Digital Assets Strategy VP

2755 Barclays Services Corpor; City of Niagara Falls (NY); On-site; USD 150,000 - 210,000; Full time

Job summary

Barclays is seeking a Digital Assets Strategy Vice President in New York, responsible for shaping Barclays' enterprise-wide approach to digital assets across wholesale and consumer businesses. You will work with senior leaders to translate market insights and opportunities into strategic recommendations and measurable business cases.

Key responsibilities include partnering with stakeholders, driving cross-functional initiatives, and leading multi-year strategic programs while coaching junior

Qualifications

• Experience in digital assets within financial services, understanding market developments, use cases and practical constraints.
• Ability to translate strategy into roadmaps with clear ownership, milestones and measurable outcomes.
• Analytical financial capabilities: sizing markets, evaluating opportunities, building business cases, assessing investment economics.

Responsibilities

• Shape enterprise-wide strategy across business units and cross-functional teams.
• Partner with senior stakeholders to solve complex problems and inform key decisions.
• Communicate clearly and influence stakeholders through structured, compelling messaging.
• Lead multi-year assignments, coach junior colleagues, and develop team capabilities.

Skills

Digital assets

Financial services

Strategic thinking

Execution planning

Financial analysis

Communication

Ambiguity management

Stakeholder management

Regulatory awareness

Cross-functional collaboration

Job description

Purpose of the role Develop and challenge Group and business unit strategies, delivering measurable impact through high‑priority strategic projects with exposure to senior management across Barclays. Accountabilities Partner with senior stakeholders to solve complex business problems and inform key decisions. Shape enterprise‑wide strategy across business units, balancing short‑and long‑term priorities. Structure ambiguous problems and deliver analytical insight, including financial modelling and market analysis. Monitor market trends and competitor activity to identify risks and opportunities. Communicate clearly and influence stakeholders through structured, compelling messaging. Contribute to team development and continuous improvement, including coaching junior colleagues where appropriate. Vice President Expectations To contribute or set strategy, drive requirements and make recommendations for change. Plan resources, budgets, and policies; manage and maintain policies/ processes; deliver continuous improvements and elevate breaches of policies/procedures.. If managing a team, they define jobs and responsibilities, planning for the department’s future needs and operations, counseling employees on performance and contributing to employee pay decisions/changes. They may also lead a number of specialists to influence the operations of a department, in alignment with strategic as well as tactical priorities, while balancing short and long term goals and ensuring that budgets and schedules meet corporate requirements.. If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others.. OR for an individual contributor, they will be a subject matter expert within own discipline and will guide technical direction. They will lead collaborative, multi‑year assignments and guide team members through structured assignments, identify the need for the inclusion of other areas of specialisation to complete assignments. They will train, guide and coach less experienced specialists and provide information affecting long term profits, organisational risks and strategic decisions.. Advise key stakeholders, including functional leadership teams and senior management on functional and cross functional areas of impact and alignment. Manage and mitigate risks through assessment, in support of the control and governance agenda. Demonstrate leadership and accountability for managing risk and strengthening controls in relation to the work your team does. Demonstrate comprehensive understanding of the organisation functions to contribute to achieving the goals of the business. Collaborate with other areas of work, for business aligned support areas to keep up to speed with business activity and the business strategies. Create solutions based on sophisticated analytical thought comparing and selecting complex alternatives. In‑depth analysis with interpretative thinking will be required to define problems and develop innovative solutions. Adopt and include the outcomes of extensive research in problem solving processes. Seek out, build and maintain trusting relationships and partnerships with internal and external stakeholders in order to accomplish key business objectives, using influencing and negotiating skills to achieve outcomes. All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.

Join Barclays as a Digital Assets Strategy VP, where you will help shape the future of money, assets, and global financial markets. The Digital Assets Strategy team is responsible for shaping Barclays’ enterprise‑wide approach to digital assets and coordinating priorities across businesses, technology, and control functions. As part of the Digital Assets Strategy team, you will help advance a global digital asset strategy across Barclays’ wholesale and consumer businesses, turning market insights and commercial opportunities into strategic recommendations backed by quantifiable business cases. You will work with senior leaders and cross-functional teams to challenge established thinking, build consensus, and translate strategic decisions into execution. This is an opportunity to influence what Barclays builds, funds and brings to clients across businesses and geographies.

To be successful as a Digital Assets Strategy VP, you should have:

• Experience in both digital assets and financial services, with a good understanding of market developments, relevant use cases, business models, and practical implementation constraints
• Execution focus with experience translating strategic recommendations into practical roadmaps, clear ownership, milestones, and measurable outcomes
• Analytical financial capabilities, including experience sizing markets, evaluating commercial opportunities, building business cases, and assessing investment economics
• Written and verbal communication skills, with the ability to understand complex topics in depth, explain them simply and draw out the strategic implications and decisions required
• Demonstrated ability to operate independently through ambiguity, challenge established thinking and build alignment across senior stakeholders and cross‑functional teams
• Understanding of the regulatory, legal, risk and control considerations affecting the development and commercialization of digital asset products within a global financial institution

Some Other Highly Valued Skills May Include:

• Experience in corporate strategy, management consulting, banking, or a relevant digital assets or FinTech role, with the ability to structure ambiguous problems and develop clear strategic recommendations
• An entrepreneurial mindset, with the ability to identify opportunities, work confidently without a defined playbook and move ideas from concept toward execution
• Learning agility and the ability to respond quickly to market, technology, competitor, and regulatory developments
• Executive presence and influencing skills, including the ability to communicate with clarity and conviction, constructively challenge senior leaders and build consensus across a global organization
• Experience shaping client propositions, evaluating strategic partnerships, or assessing participation in industry initiatives
• Experience working across business, technology, strategy, and control functions within a complex financial institution
• Experience integrating agentic AI into day‑to‑day workflows to increase productivity, improve the quality and speed of work, and create greater team leverage

This role is located in New York, NY. Minimum Salary: $150,000 Maximum Salary: $210,000 The minimum and maximum salary/rate information above include only base salary or base hourly rate. It does not include any other type of compensation or benefits that may be available. Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self‑disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.