Data Scientist: Marketing Analytics & Growth Insights

PowerToFly; New York (NY); Hybrid; USD 130,000 - 160,000; Full time

Benefits offered by this job

Health insurance

401k match

Generous PTO

Stock purchase program

Job summary

Match Group’s Analytics Team is seeking a Data Scientist II with expertise in Marketing Analytics to support cross-brand marketing performance across our portfolio, including Tinder, Hinge, and OkCupid. You’ll partner with Marketing, Product, Engineering, and Finance to provide data-driven recommendations, A/B tests, and dashboards.

The role requires 3+ years in analytics, strong SQL and Python, Bayesian methods, and experience designing geo experiments.

Qualifications

• 3+ years of analytics or data science experience.
• Experience with marketing measurement, A/B testing, and Bayesian methods.
• Strong SQL and Python scripting skills.
• Ability to communicate insights to executives and cross-functional teams.

Responsibilities

• Analyze marketing and business performance and build insights.
• Develop models to quantify marketing investments and strategy.
• Tell the data story to executives and internal teams.
• Conduct ad-hoc analyses and build dashboards for BI needs.
• Integrate event data with customer data sources for analytics.
• Collaborate with Marketing, Product, Engineering, and Finance.

Skills

Marketing analytics

A/B testing

Statistical modeling

Cross-functional collaboration

Data storytelling

Tools

SQL

Python

Excel

PowerPoint

Job description

Match Group’s Analytics Team is seeking a Data Scientist II with expertise in Marketing Analytics to support cross-brand marketing performance across our portfolio, including Tinder, Hinge, and OkCupid. You’ll partner with Marketing, Product, Engineering, and Finance to provide data-driven recommendations, A/B tests, and dashboards.

The role requires 3+ years in analytics, strong SQL and Python, Bayesian methods, and experience designing geo experiments.