Data-Driven Marketing Trainee — 6 Months

Tecan Austria GmbH; Indiana (PA); On-site; USD 22,320 - 40,176; Full time

Job summary

Tecan Austria GmbH in the United States seeks a Marketing Trainee for our Partnering Business Division to drive brand awareness, generate demand, and support sales through innovative marketing initiatives.

This fixed-term 6-month traineeship offers hands-on experience in ABM, digital campaigns, content creation, CRM data quality, and cross-functional collaboration with Product Management, Sales, and Branding.

Qualifications

• Pursuing a bachelor’s or master’s degree in business, marketing, data science, or information systems.
• 0–2 years of relevant experience (internships or professional), ideally at least one completed internship.
• Proficiency with Microsoft Office, especially Excel and PowerPoint.
• Familiarity with CRM and marketing automation tools (e.g., Salesforce, HubSpot or similar).
• Experience with KPI dashboards or data visualization tools is a plus.
• Excellent English communication (German a plus).
• A detail-oriented, proactive, and collaborative working style.

Responsibilities

• Support integrated and account-based marketing (ABM) initiatives to engage targeted customers and generate qualified leads.
• Assist in setting up, monitoring, and optimizing digital marketing campaigns.
• Coordinate campaign assets such as emails, landing pages, digital ads, and webinars, ensuring consistency across touch points.
• Track, analyze and report campaign performance, ensuring alignment with KPIs.
• Contribute to development of marketing dashboards and reporting tools to visualize performance metrics and insights.
• Maintain and improve CRM data quality for accurate segmentation and lead tracking.
• Contribute to brand awareness activities, including digital content creation, market insights and competitor research.
• Support marketing-related events and internal communication activities.
• Collaborate closely with Product Management, Sales, Digital Marketing, and Branding teams.

Skills

Analytical mindset

Data-driven marketing

Communication skills

Collaborative work style

Education

Business/Marketing degree

Data Science/IS degree

Tools

Salesforce

HubSpot

CRM tools

Job description

Tecan Austria GmbH in the United States seeks a Marketing Trainee for our Partnering Business Division to drive brand awareness, generate demand, and support sales through innovative marketing initiatives.

This fixed-term 6-month traineeship offers hands-on experience in ABM, digital campaigns, content creation, CRM data quality, and cross-functional collaboration with Product Management, Sales, and Branding.