Deputy Press Secretary - 26919

NYC Public Schools; New York (NY); Presencial; USD 100.000 - 110.000; Jornada completa

Descripción de la vacante

NYC Public Schools seeks a Deputy Press Secretary to serve as the media point of contact for the district, coordinating with senior staff and the Mayor’s Office.

The role develops broad media strategies, drafts statements, and orchestrates press events for major announcements and education initiatives.

Formación

• Bachelor's degree from an accredited college or university.
• Two years of professional experience in public relations, journalism, advertising, or related fields.
• Experience in education policy or public schools is a plus.
• Experience pitching and managing stories to press and media.

Responsabilidades

• Serves as day-to-day media point of contact for local and national media on NYCPS issues.
• Develops media strategies and prepares materials articulating NYCPS positions.
• Prepares press releases and materials for events and announcements.
• Supports pitching for inquiries and writes statements, talking points, and releases.
• Develops relationships with media outlets and key journalists to promote NYCPS stories.
• Assists in organizing press conferences and interviews with NYCPS experts.
• Engages with school leadership to respond to inquiries and identify news items.
• Manages media coverage during emergencies or urgent requests.

Conocimientos

Media relations

Public relations

Press pitching

Writing

Educación

Bachelor's degree

Descripción del empleo

Position Summary: The Deputy Press Secretary serves as a media point of contact for New York City Public Schools (NYCPS) and manages media relations for offices and departments within the NYCPS, liaising with senior staff of NYCPS offices. Additionally, the Deputy Press Secretary builds relationships and cultivates working relationships with members of the news media, to proactively pitch and frame news stories and respond to fast breaking news in a manner that accurately reflects the vision, policies and educational philosophy of the NYCPS. Under the direction of the Press Secretary, this position is responsible for high level media engagement. The Deputy Press Secretary works closely with the Press Secretary to develop broad and issue specific media strategies. The Deputy Press Secretary supports the Press Secretary on major announcements and events for the Chancellor as well as education events for City Hall. Performs related work.

Reports to:

Press Secretary

Direct Reports:

N/A

Key Relationships

Advises senior NYCPS staff and other managers in portfolio areas (e.g., operations, family and community engagement, enrollment, facilities, school safety) on media inquiries, and activities. Serves as a point of contact to support and advise school based leaders with press inquiries and promoting stories about school based activities. Helps plan and develop materials for NYCPS in partnership with the Mayor’s office, including supporting mayoral press events. Maintains and develops working relationships with local, national, and community and ethic media news outlets.

Establishes and maintains contact with all major print and broadcast journalists covering education and other outlets as well as representatives of local, ethnic and community media outlets, to ensure that a representative of the NYCPS is available to the media on a 24-hour a day basis to respond to requests during the normal workday and to cover emergency situations (e.g., school closings) or other urgent requests for information.

Responsibilities

• Serves as day-to-day media point of contact for local and national media on issues pertaining to the NYCPS; manages media relations for offices and departments within the NYCPS, liaising with senior staff of NYCPS offices, and communicating information to the Press Secretary.
• Develops expertise across a portfolio of policy issues. Prepares materials that articulate the NYCPS’s positions for internal and external audiences.
• Prepares press releases and associated materials for major and daily events and announcements.
• Supports and leads pitching for various long and short term inquiries from the media. Writes press statements, talking points, releases, and other communications documents. Completes a variety of other writing and research assignments in a high pressure, deadline driven environment.
• Develops relationships with media outlets (local, national, ethnic and community news) and works closely with media staff to address issues related to the NYCPS. Develops relationships with columnists, reporters, and editors to pitch positive news stories regarding the NYCPS.
• Supports the Press Secretary on organizing press conferences and sets up interviews with NYCPS content experts.
• Develops relationships with school, district, departmental, and City leadership to support in responding to press inquiries and sourcing news items.
• Develops media strategies regarding depicting and handling issues regarding the NYCPS.

Qualification Requirements

Minimum

A baccalaureate degree from an accredited college or university and two (2) years of professional experience in public relations, journalism, advertising, or in other closely related fields.

Plus

• Experience working in public schools and/or education policy.
• Experience in public relations, including pitching and managing stories to press and media.

Preferred

• Well developed understanding of the logistics involved in the print, TV news, and digital media fields.
• An overall knowledge of the Department’s organization and its various operating components.
• Skills in scheduling, creating, staffing, and getting media attention for public events.
• Ability to effectively manage multiple projects and handle competing deadlines, with attention to detail.

Salary

$100,190 - $110,000

(Internal candidates who are selected for this position and who currently hold comparable or less senior positions within the DOE will not earn less than their current salary.)

• New York City Residency is NOT Required *

NOTE: The filling of all positions is subject to budget availability and/or grant funding.

AN EQUAL OPPORTUNITY EMPLOYER

The Department of Education of the City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment upon any legally protected status or protected characteristic, including but not limited to an individual's actual or perceived sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, gender identity, veteran status, or pregnancy. For more information, please refer to the DOE Non-Discrimination Policy.

DOE Non- Discrimination Policy

The Department of Education of the City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment upon any legally protected status or protected characteristic, including but not limited to an individual's actual or perceived sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, gender identity, veteran status, or pregnancy. For more information, please refer to the DOE Non-Discrimination Policy.

REQUESTING AN ACCOMMODATION - APPLICANTS

Any prospective employee (applicant) who is a qualified individual with a disability may request a reasonable accommodation to assist in the application process. If an applicant for employment believes that they have a qualifying disability and are in need of a reasonable accommodation in order to participate in the application process on an equal basis as applicants who do not have a disability, they should request an accommodation with their interview team or contact ODA by emailing [e-mail]. The determination of the accommodation request will be communicated to the applicant in writing. https://infohub.nyced.org/docs/default-source/doe-employees-only/personnel-memorandum-6-2024-2025---accommodations.pdf

Public Service Loan Forgiveness

As a prospective employee of the City of New York, you may be eligible for federal loan forgiveness programs and state repayment assistance programs. For more information, please visit the U.S. Department of Education's website at https://studentaid.gov/pslf/.