Creative Production Specialist / Creative Technologist

IHG; Atlanta (GA); Hybrid; USD 74,000 - 80,000; Full time

Benefits offered by this job

Medical/dental/vision insurance

401K

Paid time off

Job summary

IHG is seeking a high-performing producer to create and adapt image and video assets at scale, leveraging cutting-edge generative AI and prompting techniques. You will lead AI workflow across brand teams, ensuring fast, high-quality output across markets.

The role emphasizes hands-on creation, collaboration, and continuous optimization of production processes. Location-based in Atlanta with a three-day-per-week hybrid schedule, offering a competitive salary and comprehensive benefits.

Qualifications

• Bachelor's degree in Marketing, Communications, Film, Digital Media or related field or equivalent experience.
• 3 years of hands-on creative production experience using generative AI tools.
• Proven end-to-end creation of high-quality image and video content.
• Experience creating assets at scale with AI-driven iteration.
• Ability to translate campaigns into multiple formats and markets.

Responsibilities

• Directly produce and iterate on image and video assets using generative AI and prompting techniques.
• Lead AI content adaption workflows across campaigns and markets.
• Execute end-to-end GenAI production from concept to finished deliverable, including localization.
• Oversee in-house editing for formatting, color grading, packaging and final delivery to meet brand/tech standards.

Skills

Generative AI

Image & video production

Storyboarding

Prompting techniques

Collaboration with editors

Education

Bachelor's degree in a related field

Tools

AI content tools

Video editing tools

Job description

This role is accountable for using creative production tools to produce, adapt, and localize image and video assets across our portfolio of brands and markets at scale. This role is part of the engine of an evolving hybrid production model, bringing greater speed and scalability to in-house creative delivery while maintaining brand quality and consistency.

As part of the Marketing Transformation team, you will work closely with brand, marketing, and creative teams on end-to-end development and adaptation of creative assets across different audiences, channels, and markets, leveraging generative AI to accelerate production at scale. This role will be continuously testing and evaluating the latest in creative technologies and repeatable production workflows.

Your day to day:

• Directly produce and iterate on image and video assets leveraging the latest in generative AI and creative production tools, prompting techniques and storyboarding
• Lead AI content adaptation workflows
• Execute end-to-end GenAI production, from concept through finished deliverable, including converting still images to video and producing localized campaign variations
• Direct in-house editing team on formatting, color grading, packaging, and last mile delivery and quality control to ensure final output meets brand and technical standards

What we need from you:

• Bachelor's degree in a related field (Marketing, Communications, Film, Digital Media, Fine Arts, Computer Science) or equivalent professional experience
• 3 years of hands-on creative production experience, with demonstrated work using generative AI tools
• Proven experience creating high-quality image and video content end-to-end (concept through final delivery); must be a hands‑on maker
• Demonstrated use of generative AI tools for creation and adaptation (image, video, and editing tools), including the ability to iterate quickly and improve outputs through prompting and experimentation
• Experience adapting or localizing creative assets at scale, translating a single campaign or concept into multiple formats, markets, or audiences
• Experience building or optimizing creative production workflows, including establishing repeatable processes that improve speed, volume, and cost efficiency
• Ability to own the full production lifecycle, from concepting and storyboarding to final asset delivery, including working with editing teams for final formatting and packaging
• Experience working in fast-paced, evolving environments, with a track record of adopting new tools and approaches without waiting for formal direction or validation
• Proven ability to collaborate with or direct creative contributors (e.g., editors, freelancers, or offshore teams), ensuring output meets brand and technical standards

Location - Our hybrid work structure is an expectation of three (3) days a week in the Atlanta office. This expectation may be adjusted to evolve with the changing needs of the business.

The salary range for this role is $74,000.00 to $80,000.00. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.

Important information

• The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
• No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.

At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.

Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.

We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance -- working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.

We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.