Creator Marketing Manager

Assistants vs. Agents; United States; Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

Competitive base salary and stock

Health benefits from Day 1

Remote-friendly (US)

Job summary

OnePay is seeking a Creator Marketing Manager in the United States to build and run our creator program from the ground up. You will manage end-to-end campaigns, maintain creator relationships, and ensure compliant, high-quality content across platforms.

You bring 5+ years in creator/influencer marketing, deep YouTube expertise, and a track record of owning complex projects from brief to reporting. Remote-friendly US role with growth opportunities and a focus on authentic, platform-native

Qualifications

• 5+ years in creator or influencer marketing (agency or in-house).
• Deep YouTube ecosystem knowledge and prioritization of YouTube-native creators.
• Experience with external agencies managing new workflows and processes.
• Strong instincts for authentic, platform-native creator content and balance with brand needs.
• Exceptional project ownership with structured tracking, dependencies, risks, and stakeholder alignment.
• Familiarity with major platforms (TikTok, Instagram, YouTube) and FTC disclosure requirements.
• Drive and proactive mindset; able to build and execute without hand-holding.

Responsibilities

• Coordinate end-to-end campaign execution including briefs, follow-ups, and deadlines.
• Track deliverables across campaigns and flag delays early.
• Review content for brand guidelines, FTC disclosures, and policies.
• Route content through legal and compliance with approvals and records.
• Build and maintain a creator database with contacts, rates, and history.
• Compile post-campaign data and support reports with metrics and insights.
• Research and surface creator partners aligned to briefs and audience fit.
• Coordinate contracts and payment processing with Legal and Finance.

Skills

YouTube expert

Creator marketing

Agency collaboration

Project ownership

Platform familiarity

FTC disclosure knowledge

Proactivity

Job description

About OnePay

OnePay is the consumer fintech trusted by millions of Americans to make money better.

Our financial system is broken. High fees, low rates, and too few ways to actually grow your money. We’re fixing it. And we’re moving fast.

We’re an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, point-of-sale lending, investing, and crypto in one place. We also partner with employers, HCM providers, gig platforms, and others to deliver embedded financial services to millions of employees and frontline workers.

We’re backed by Walmart, the world’s largest retailer, and Ribbit Capital, one of fintech’s most respected investors, giving us rare scale, distribution, and the opportunity to build something truly category-defining.

But what really sets OnePay apart is how we move. Our customers don’t have time to wait… and neither do we. This place moves fast, and we’re looking for people who are:

• Ready to run
• Hungry and driven by urgency
• Exceptional at what they do, with low ego
• Comfortable operating in motion

The Role

As a Creator Marketing Manager at OnePay, you'll help build our creator program from the ground up — and own the execution that makes it run. You'll keep every campaign moving, every piece of content compliant, every creator relationship warm, and every piece of data organized, working directly with the creator lead and our external agency so nothing falls through the cracks from brief to post to report. You will:

• Coordinate campaign execution end-to-end - including creator briefings, follow-ups, and deadlines from brief through content review, approval, and publishing
• Track deliverables across active campaigns, flagging delays before they become problems
• Run first-pass content reviews against brand guidelines and briefs, flagging FTC disclosure, platform policy, or brand safety risks
• Route content through legal and compliance review, maintaining version control and a running record of approvals and sign-offs
• Build and maintain the creator database - contacts, rates, audience data, performance history, and contract status
• Compile post-campaign performance data and support recap reports with metrics, screenshots, and insights
• Research and surface potential creator partners aligned to campaign briefs and audience fit
• Coordinate creator contracts and payment processing in partnership with Legal and Finance

You Bring

• 5+ years of experience in creator or influencer marketing, either at a creator/influencer agency or in an in-house brand role
• Deep YouTube expertise - you know the creator ecosystem inside and out, and instinctively prioritize YouTube-native creators over those who simply cross-post
• Experience working with external agencies specifically managing new workflows and developing processes
• Strong creator marketing instincts. You understand what makes creator content feel authentic and platform-native versus overly scripted or "brand-y", and you know how to balance a creator’s voice with the needs of the brand.
• Exceptional project ownership. You naturally create structure where it doesn’t exist. You build a tracker before anyone asks, anticipate dependencies, flag risks early, keep stakeholders aligned, and follow through until the work is actually done.
• Familiarity with major social platforms and creator content norms across TikTok, Instagram, and YouTube
• Working knowledge of FTC disclosure requirements for sponsored content
• Drive and proactivity - everyone here is a builder and executor

What We Offer

• Competitive base salary, stock options, and health benefits from Day 1
• 401(k) plan with company match
• Remote-friendly (US), flexible time off (FTO), and opportunities for growth
• A high-growth, mission-driven, inclusive culture where your work has real impact

Standard Interview Process

Our process varies by role. Most candidates go through:

• AI-assisted initial screen
• Interview with Talent Partner
• Technical or Hiring Manager Interview
• Team Interview
• Executive Interview
• Offer!

Equal Employment Opportunity

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at [e-mail].