Creative Director

Copado; New Orleans (LA); On-site; USD 120,000 - 150,000; Full time

Benefits offered by this job

Competitive salary and performance-based bonuses

Comprehensive health, dental, and vision insurance

401(k) Plan

Paid Time Off

Wellness Perks

Job summary

Copado is looking for a Creative Director to lead their Brand & Creative function. In this pivotal role, you will redefine Copado’s brand identity and oversee creative strategies across campaigns, digital, events, and storytelling.

The ideal candidate will have over 10 years of experience in creative leadership, with a strong portfolio in B2B SaaS and AI, and will operate within a lean, high-impact team.

Competitive salary, health, and wellness benefits are offered.

Qualifications

• 10+ years in creative leadership roles, preferably in B2B SaaS & AI.
• Proven ability to lead brand transformation or category-defining initiatives.
• Strong portfolio across campaigns, digital, and experiential work.
• Able to operate at both strategic and execution levels.
• Experience in a lean, high-growth environment.
• Strong leadership skills and vision for creative excellence.

Responsibilities

• Define and evolve Copado's brand identity in the era of AI.
• Lead creative direction for product launches and sales campaigns.
• Design immersive experiences for events.
• Partner with teams to elevate website design and conversion.
• Integrate AI tools for efficient creative production.

Skills

Creative leadership

Brand transformation

AI experience

Campaign development

Digital marketing

Job description

Reports to: SVP of Marketing

Job Summary

Copado is redefining how modern teams and enterprises deliver software – leading the shift from DevOps to AgentOps. With the recent launch of Agentia, our AI‑powered orchestration platform for lifecycle‑aware software delivery, this represents a pivotal opportunity to redefine our brand and position in the market. We’re looking for a Creative Director to lead and elevate our Brand & Creative function into a strategic, AI‑first, revenue‑driving engine.

This is not a traditional brand role. You will define how Copado shows up in the market across campaigns, digital, events, and executive storytelling, ensuring every interaction reinforces our leadership in AgentOps. You will build a modern creative system that scales output, increases speed, and maintains a high‑quality bar while operating within a lean, high‑impact team model.

Key Responsibilities

Brand Strategy & Market Presence

• Define and evolve Copado’s brand identity in the era of AgentOps and AI
• Establish a cohesive visual system across all channels (web, events, campaigns, social, PR)
• Ensure every touchpoint reflects a premium, differentiated market presence

Campaign & Launch Creative

• Lead creative direction for our most important moments
• Agentia launches and platform milestones
• Salesforce ecosystem campaigns (Agentforce, Data Cloud)
• Major events (TDX, Dreamforce)
• Turn complex product narratives into clear, compelling, high‑impact creative
• Raise the bar on storytelling, not just design

Event & Experiential Design

• Own the creative vision for Copado’s physical presence (booths, environments, activations)
• Design immersive, differentiated experiences that drive engagement and pipeline
• Ensure consistency from pre‑event to onsite to post‑event storytelling

Digital & Web Experience

• Partner with Growth to elevate website design, UX, and conversion
• Ensure brand and performance reinforce each other
• Establish scalable design systems and templates

AI‑Native Creative Operating Model

• Identify & integrate AI tools (e.g., generative design, video, content, media, etc.) to accelerate production and iteration
• Build modular, reusable creative systems that scale across GTM & campaign teams
• Enable self‑service frameworks while maintaining brand integrity
• Lead a lean, high‑performing in‑house team (design, video, digital)
• Direct external agencies and freelancers to scale execution
• Establish clear workflows, prioritization, and intake processes
• Maintain a high quality bar across everything that ships

Qualifications & Experience

• 10+ years in creative leadership roles (B2B SaaS & AI experience preferred)
• Proven ability to lead brand transformation or category‑defining initiatives
• Strong portfolio across: Campaigns, Digital, and experiential work
• Able to operate at both strategic and execution levels
• Experience operating in a lean, high‑growth environment
• Strong point of view on what “great” looks like – and the leadership skills to get teams there
• Ability to balance creative excellence with speed and business impact

How You’ll Work

• Partner closely with: Demand Gen / Growth (performance & pipeline)
• Alliances & Field (partner and ABM campaigns)
• Events (TDX, Dreamforce, field activations)
• Align creative output to business impact and strategic priorities
• Operate within 6‑8 week GTM and campaign cycles aligned to business goals

Prioritize work based on pipeline contribution and strategic importance.

What Success Looks Like

• A clear, differentiated brand presence in the market
• Creative that simplifies and sharpens complex ideas
• Seamless, high‑quality execution across campaigns, events, and digital
• Faster speed to market through scalable creative systems
• Increased engagement and conversion across key channels
• Strong alignment across GTM teams with minimal fragmentation
• Measurable impact on engagement, conversion, and pipeline

Benefits

• Competitive salary and performance‑based bonuses
• Comprehensive health, dental, and vision insurance
• 401(k) Plan
• Paid Time Off
• Wellness Perks

Copado is Equal Employment Opportunity and affirmative action employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Copado does not accept unsolicited headhunter and agency resumes. Copado will not pay any third‑party agency or company that does not have a signed agreement with Copado.