Data Analyst, Engagement Analytics

Disney; Santa Monica (CA); On-site; USD 98,000 - 131,000; Full time

Benefits offered by this job

Bonus

Long-term incentive units

Job summary

Disney is seeking a Data Analyst to join the DnA team's Subscriber Lifecycle & Commerce Analytics in Santa Monica. You will analyze engagement drivers across Disney+, Hulu, and ESPN, building metrics, dashboards, and storytelling to inform streaming strategy.

You’ll partner with Content Planning, Partnerships, Programming, Product, and Marketing to measure trends, create actionable insights, and communicate results to technical and non-technical audiences.

Qualifications

• Bachelor's degree in analytics, CS, statistics, economics, or math.
• 3+ years of hands-on SQL experience.
• Strong analytical skills translating data into insights.
• Experience with large data sets and disparate data sources.
• Familiarity with Tableau or Looker for visualization.
• Attention to detail and ability to troubleshoot data issues.
• Collaborative with strong written and verbal communication.

Responsibilities

• Support engagement trend analyses and ad hoc deep dives into drivers of key engagement KPIs.
• Uncover insights to optimize the content portfolio for engagement hours across teams.
• Assist in developing new metrics and analytical approaches to measure engagement trends.
• Use SQL and visualization tools to synthesize data into insights and communicate findings.
• Communicate results through data storytelling to both technical and non-technical audiences.
• Build relationships with teams to understand data needs and support requests.

Skills

SQL

Analytical thinking

Data storytelling

Communication

Collaboration

Education

Bachelor's degree in Analytics, CS, Statistics, Economics, or Mathematics

Tools

Tableau

Looker

Job description

Data Analyst, Engagement Analytics

Job Summary

The Data Intelligence & Analytics (DnA) organization is seeking a Data Analyst to join the Subscriber Lifecycle & Commerce Analytics team supporting the measurement and understanding of trends and drivers behind streaming platform engagement across Disney's streaming service offerings (Disney+, Hulu, and ESPN). Our team masters exploratory data analysis, reporting, data visualization, and storytelling to deliver actionable insights and provide recommendations to drive business decision-making. This role will help to develop methodologies for decomposing engagement into its core content, subscriber, and product drivers and partner with cross-functional stakeholders to develop frameworks for understanding our audiences and the relationship between engagement and retention. The right person for this role is analytically curious, detail-oriented, and eager to grow their analytical skillset.

Responsibilities

• Support engagement trend analyses and ad hoc deep dives into the content, subscriber, and product drivers of key engagement KPIs.
• Uncover insights to help optimize the content portfolio to drive quality engagement hours, partnering closely with stakeholders across Content Planning, Partnerships, Programming, Product, and Marketing teams.
• Assist in the development of new metrics and analytical approaches to measure engagement trends and audience behavior.
• Use SQL and data visualization tools to synthesize complex data into actionable insights and communicate findings clearly and effectively to both technical and non-technical audiences.
• Effectively communicate results through compelling data storytelling across the organization, both in oral presentations and via written reports.
• Build strong relationships with strategic and operational business teams to understand data needs and support ongoing analytical requests.

Required Qualifications

• Bachelor's degree in Analytics, Computer Science, Statistics, Economics, Mathematics, or related quantitative field.
• 3+ years of hands-on analytical work experience with SQL.
• Strong analytical skills with the ability to translate data into clear, actionable insights.
• Experience working with large data sets and interpreting data trends using a multitude of disparate data sources and tools.
• Familiarity with data exploration and data visualization tools like Tableau or Looker.
• Strong attention to detail with the ability to troubleshoot data issues, analyze root causes, and communicate findings clearly.
• Highly collaborative with strong written and verbal communication skills.

Desired Qualifications

• Experience in the streaming media industry and/or supporting a direct-to-consumer or subscription-based product.
• Passion for TV, film, and entertainment.

The hiring range for this position in Santa Monica, CA is $97,500 to $130,700 per year and in New York, NY is $102,100 to $136,900 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Employment Type: Full time

Primary City, State, Region, Postal Code: Santa Monica, CA, USA

Alternate City, State, Region, Postal Code: USA - NY - 7 Hudson Square