Deputy Digital Director - Campaign Content and Strategy

PA Democratic Party; Harrisburg (Dauphin County); On-site; USD 61,000 - 73,000; Full time

Job summary

Pennsylvania Democratic Party is seeking an experienced Deputy Digital Director to join the Harrisburg team. The role reports to the Digital Director and will execute a centralized digital strategy across platforms to ensure a clear, engaging presence.

You will collaborate with state-wide campaigns to align messaging and create innovative content, while tracking trends and maintaining a digital asset library.

Qualifications

• 2+ cycles of digital campaign experience with cross-team collaboration.
• Basic knowledge of Canva, Mailchimp, Mobilize, Wordpress, etc.
• Social media management experience and general savviness.
• Video content creation experience.
• Graphic design familiarity; Canva preferred.
• Familiarity with social listening and metric tracking tools a bonus.
• Strong communication, rapid response, organizational, and problem-solving skills.
• Willingness to travel; access to reliable vehicle is a bonus.

Responsibilities

• Manage and execute social media strategy across multiple platforms under the Digital Director.
• Execute online digital best practices and ensure related accounts are aligned.
• Build and manage a library of graphic and video content.
• Draft rapid response content with Digital Director across social media.
• Maintain relationships with local and statewide influencers for content relevance.
• Monitor performance metrics and adjust strategy to drive results.
• Collaborate with PA Dems online communities and Coordinated Campaign teams.
• Lead special projects or priority initiatives as assigned.

Skills

Digital campaign experience

Content creation

Graphic design basics

Leadership

Strong communication

Travel willingness

Tools

Canva

Mailchimp

Mobilize

Wordpress

NGP VAN

Job description

Pennsylvania Democratic Party is seeking an experienced Deputy Digital Director to join the Harrisburg team. The role reports to the Digital Director and will execute a centralized digital strategy across platforms to ensure a clear, engaging presence.

You will collaborate with state-wide campaigns to align messaging and create innovative content, while tracking trends and maintaining a digital asset library.