DIGITAL COMMUNICATIONS SPECIALIST (ADMINISTRATIVE PROGRAM MANAGER I) - #25-005472-0005

The State of Maryland; Annapolis (MD); On-site; USD 50,000 - 80,000; Full time

Job summary

An established industry player is seeking a strategic Digital Communications Manager to enhance community engagement through innovative digital platforms. This role emphasizes relationship building and effective communication, ensuring the Department's mission resonates with constituents. You will oversee website management, content creation, and brand consistency while serving as a vital link between the agency and the public. If you are passionate about digital communication and community impact, this position offers a unique opportunity to shape the public image of a forward-thinking organization committed to enhancing Maryland's communities.

Qualifications

• Two years of experience in communications and web management.
• Experience in website development and management is preferred.

Responsibilities

• Manage the Department's digital presence including websites and social media.
• Develop and implement outreach strategies and marketing programs.

Skills

Digital Communication

Website Management

Content Creation

Brand Consistency

Media Relations

Database Management

Education

Bachelor's Degree

Advanced Degree

Tools

Drupal

Adobe Creative Cloud

SharePoint 2019

HTML in Visual Studio Code

Google Analytics 4

Hootsuite

Zoom

Job description

Are you a strategic Digital Communicator passionate about the future of Maryland’s communities? Do you thrive in a dynamic environment and excel at building relationships? Do you enjoy developing and managing websites that keep readers engaged and ready to explore more? If so, the Maryland Department of Planning invites you to learn more about our Digital Communications Manager position. In this position you will play a pivotal role in shaping the Department's public image, fostering strong relationships with our constituents, and ensuring clear and effective communication of our mission and goals. Reporting to the Director of External Affairs, you will be instrumental in developing and implementing outreach strategies, managing our digital presence – including our websites, and serving as a key point of contact for media and stakeholders. This position is a critical part of our communications team whose work helps us spread the word about the many facets of MDP.

GRADE

19

LOCATION OF POSITION

Maryland Department of Planning 120 E. Baltimore Street Baltimore, MD 21202

POSITION DUTIES

The Maryland Department of Planning (MDP) provides guidance, analysis, outreach, and support to ensure all of the state’s natural resources, built environment and public assets are preserved and protected to achieve its goals for economic, community, and environmental vitality. This is done in partnership with other state agencies, local jurisdictions, and non-governmental organizations. Within MDP, the External Affairs team (EA) manages all communication efforts. This includes all factors related to its digital presence and serves as the point of contact for press inquiries (PIOs), PIAs, and other interactions with external entities. The Digital Communications Manager has responsibility for managing the Department's digital presence including websites, social media platforms, content creation, brand consistency, and performance analyzation. To accomplish this, the position coordinates and directs MDP’s outreach, internal and external communications, and constituent services by developing and maintaining digital media content, practices and protocols, marketing programs, and outreach strategy. This position also serves as the secondary point of contact with the press; provides communications to external constituencies including planning professionals and media; and manages outreach to the Department's constituents. The Digital Communications Manager serves as the webmaster for MDP ensuring updated content, maintenance of pages, and general oversight of its content, functionality, and user experience. This position serves a crucial role in conveying the agency’s, as well as the administration’s, mission and vision throughout all of its communications means.

MINIMUM QUALIFICATIONS

Education: A Bachelor’s degree or other advanced degree. Experience: Two years of experience in the communications and/or web management field.

DESIRED OR PREFERRED QUALIFICATIONS

Experience in website development and management. Experience in Drupal is a plus. Experience in any or all of the following: Adobe Creative Cloud: Premiere Pro, Illustrator, and Photoshop. SharePoint 2019 and SharePoint Designer for websites, HTML in Visual Studio Code, Hootsuite, Zoom, GovDelivery, SharePoint 365 for Intranet, Google Analytics 4 and Google Looker Studio. Experience with production printing with Fiery Command Workstation. Experience with all social media platforms. Experience in database management. Experience with management of hybrid/virtual meeting platforms. Experience in writing content for websites, promotional materials, etc.

SELECTION PROCESS

Please make sure that you provide sufficient information on your application to show that you meet the qualifications for this recruitment. All information concerning your qualifications must be submitted by the closing date.We will not consider information submitted after this date.Successful candidates will be ranked as Best Qualified, Better Qualified, or Qualified and placed on theeligible (employment) list for at least one year.

EXAMINATION PROCESS

The evaluation may consist of a rating of your education, training, and experience related to the requirements of the position.It is important that you provide complete and accurate information on your application.Please report all experience and education that is related to this position.

BENEFITS

STATE OF MARYLAND BENEFITS

FURTHER INSTRUCTIONS

Online applications are highly recommended. However, if you are unable to apply online,the paper application and supplemental questionnaire may be submitted to:Department of Budget and Management, Recruitment andExamination Division, 301 W. Preston St., Baltimore, MD 21201.Paper application materials must be received in our officeby theclosing date for the recruitment. No postmarks will be accepted. For questions regarding this recruitment, please contact theDBM Recruitment andExamination Division at [e-mail] 410-767-4850,MD TTY Relay Service 1-800-735-2258. We thank our Veterans for their service to our country. People with disabilities and bilingual candidates are encouraged to apply. As an equal opportunity employer, Maryland is committed to recruitment, retaining and promoting employees who are reflective of the State's diversity.

About the company

Maryland is on the path to becoming the best state in the nation. Referred to as “America in Miniature”, Maryland embodies the very spirit of the United States. Maryland is home to ethnic groups of every origin, just about every natural feature, and much like our country, opportunity!