Join University of Houston-Downtown as a Data Analyst supporting University Advancement with data-informed reporting and analytics. This onsite role helps advancement leadership evaluate performance, spot opportunities, and track progress toward established goals by turning fundraising, donor and alumni engagement, marketing, and divisional operations data into dashboards, recurring reports, and actionable insights.
As part of Advancement and University Relations, you will collect, analyze, interpret, and present data to support strategic planning, operational decisions, performance measurement, and continuous improvement. You will also strengthen reporting consistency through standardized definitions and validated, reliable constituent and institutional data.
What You’ll Do
- Collect, analyze, interpret, and present data that supports strategic planning, operational decision-making, performance measurement, and continuous improvement across Advancement and University Relations.
- Develop and maintain dashboards, scorecards, recurring reports, visualizations, and other business intelligence tools covering divisional goals, KPIs, trends, and outcomes.
- Analyze website and mobile app usage data, including user behavior, landing page conversions, form completions, application funnel progression, downloads, active users, task completion rates, and engagement patterns by audience.
- Produce and analyze fundraising and engagement metrics such as dollars raised, donor participation, retention and acquisition, gift activity, pipeline development, portfolio performance, annual giving results, and campaign effectiveness.
- Provide analytical support to Development Directors and Advancement leadership, including donor and prospect identification, portfolio analysis, pipeline reporting, prospect qualification, segmentation, capacity analysis, engagement tracking, and solicitation planning.
- Create reporting and analyses for donor stewardship, alumni engagement, corporate and foundation relations, annual giving initiatives, and other constituent engagement activities.
- Partner with divisional leaders to establish performance measures, reporting methodologies, and standardized definitions to support consistency, transparency, and data-informed decision-making.
- Prepare recurring and ad hoc reports, presentations, executive summaries, and analytical deliverables for divisional and university leadership, communicating trends, variances, opportunities, and risks clearly.
- Respond to data and reporting requests, consult with stakeholders on appropriate metrics and data sources, and guide interpretation and application of insights.
- Perform data validation, reconciliation, quality assurance, and ongoing monitoring to ensure accuracy, reliability, consistency, and integrity of donor, alumni, prospect, and institutional data.
- Maintain documentation of reporting methodologies, business rules, data definitions, and reporting processes, supporting compliance with privacy requirements, university policies, and professional standards.
- Research emerging advancement analytics, prospect development, fundraising performance measurement, and visualization approaches and recommend improvements to reporting and analytical effectiveness.
Requirements
- Bachelor’s degree in Data Analytics, Business Analytics, Business Administration, Finance, Economics, Information Systems, Statistics, Marketing, Social Sciences, or a related field.
- Minimum of three (3) years of professional experience in data analysis, business intelligence, reporting, institutional research, advancement services, fundraising analytics, marketing analytics, or a related area.
- Experience collecting, organizing, analyzing, and interpreting data from multiple sources.
- Experience developing recurring and ad hoc reports, dashboards, scorecards, or data visualizations for business or organizational decision-making.
- Experience working with databases, CRM systems, business intelligence tools, or other systems containing complex constituent or organizational data.
Preferred Qualifications
- Experience in higher education advancement, institutional research, nonprofit fundraising, marketing analytics, or a similar data-intensive environment.
- Experience with fundraising or Advancement CRM systems, including Blackbaud CRM, Ellucian Advance, or comparable platforms.
- Experience with fundraising analytics and measures such as donor acquisition, retention, reactivation, participation, gift frequency, pipeline value, portfolio activity, solicitations, and dollars raised.
- Familiarity with philanthropic screening data, wealth indicators, donor capacity analysis, and publicly available research sources.
- Experience developing donor segmentation, prospect lists, portfolio analyses, or fundraising campaign reports.
- Experience analyzing marketing, digital, social media, web, or communications performance data.
- Experience with Power BI, Tableau, or comparable business intelligence and visualization tools.
- Experience with Google Analytics 4, Google Search Console, Google Tag Manager, Looker Studio, or comparable web analytics and reporting tools.
- Working knowledge of SQL or experience querying relational databases.
- Experience integrating or analyzing information from multiple systems or data sources.
- Familiarity with data governance, data privacy, reporting standards, and practices for maintaining data integrity in a complex organization.
Tools You’ll Use
- Blackbaud CRM
- Ellucian Advance
- Power BI
- Tableau
- Google Analytics 4
- Google Search Console
- Google Tag Manager
- Looker Studio
- SQL
Additional Information
- Location: Houston, TX (onsite)
- Salary: USD 58,809 - 70,000 per year
- Work setting: Office and out in community settings
- Physical demands: Typical interior environment; ability to lift up to 20 lbs; minimal exposure to physical risks
- Security: Security-sensitive role requiring a criminal history check
- Other: Perform other duties as assigned