-informed content engine optimized for visibility and shareability.
- A trusted thought leadership voice in the social media and digital marketing space.
- Seamless collaboration across teams ensuring strategy and execution are always in sync.
- Constant testing and experimentation to stay ahead of whats next .
What You Bring
- 46 years in digital or growth content marketing (SaaS / PLG preferred)
- A proven track record of producing content that drives real results traffic conversions virality
- Strong grasp of SEO GEO strategies (AI search voice and social search)
- Master storyteller with sharp writing and editing skills
- Experience crafting social-first video and multimedia content
- A natural trend spotter who lives and breathes the creator economy
- If youve ever said I saw this trend coming this is your moment.
Apply today or email to learn more.
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Key Skills
- User Interface
- Competitive Analysis
- New Technologies
- Business developments
- Communication
- Content Management System
- Market Research
- Internet
- Youtube
- Digital Assets
- Digital strategy
- Social Channels
- Digital Forensics
- A / B Testing
- Analytics