Creative Specialist | University of Nebraska

Legends Sales & Marketing, LLC; Lincoln (NE); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

Paid vacation

401k plan

Job summary

Legends Global partners with Nebraska Athletics to drive a major stadium renovation marketing initiative. The Creative Specialist will design on-brand visuals for multi-channel campaigns that support premium seating sales and donor engagement.

You will work under the Director of Marketing to deliver aspirational graphics, while balancing strategic problem solving with creative execution in a fast-paced environment.

Qualifications

• Bachelor’s degree in Digital Art & Animation, Graphic Design, Visual Arts, Multimedia Design or closely related field.
• 1–3 years demonstrated experience in graphic design.
• Highly proficient in Adobe Creative Suite on MAC; Photoshop, Illustrator, InDesign; After Effects and Premiere a plus.
• Advanced knowledge of digital formats, layout, typography, and brand storytelling.

Responsibilities

• Concept and design a wide variety of graphics for Nebraska Athletics’ digital marketing channels.
• Produce high-impact graphics, digital ads, email assets, landing page visuals, and sales collateral.
• Collaborate with marketing and sales leadership to support ticketing, premium seating, and donation revenue initiatives.
• Create assets for sales teams, including presentations and campaign collateral to convert prospects into buyers.
• Ensure alignment with campaign timelines and Memorial Stadium renovation milestones.

Skills

Graphic design

Adobe Creative Suite

Typography

Communication

Time management

Education

Bachelor’s degree in Digital Art & Animation / Graphic Design / Visual Arts / Multimedia Design

Tools

Photoshop

Illustrator

InDesign

After Effects

Premiere

Job description

LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach. Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component feasibility & consulting, owner’s representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking of world-class live events and venues. The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career. Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sounds like a winning formula for you. Join us!

THE PROJECT

Nebraska Athletics is embarking on one of college sports' most ambitious modernization initiatives—a $600 million renovation of the iconic Memorial Stadium in Lincoln, Nebraska. This multi-generational transformation will redefine the fan experience for one of college football's most passionate fanbases while establishing new revenue benchmarks for collegiate venues. Legends Global has been selected as the strategic partner to maximize this historic investment, and we seek exceptional leaders to drive this transformational moment for Nebraska Athletics.

THE ROLE

The Creative Specialist will be an integral member of the team and is the key driver for managing, designing, and delivering effective, on-brand, and on-strategy creative for multi-channel marketing campaigns. You will be responsible for executing aspirational and compelling graphics that will elevate the University of Nebraska Athletics’ brand story, support our goals, and inspire our fans and alumni to engage, purchase and give. We are looking for a self-starter who is confident in his/her abilities, and able to work effectively with little supervision while managing multiple priorities. This individual should also be able to balance strategic problem solving with thought-provoking creative thinking. This position reports directly to the Director of Marketing who leads all comprehensive marketing initiatives that drive premium seating sales, season ticket revenue, and donor engagement.

ESSENTIAL FUNCTIONS

• Concept and design a wide variety of graphics for Nebraska Athletics’ digital marketing channels, constantly innovating and brainstorming new ways of pushing the brand.
• Produce high-impact graphics, digital ads, email assets, landing page visuals, and sales collateral aligned with revenue goals.
• Partner with marketing and sales leadership to ensure creative supports ticketing, premium seating, and donation revenue initiatives.
• Create creative assets used by sales teams, including presentations, premium seating materials, and campaign collateral that help convert prospects into buyers.
• Ensure creative aligns with campaign timelines and sales milestones tied to the Memorial Stadium renovation and premium inventory launch.
• Translate the Nebraska Athletics brand story and Memorial Stadium transformation vision into compelling visual narratives that inspire fans to engage and purchase.
• Actively and frequently research the Nebraska fan, their aesthetics, current trends, cultural touchpoints, brand competitors and digital platform utilization.
• Analyze industry trends and push the thinking and digital experience for Nebraska Athletics with new and exciting solutions.
• Work with other areas within Nebraska Athletics to seek out compelling stories and content to share with Nebraska Athletics fans and alumni.
• Ensure projects stay on track by handling multiple moving pieces simultaneously from origin to execution.
• Ability to meet deadlines and work with changing priorities.
• Maintain brand authenticity throughout all creative assets.
• Openly and frequently communicate with the Director of Marketing on projects and concepts.

QUALIFICATIONS

Bachelor’s Degree with major coursework in Digital Art & Animation, Graphic Design, Visual Arts, Multimedia Design, or a closely related field. 1 to 3 years’ demonstrated experience in graphic design Highly proficient in Adobe Creative Suite on MAC; specifically, Photoshop, Illustrator, and InDesign – experience with After Effects and Adobe Premiere is a plus Advanced knowledge in digital best practices, layout design and typography. Desire to think “outside the box” generating new and innovative content and tell the story of Northwestern Athletics in a dynamic way. Detail oriented and highly organized. Advanced understanding of digital formats across screen sizes and devices. Excellent interpersonal, verbal, and written communication skills; ability to communicate effectively at all levels both internally and externally. Ability to handle multiple design projects in a fast-paced weekly workflow.

Why Join This Project

This isn't just another venue project—it's a chance to shape the future of one of college sports' most passionate fan experiences. You'll be part of a transformational moment for Nebraska Athletics, working alongside industry-leading professionals at Legends Global to redefine what's possible in collegiate premium hospitality. This role offers the unique opportunity to build something extraordinary from the ground up while serving one of the most dedicated fanbases in all of sports.

COMPENSATION

Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

• medical
• dental
• vision
• life and disability insurance
• paid vacation
• 401k plan

WORKING CONDITIONS

Location: On-Site PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. NOTE: The essential responsibilities of this position are described below the above headings. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor. this position.

#LI-EF1 Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.