CRO & Growth Marketing Manager — Webflow, GA4 & Analytics

Yield Solutions Group; Englewood (CO); On-site; USD 90,000 - 130,000; Full time

Job summary

Yield Solutions Group is seeking a Digital Marketing Manager who bridges marketing and web technology. You will own the conversion-focused ecosystem, run structured experiments, and optimize pages, forms, and UX to boost conversions.

The role requires presenting testing roadmaps to Leadership, understanding site speed and UX, and collaborating closely with developers and designers to scope changes and deliver measurable improvements.

Qualifications

• Demonstrated CRO process and testing mindset with measurable lifts.
• Hands-on experience with A/B/multivariate testing and analytics tools.
• Experience working with CMS/page builders and front-end basics.

Responsibilities

• Own CRO program end-to-end with testing roadmap and prioritization.
• Analyze user behavior with GA4, heatmaps, funnels to identify friction.
• Build and optimize pages using CMS/tools and collaborate with devs/design.
• QA website changes and experiments with engineering and design.
• Monitor performance metrics and recommend technical fixes for conversion.
• Manage tagging, attribution, and data quality across tools.
• Translate test results into clear recommendations for stakeholders.
• Collaborate with SEO, paid media, and content to align experiences.
• Stay updated on CRO best practices and web performance standards.

Skills

CRO methodology

A/B testing

Analytical skills

Communication skills

Project management

SQL

Tools

Webflow

GA4

Google Tag Manager

Hotjar

Microsoft Clarity

WordPress

HubSpot

Job description

Yield Solutions Group is seeking a Digital Marketing Manager who bridges marketing and web technology. You will own the conversion-focused ecosystem, run structured experiments, and optimize pages, forms, and UX to boost conversions.

The role requires presenting testing roadmaps to Leadership, understanding site speed and UX, and collaborating closely with developers and designers to scope changes and deliver measurable improvements.