Creative Director, Copy & Brand Narrative

Kettle; United States; Remote; USD 190,000 - 230,000; Full time

Job summary

Kettle is seeking a Creative Director, Copywriter to lead narrative, copy, and creative concepts across a diverse client base. You will shape brand narratives across digital, social, and experiential work, collaborating with Strategy, Design, Production, and Executives to drive innovation and craft excellence.

You will mentor the team, lead cross-functional projects, and blend strategic thinking with storytelling that resonates across B2B and B2C audiences.

Qualifications

• 8+ years of copywriting experience, 3+ years in management, with a track record of craft-oriented, brand-focused work.
• Ability to lead campaign development from concept through execution across platforms.

Responsibilities

• Lead and elevate narrative, copy and creative concepts across diverse client ranges.
• Collaborate with Strategy, Design, Production and Executives to deliver innovative creative.
• Mentor copywriters and grow the creative team while driving cross-functional collaboration.

Skills

Copywriting leadership

Brand narrative development

Campaign development

Stakeholder management

AI workflow adaptation

Presentation skills

Team leadership & mentoring

Job description

Kettle is seeking a Creative Director, Copywriter to lead narrative, copy, and creative concepts across a diverse client base. You will shape brand narratives across digital, social, and experiential work, collaborating with Strategy, Design, Production, and Executives to drive innovation and craft excellence.

You will mentor the team, lead cross-functional projects, and blend strategic thinking with storytelling that resonates across B2B and B2C audiences.