Creative Services Manager

Mutual of Omaha Insurance Co.; United States; Remote; USD 110,000 - 114,000; Full time

Job summary

Mutual of Omaha Insurance Co. in the United States is seeking a Creative Services Manager to lead omnichannel marketing services at a segment level.

You will guide concepting, production, and refinement of marketing creative to bring strategies to life and shape the future of the Workplace Solutions creative organization. The role emphasizes building a team, delivering against brand standards, collaborating with marketing, brand, operations, and technology, and managing budgets and vendor

Qualifications

• Significant experience with creative and omnichannel marketing practices across writing, design, video, print and digital channels.
• Proven ability to lead teams and manage multiple projects in parallel.
• Excellent leadership, collaboration and communication with senior stakeholders.
• Experience integrating AI into marketing workflows.

Responsibilities

• Oversees the development and delivery of creative and omnichannel marketing services to meet segment strategies and plans, ensuring alignment with brand standards.
• Leads, mentors and manages staff, overseeing hiring, performance management, development planning and policy compliance.
• Contributes to marketing strategy and plans; collaborates with stakeholders to ensure audience, objectives, messaging, products and channels are understood.
• Engages with other functions to ensure alignment, and develops a roadmap for ongoing improvement of creative and omnichannel services; explores process, data, analytics and AI enhancements.
• Manages expenses within budgets; negotiates vendors and coordinates with external agencies/contractors.

Skills

Creative leadership

Project management

Strategic thinking

Stakeholder management

Communication skills

Team mentoring

Budget management

Tools

Adobe Creative Suite

Salesforce Marketing Cloud

Marketing automation

CRM (Salesforce.com)

Job description

Location: Remote
Work Type: Full Time Regular
Job No: 505275
Categories: Marketing/Communications
Application Closes: Closes Oct 9, 2026

Join Workplace Solutions as our Creative Services Manager, in this role it offers a unique opportunity to help build something new. You'll lead creative and omnichannel marketing services at a segment level, manage the concepting, production, and refinement of marketing creative to bring marketing strategies and plans to life. You will play a key role in shaping the future of the Workplace Solutions creative organization, from building the team to defining how creative services are delivered across the business.

WHAT WE CAN OFFER YOU:

• Estimated Salary: $110,000- $114,000, plus annual bonus opportunity
• 401(k) plan with a 2% company contribution and 6% company match.
• Applicants for this position must not now, nor at any point in the future, require sponsorship for employment.

WHAT YOU'LL DO:

• Oversees the development and delivery of creative and omnichannel marketing services to meet the needs of segment marketing strategies and plans. Ensures delivery aligns with corporate brand standards.
• Leads, mentors, and manages staff to foster a high-performance culture, ensuring their team has the necessary skills, training, feedback and decision‑making autonomy. Oversees all personnel functions, including hiring, performance management, development planning and compliance with company policies.
• Provides input on marketing strategy and plans. Collaborates with stakeholders to ensure the target audience, business objectives, success measures, messaging, products and distribution channels, etc. are well understood - so the creative team is positioned to deliver with confidence. Participates in concepting and reviews with stakeholders as needed.
• Engages and works collaboratively with other functions (such as segment marketing, brand and communications, marketing operations, insights, analytics and technology) to ensure alignment with standards and requirements, coordination in strategies and plans, and effective use of their skills, knowledge and capabilities.
  Develops and manages a roadmap for the ongoing improvement of creative and omnichannel marketing services at the segment level. Proactively seeks and implements improvement opportunities, such as leading and/or partnering on changes to process, training, technology, data and analytics, and use of AI.
• Actively manages expenses within assigned budgets to ensure they are appropriate and optimized for results. Develops, negotiates and maintains relationships with key vendors and external partners as needed. Serves as a primary contact and/or coordination point for external creative agencies/contractors.
  Contributes to marketing strategy for the broader segment, annual planning and budgeting, and supports internal communications.
• Stays abreast of market, economic, audience, competitive, legal/regulatory, innovation and other trends that could impact audience expectations and behaviors, results, and what's possible. Assesses the implications and incorporates into creative and omnichannel development.

WHAT YOU’LL BRING:

• Significant experience with creative and omnichannel marketing practices, such as writing, design, video, print and digital marketing (such as email, SMS, search and social media marketing.)
• Effective people and change leadership, including the ability to inspire, coach, develop and hold team members accountable to change.
• Solid relationship building and influencing skills. Ability to lead, collaborate and challenge cross‑functionally, build trust, and manage conflict productively.
• Proven ability to lead teams to execute on multiple projects in parallel and partner to make prioritization and tradeoff decisions, while enforcing quality and brand standards.
• Comfort working across both creative and technical disciplines, including integrating technology, data, analytics, and AI into the creative process.
• Working knowledge of graphic design software (Adobe Creative Suite; i.e., InDesign, Illustrator, Photoshop, etc) and marketing automation tools (such as Salesforce Marketing Cloud).
• Outcome oriented with a focus on innovation, testing, learning and continuous improvement.
• Experience actively managing resources and budgets to achieve goals.
  Excellent written, verbal, and presentation skills. Ability to translate complex concepts into clear, compelling, and actionable communication for multiple audiences including senior leadership, teams, and external stakeholders.
• You promote a collaborative culture, value different ideas and opinions, and listen courageously, remaining curious in all that you do.
• Able to work remotely with access to a high-speed internet connection and located in the United States or Puerto Rico.

PREFERRED:

• Significant experience with graphic design software (Adobe Creative Suite; i.e., InDesign, Illustrator, Photoshop, etc), marketing automation tools (such as Salesforce Marketing Cloud), and CRM (such as Salesforce.com).
• Hands-on experience integrating automation and AI into creative development and digital marketing practices.
• Working knowledge across sales/distribution, product, and operations in financial services and insurance.
• Workfront experience

Together we achieve greatness. Not only is this a core value, but it’s also representative of the kind of place we are — built by the strength and integrity of our employees. It’s why we’re named a “Great Place to Work”.

Surround yourself with an authentic and inclusive culture. Your strengths and differences will be valued and celebrated by a diverse community of co‑workers.