Creative Director, Learning Experience & Brand

Apple, Inc.; Cupertino (CA); On-site; USD 217,000 - 325,000; Full time

Benefits offered by this job

Apple Benefits

Employee stock plans

Relocation assistance

Job summary

Apple University in Cupertino, California is seeking a Creative Director to lead brand identity, design systems, and learning experience visuals across Apple’s internal programs. You will guide creative strategy and hands-on design, collaborating with faculty, producers, and engineers to deliver world-class experiences.

You will mentor a small design team, establish standards, and partner with senior leadership to shape the curriculum roadmap while exploring new formats and AI-enabled workflows

Qualifications

• 15+ years in brand identity, comms, or editorial art direction across print/digital/motion/experiential.
• Portfolio showing advanced creative presentation, web/UI design aligned with Apple style.
• Strong web development/UI/UX understanding for learning platforms.
• Proven track record directing and mentoring cross-disciplinary teams.
• Deep familiarity with Apple native tools (Keynote) and Adobe suite.
• Excellent time and project management in fast-paced environments.

Responsibilities

• Maintain and evolve AU's visual and narrative identity.
• Create design standards and templates for consistent Apple look.
• Develop story-driven learning experiences with faculty and producers.
• Translate complex concepts into simple models and narratives.
• Provide creative direction and critique from framing to final polish.
• Lead as player-coach and design alongside the team.
• Establish workflows balancing exploration and timely delivery.
• Lead and mentor a small design team.
• Direct external partners to augment internal capabilities.
• Partner with AU senior leadership to shape curriculum roadmap.
• Advocate for creative work and cross-functional alignment.
• Explore emergent formats and AI-assisted workflows.

Skills

Brand identity

Editorial art direction

UI/UX principles

Leadership & mentoring

Keynote proficiency

Time management

Education

BA/BFA in Graphic Design or related

Tools

Figma

Sketch

Adobe Creative Suite

Keynote

Job description

Apple University in Cupertino, California is seeking a Creative Director to lead brand identity, design systems, and learning experience visuals across Apple’s internal programs. You will guide creative strategy and hands-on design, collaborating with faculty, producers, and engineers to deliver world-class experiences.

You will mentor a small design team, establish standards, and partner with senior leadership to shape the curriculum roadmap while exploring new formats and AI-enabled workflows