Digital & Content Director– Kim Thomas for Governor

KIM4MI Governor; Kalamazoo (MI); Hybrid; USD 50,000 - 70,000; Full time

Job summary

Kim Thomas for Governor is seeking a Digital & Content Coordinator to own the campaign’s narrative across online platforms. You will craft visual and written content, manage social channels, and drive paid campaigns to reach supporters and volunteers.

The role requires a keen eye for design and concise writing, with ability to adapt quickly to news cycles while maintaining consistent brand messaging. Hybrid/remote options are available, full-time commitment.

Qualifications

• Experience in digital marketing, content production, or political communications.
• Proficiency in Canva, video editing software, and social media management tools.
• A sharp eye for design and a talent for concise, impactful writing.

Responsibilities

• Create high-quality visual and written content for social media, email, and the web.
• Develop and execute digital strategy across all channels, including paid campaigns.
• Monitor news cycles and produce quick-turnaround content for rapid response.
• Grow and engage online communities to mobilize volunteers and donors.
• Maintain brand integrity across all digital output and messaging.

Skills

Content creation

Digital marketing

Written communication

Design eye

Tools

Canva

Video editing

Social media management tools

Job description

Digital & Content Coordinator – Kim Thomas for Governor

Location: Michigan (Hybrid/Remote options) Commitment: Full-Time

The Mission: We are looking for a creative storyteller and digital strategist to own the campaign’s narrative. If it isn't happening online, it isn't happening. Your job is to make sure Kimberly Thomas is seen, heard, and understood across every platform.

Key Responsibilities:

• Content Creation: Produce high-quality visual and written content (video, graphics, copy) for social media, email, and the web.

• Digital Strategy: Manage all social media channels and execute paid digital advertising campaigns.

• Rapid Response: Monitor the digital landscape and coordinate quick-turnaround content to respond to news cycles.

• Community Growth: Build and engage our online community to mobilize volunteers and small-dollar donors.

• Brand Integrity: Ensure all digital output aligns with the campaign’s core message and tone.

Requirements:

• Experience in digital marketing, content production, or political communications.

• Proficiency in Canva, video editing software, and social media management tools.

• A sharp eye for design and a talent for concise, impactful writing.