Dallas Regional Studio Leader - Growth & Operations

Shades of grey HR; Coppell (TX); On-site; USD 70,000 - 75,000; Full time

Benefits offered by this job

Vehicle/travel allowance

Paid vacation

Wellness perks

Growth opportunities

Job summary

Confidential, a growing multi-location fitness and wellness organization, seeks a Regional Studio Leader to oversee performance, people, sales, operations and member experience across the Dallas market. You will lead Studio Leaders, drive revenue and membership growth, maintain standards for cleanliness and hospitality, and ensure each location delivers strong financial results.

The role requires hands-on leadership, travel up to 75%, and a track record of coaching, KPI ownership, and developing

Qualifications

• 3+ years of multi-unit leadership experience within fitness, wellness, hospitality, retail, or another service-driven business.
• Proven sales leadership experience within a membership-driven environment.
• Strong business and financial acumen, including experience with P&Ls, budgeting, forecasting, KPIs, labor management, and operating metrics.
• Demonstrated ability to coach and develop managers and build high-performing teams.
• Proven ability to establish performance expectations and hold leaders accountable for results.
• Strong organizational and operational management skills.
• Ability and willingness to travel regularly between studio locations.

Responsibilities

• Lead, coach, and develop Studio Leaders across multiple fitness and wellness locations.
• Own regional financial performance, including revenue, expenses, profitability, EBITDA, payroll, and controllable costs.
• Drive membership growth through improved lead outreach, intro bookings, conversion, follow-up, sales execution, retention, and net member growth.
• Build and maintain a high-performance sales culture across the region.
• Establish clear goals, KPIs, and action plans and hold Studio Leaders accountable for results.
• Maintain consistent in-studio presence through regular visits, walkthroughs, operational audits, and performance reviews.
• Ensure locations consistently meet standards for cleanliness, hospitality, member experience, staffing, scheduling, equipment, and overall operations.
• Support coaching quality through coach audits, training, feedback, and development plans.
• Identify underperforming studios or leaders and develop practical corrective action plans to improve performance.
• Monitor membership growth, intro conversion, retention, churn, class utilization, and other key operating metrics.
• Partner with executive leadership to review regional performance and identify opportunities for growth and improvement.
• Improve operating consistency and support scalable processes and systems across studio locations.
• Develop Studio Leaders into stronger business operators, sales leaders, and people managers.
• Ensure growth initiatives and operational expectations are consistently executed throughout the region.

Skills

Multi-unit leadership

Sales leadership

Financial acumen

Coaching managers

Operations management

Travel willingness

Job description

Confidential, a growing multi-location fitness and wellness organization, seeks a Regional Studio Leader to oversee performance, people, sales, operations and member experience across the Dallas market. You will lead Studio Leaders, drive revenue and membership growth, maintain standards for cleanliness and hospitality, and ensure each location delivers strong financial results.

The role requires hands-on leadership, travel up to 75%, and a track record of coaching, KPI ownership, and developing