Dental Marketing Coordinator

RiseMe; Oregon; On-site; USD 42,000 - 64,000; Full time

Job summary

RiseMe seeks a Dental Marketing Coordinator to build and grow referral relationships with dentists, specialists, and community partners in Oregon. The role focuses on increasing patient referrals and strengthening provider networks, while promoting the practice's services and expertise.

The position oversees referral marketing materials, events, and ongoing communications with partners, measuring outcomes and driving steady growth for the practice.

Qualifications

• Associate or Bachelor's degree preferred in Marketing, Business, Communications, Healthcare Administration, or related field.
• 2+ years of experience in healthcare marketing, dental marketing, physician liaison, or business development.
• Experience with referral networks and relationship management preferred.
• Strong understanding of dental terminology and specialty services is a plus.
• Proficiency with Microsoft Office, CRM systems, and social media platforms.

Responsibilities

• Establish and maintain strong relationships with general dentists, specialists, physicians, orthodontists, and other healthcare providers.
• Conduct regular office visits to current and prospective referral sources.
• Develop strategies to increase referral volume and strengthen referral retention.
• Serve as the primary point of contact for referral partners.
• Identify new referral opportunities within the community.
• Create and implement referral growth initiatives aligned with practice goals.
• Develop partnerships with local businesses, schools, employers, and healthcare organizations.
• Attend networking events, professional meetings, and community outreach activities.
• Create referral marketing materials, presentations, and promotional campaigns.
• Coordinate referral appreciation events, educational seminars, and lunch-and-learn programs.
• Maintain communication with referral partners through newsletters, email campaigns, and follow‑up visits.
• Promote the practice’s services and clinical expertise to referral sources.
• Monitor referral trends and analyze referral source performance.
• Maintain accurate referral databases and contact records.
• Prepare monthly reports on referral growth, provider engagement, and marketing outcomes.
• Utilize CRM and practice management software to track activities and opportunities.
• Ensure referred patients receive a seamless experience from referral to treatment completion.
• Coordinate communication between referral offices and clinical teams.
• Support referral partners with status updates and treatment follow‑up information.
• Address referral concerns and ensure high levels of partner satisfaction.

Skills

Relationship building

Business development

Communication and presentation

Customer service

Event planning

Data analysis

Time management

Professionalism

Education

Associate or Bachelor's degree in Marketing/Business/Communications/Healthcare Admin

Tools

CRM systems

Microsoft Office

Social media platforms

Job description

POSITION:Dental Marketing Coordinator

RESPONSIBLE TO:CAO

DAYS:Monday – Friday

HOURS:8am – 5pm

Primary Goal: To increase referral volume, strengthen relationships with referring providers, and drive measurable growth in patient appointments and revenue through effective referral marketing strategies.

Position Summary: Responsible for developing, managing, and growing referral relationships that drive patient acquisition and practice growth. This position focuses on building partnerships with referring dentists, specialists, healthcare providers, community organizations, and local businesses while promoting the practice's services and maintaining strong professional relationships. The ideal candidate is outgoing, organized, and results-driven, with experience in healthcare marketing and business development.

Key Responsibilities

Referral Relationship Development

• Establish and maintain strong relationships with general dentists, specialists, physicians, orthodontists, and other healthcare providers.
• Conduct regular office visits to current and prospective referral sources.
• Develop strategies to increase referral volume and strengthen referral retention.
• Serve as the primary point of contact for referral partners.

Business Development

• Identify new referral opportunities within the community.
• Create and implement referral growth initiatives aligned with practice goals.
• Develop partnerships with local businesses, schools, employers, and healthcare organizations.
• Attend networking events, professional meetings, and community outreach activities.

Marketing & Communication

• Create referral marketing materials, presentations, and promotional campaigns.
• Coordinate referral appreciation events, educational seminars, and lunch-and-learn programs.
• Maintain communication with referral partners through newsletters, email campaigns, and follow‑up visits.
• Promote the practice’s services and clinical expertise to referral sources.

Data Tracking & Reporting

• Monitor referral trends and analyze referral source performance.
• Maintain accurate referral databases and contact records.
• Prepare monthly reports on referral growth, provider engagement, and marketing outcomes.
• Utilize CRM and practice management software to track activities and opportunities.

Patient Experience Support

• Ensure referred patients receive a seamless experience from referral to treatment completion.
• Coordinate communication between referral offices and clinical teams.
• Support referral partners with status updates and treatment follow‑up information.
• Address referral concerns and ensure high levels of partner satisfaction.

Qualifications

• Associate or Bachelor's degree in Marketing, Business, Communications, Healthcare Administration, or related field preferred.
• 2+ years of experience in healthcare marketing, dental marketing, physician liaison, or business development.
• Experience working with referral networks and relationship management preferred.
• Strong understanding of dental terminology and specialty services is a plus.
• Proficiency with Microsoft Office, CRM systems, and social media platforms.

Required Skills

• Relationship building and networking
• Business development and sales
• Exceptional communication and presentation skills
• Customer service and account management
• Event planning and coordination
• Data analysis and reporting
• Time management and organizational skills
• Professionalism and attention to detail

Key Performance Indicators (KPIs)

• Increase in monthly referral volume
• Number of new referral relationships established
• Referral partner retention rate
• Growth in patient acquisition from referral sources
• Number of referral visits and provider meetings completed
• Referral conversion rates
• Referral partner satisfaction scores

Preferred Characteristics

• Energetic and self‑motivated.
• Comfortable working independently in the field.
• Strong interpersonal and relationship‑building abilities.
• Passionate about growing the practice through strategic partnerships.
• Professional appearance and strong ambassador for the practice brand.