Digital Brand & Content Strategist - Firearms & Analytics

Rock Island Auction Company; Rock Island (IL); On-site; USD 45,000 - 65,000; Full time

Job summary

Rock Island Auction Company in Rock Island, IL is seeking a Marketing Specialist to develop and manage digital marketing content. The role involves enhancing the company's social media presence, creating engaging content, and utilizing SEO and analytics to optimize performance. The ideal candidate will have a degree in marketing or communications, three years of relevant experience, and advanced knowledge of firearms. This position offers a salary range of $45,000 - $65,000, dependent on experience and qualifications.

Qualifications

• Ability to create engaging digital content across platforms.
• Strong understanding of firearm safety and history.
• Exemplary organizational and time management skills.

Responsibilities

• Serve as digital brand ambassador and manage social media presence.
• Create content for videos, blogs, and social media posts.
• Analyze online statistics to optimize performance.

Skills

Digital marketing expertise

Social media management

Writing and editing skills

SEO and data analytics

Knowledge of firearms

Education

Bachelor’s degree in marketing or communications

3 years of relevant experience

Tools

Microsoft Office Suite

Google Analytics

Social media platforms

Job description

Rock Island Auction Company in Rock Island, IL is seeking a Marketing Specialist to develop and manage digital marketing content. The role involves enhancing the company's social media presence, creating engaging content, and utilizing SEO and analytics to optimize performance. The ideal candidate will have a degree in marketing or communications, three years of relevant experience, and advanced knowledge of firearms. This position offers a salary range of $45,000 - $65,000, dependent on experience and qualifications.