Digital Advertising Fellow

Rational 360, Inc.; Washington (District of Columbia); Hybrid; USD 23,000 - 32,000; Full time

Benefits offered by this job

Hybrid work model

Remote work Tue & Fri

Paid six-month fellowship

Professional development trainings

Job summary

Rational 360, Inc. in Washington, DC is seeking a Digital Advertising Fellow to help manage and execute digital campaigns for a diverse client base, from Fortune 500s to trade associations.

You will train on Meta, Google, StackAdapt, X, LinkedIn and more, learn media planning, and collaborate with the digital team and client groups to deliver end-to-end campaigns.

Qualifications

• 0-6 months experience with hands-on-keyboard digital advertising, social media, or digital strategy.
• Intermediate knowledge of Google Analytics, including conversion tracking, Goals, Funnels etc.
• Superior communication skills: comfortable managing and handling internal and external communications with grace and ease.
• Experience with reporting on paid/owned/earned social media.
• Familiarity with Microsoft Office, browser plug-ins, and third party analytics/measurement tools in addition to each platform’s native measurement solutions.
• Extreme attention to detail and strong writing skills are required.
• Ability to work both independently and as a collaborative team.

Skills

Digital advertising

Social media

Digital strategy

Google Analytics

Communication

Social media reporting

MS Office

Analytics tools

Attention to detail

Writing

Tools

Google Analytics

Job description

Rational is hiring a Digital Advertising Fellow to help manage and execute the firm's digital advertising campaigns.

In this role, you will receive hands-on training with digital advertising platforms – such as Meta, Google, Stackadapt, X, LinkedIn, and more. The fellow will also learn about media planning and overall digital strategy as it applies to advertising. Once trained, you will collaborate with the digital advertising team and client teams to manage and execute digital advertising campaigns from start to finish.

Rational represents a wide variety of clients ranging from Fortune 500 companies to trade associations, advocacy groups, and high-profile individuals. Fellows play an integral role in the daily functioning of the firm.

About Rational 360

Rational 360 is a full-service strategic communications and digital company that helps organizations win in high-stakes public affairs, corporate communications, and reputation management. We combine data-driven insights, creative storytelling, and cutting-edge technology to deliver results for clients across industries. Our team is collaborative, entrepreneurial, and driven by impact.

With a staff of approximately 120 and growing, Rational 360 is partially employee-owned and deeply invested in professional development, mentorship, and career advancement. Our teams work at the forefront of strategic communications, public policy, and media engagement across a wide variety of sectors.

• 0-6 months experience with hands-on-keyboard digital advertising, social media, or digital strategy
• Intermediate knowledge of Google Analytics, including conversion tracking, Goals, Funnels etc.
• Superior communication skills: comfortable managing and handling internal and external communications with grace and ease
• Experience with reporting on paid/owned/earned social media
• Familiarity with Microsoft Office, browser plug-ins, and third party analytics/measurement tools in addition to each platform’s native measurement solutions
• Extreme attention to detail and strong writing skills are required
• Ability to work both independently and as a collaborative team

Bonus Points:

• Experience with hands-on-keyboard advertising placement with any the following advertising platforms: Meta (Facebook + Instagram), X (Twitter), Google Ads, LinkedIn, Stackadapt, Simpli.fi, Liveramp, or other programmatic platforms.
• Experience in public affairs/advocacy setting is a plus
• Basic HTML knowledge is a plus
• Basic knowledge of organic search engine optimization is a plus

The Rational Digital Fellowship program is a minimum of six-month paid program in our Washington, DC office. Fellows are expected to work 40 hours per week and earn $20/hour.

Fellows will work in our Washington, DC office Monday, Wednesday, and Thursday each week and have the option to work remotely each Tuesday and Friday.

Fellows have the opportunity to grow their digital and communication skills through professional development trainings hosted weekly in the Rational office. Additionally, a member of the digital team will be paired with each fellow to mentor and train them throughout the duration of the fellowship.

This role is not eligible for visa sponsorship. Applicants must be authorized to work in the U.S. without sponsorship now or in the future.

Rational is an equal opportunity employer. We value diversity and are committed to building an inclusive workplace.