Creative Director - Design, Enterprise Marketing (Remote)

Calbanktrust; Midvale (UT); Hybrid; USD 115,000 - 175,000; Full time

Benefits offered by this job

Medical, Dental and Vision Insurance

Life and Disability Insurance

Paid Parental Leave and Adoption Aid

Health Savings (HSA), Flexible Spend (

Paid Training, PTO and holidays

401(k) with match and Profit Sharing

Mental health benefits

Tuition reimbursement

Employee banking products

Job summary

Zions Bancorporation is seeking a Creative Director for a new digital banking platform. You will lead design strategy, brand identity, and marketing direction, shaping a rapidly scaling digital banking brand.

Work closely with a small startup team and enterprise partners to ensure brand alignment and innovative, ROI-driven campaigns. The role blends entrepreneurial spirit with the backing of a major financial institution, offering a unique opportunity to influence brand across the enterprise

Qualifications

• Bachelor's degree or master's degree in design and minimum 8 years of experience in graphic design, interactive, advertising, media, UX, and/or related fields.
• Strong visual, written, and oral presentation skills
• Preferred: banking, fintech, financial services, or other highly regulated industries.
• Preferred: experience developing creative and marketing programs that support small business acquisition, engagement, and growth.
• Experience building brands in growth-stage environments is highly valued.
• A combination of education and experience may meet job requirements

Responsibilities

• Act as a leader in the creative visioning, stewardship, and hands-on design of the platform’s brand and its marketing approach.
• Deliver creative strategy and design of brand assets, guidelines, and marketing campaigns that will strengthen client trust and drive measurable results across digital, print, physical, and in-person experiences.
• Collaborate with performance marketing teams and other organizations to optimize creative for ROI, conversion, and sustainment.
• Leverage client insights, campaign performance data, and market learnings to evolve the brand and create increasingly effective client experiences as the business scales.

Skills

Presentation skills

Creative leadership

Education

Bachelor's or Master's degree in design

Job description

For more than 150 years, Zions Bancorporation (ZBC) has built on the dedication and talent of our people, earning recognition as one of the “Best Banks to Work For.”

With $90 billion in assets, and a $9.7 billion market cap, we are a leader in the U.S. banking industry. Throughout seven unique affiliated bank brands who welcome clients at 400 local branches across the West, Zions Bancorporation is committed to business and commercial banking because we believe that businesses are the cornerstone of thriving communities. Together with consumer banking, wealth services, and robust banking products and services, we are known for our exceptional service and deep local roots.

Today, we are shaping the future of banking—leveraging innovation, strengthening local relationships, sharpening sector expertise, and delivering exceptional value across our family of great banks.

Our newly founded enterprise Marketing team is a transformative organization that puts an in-house Creative Studio arm-in-arm with data, insights, strategy, tech, and governance teams to evolve and elevate how we tell our story and connect with clients. This is a collaborative hub for meaningful and holistic brand-building, bold ideas, and breakthrough campaigns.

Now, we are adding the role of Creative Director for a new digital banking platform to our team.

As the organization continues to grow, this key position offers the opportunity to help shape not only a rapidly scaling digital banking brand, but also the future of modern marketing across the enterprise.

Designed to move nimbly into the future and transcend our footprint while leveraging the Zions Bancorporation foundation of strength and stability.

This role combines the energy and influence of a high-growth business with the resources, stability, and support of a leading financial institution.

The platform has successfully launched and is now actively adding new clients offering a unique opportunity for a dynamic, creative leader with bright, modern ideas and deep chops in brand design to help build the identity of one of the fastest-growing areas of the organization

The Creative Director - Design (Enterprise Marketing) will deliver innovative design and creative direction that prioritize innovation while balancing business goals with brand integrity. They will be a culturally savvy self-starter and systems-thinker who uses data and insights to create compelling, conversion-focused work that positions us as a leader in digital-forward business banking.

Initially, this position will lead and execute design and creative leadership within a small, discreet startup team, working directly with leadership, and aligning with Creative Studio executive leaders at regular intervals to ensure holistic brand alignment.

While entrepreneurial in spirit, this is not a ground-floor build from scratch. The platform is established, operating in market, and supported by an expanding Enterprise Marketing organization. The Creative Director will partner closely with an existing designer and writer who support the platform's marketing efforts, providing creative guidance and direction while benefiting from the broader capabilities and resources of the Enterprise Marketing team.

Primary Function

• Act as a leader in the creative visioning, stewardship, and hands-on design of the platform’s brand and its marketing approach.
• Deliver creative strategy and design of brand assets, guidelines, and marketing campaigns that will strengthen client trust and drive measurable results across digital, print, physical, and in-person experiences.
• Collaborate with performance marketing teams and other organizations to optimize creative for ROI, conversion, and sustainment.
• Leverage client insights, campaign performance data, and market learnings to evolve the brand and create increasingly effective client experiences as the business scales.

Leadership and Team Development

• Provide creative leadership and mentorship across a designer and writer while fostering strong collaboration with performance marketing, content, strategy, and enterprise creative partners. (more may be added)
• Regularly connect with and seek direction from Creative Studio.
• Act as an evangelist for the platform’s brand and its application throughout the enterprise.
• Demonstrate expert level skills in design tools, methodologies, and production processes, and coach junior members toward the same, fostering a culture of excellence.
• Establish creative workflows that enhance efficiency and productivity.
• Maintain an extensive network of creative resources for freelance and recruiting. Help shape the future growth of the platform's creative capabilities as the organization continues to expand.

Brand Building and Stewardship

• Establish robust brand identity systems that work across many channels, ensuring quality and brand integrity across all touchpoints.
• Balance innovative approaches with regulatory requirements and financial industry standards.
• Develop creative solutions that resonate with small business owners and business decision- makers, helping strengthen client trust and differentiate the brand in a competitive digital banking landscape.
• Use performance data and testing insights to refine creative strategies.
• Track and forecast marketing trends, technologies, and best practices.

Vendor and Partner Collaboration

• Manage relationships with internal stakeholders, external agencies, and production vendors to ensure quality and cost efficiency.
• Maintain a knowledge of regulatory requirements and ensure application of best practices to avoid risk for the organization and ensure clarity for clients.
• Operate with organizational savvy in a collaborative, productive manner.
• Partner effectively across a matrixed organization, influencing stakeholders and building alignment while maintaining speed and creative excellence.

QUALIFICATIONS

• Bachelor's degree or master's degree in design and minimum 8 years of experience in graphic design, interactive, advertising, media, UX, and/or related fields.
• Strong visual, written, and oral presentation skills
• Preferred: experience in banking, fintech, financial services, or other highly regulated industries.
• Preferred: experience developing creative and marketing programs that support small business acquisition, engagement, and growth.
• E xperience building brands in growth-stage environments is highly valued.
• A combination of education and experience may meet job requirements

BENEFITS AND COMPENSATION

This position is eligible to earn a base salary in the range of $115,000 - $175,000 annually depending on job-related factors such as level of experience and location.

This opportunity can be located across the Zions Bancorporation Footprint or 100% remote within the United States.

• Medical, Dental and Vision Insurance start day one
• Life and Disability Insurance, Paid Parental Leave and Adoption Assistance
• Health Savings (HSA), Flexible Spending (FSA), and dependent care accounts
• Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays, and any applicable state holidays
• 401(k) plan with company match, Profit Sharing, competitive compensation in line with work experience
• Mental health benefits including coaching and therapy sessions
• Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business, maximum of $5,250 per calendar year, employees are eligible for the program upon hire
• Employee Ambassador preferred banking products

This position will be open until filled.

All candidates, including those with criminal histories will be considered for employment. However, a background check adjudicated consistently with the FDIC Section 19 regulation will be completed on any candidate who accepts a conditional job offer from the Company. Because the Company is a financial institution, the FDIC guidelines apply to all positions within the company and as such any and all job duties have a direct relationship to a candidate’s criminal history and that criminal history would need to align with the FDIC Section 19 regulations.

Zions Bancorporation, National Association prohibits illegal discrimination and reaffirms its policy of providing Equal Employment Opportunity (EEO), by extending equal employment and advancement opportunities to all employees and applicants for employment, without regard to race, color, religion, age (40 and over), sex, pregnancy, gender, disability, national origin, ethnic background, citizenship, protected veteran status, military service, sexual orientation, gender identity, genetic information or any other characteristic protected by applicable federal, state or local law.

It is the Company’s policy not to discriminate because of a person’s relationship or association with a protected veteran. This includes spouses and other family members. Also, Zions will safeguard the fair and equitable treatment of protected veteran spouses and family members with regard to all employment actions and prohibit harassment of applicants and employees because of their relationship or association with a protected veteran.

Applicants Requesting Accommodations: If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access our career site. You can request reasonable accommodations by contacting us at [e-mail] or 801/844-7618. Please email your resume/cover letter, indicate what position you are interested in and include "Accommodation needed" in the subject line to ensure your information is routed to the appropriate contact.

California Bank and Trust a division of Zions Bancorporation, N.A. Member FDIC