Creative Art Director

Lifted, an Upwork Company™; Charleston (WV); On-site; USD 120,000 - 180,000; Full time

Job summary

Lifted seeks a senior creative leader to guide visual direction, concept development, and brand expression across campaigns and channels. You will translate business goals into compelling platforms and mentor multidisciplinary teams through concepting to execution.

You will collaborate with marketing, product, and leadership to align on creative strategy, review work for quality and consistency, and drive brand identity evolution across global deliverables.

Qualifications

• Lead creative vision, concept development, and brand expression across campaigns and channels.
• Translate business strategies and consumer insights into creative platforms.
• Direct multidisciplinary creative teams through concepting to execution.
• Review and approve creative work to ensure consistency, quality, and adherence to brand standards.
• Partner with marketing, product, global/regional creative, and leadership to align on strategy and creative direction.
• Mentor and elevate talent; set craft standards and creative culture expectations.

Responsibilities

• Lead creative vision and brand expression across campaigns.
• Direct multidisciplinary teams through concepting to execution.
• Review and approve creative work for consistency and quality.
• Present work internally and incorporate feedback to refine direction.

Skills

Creative leadership

Brand strategy

Team leadership

Storyboarding

Art direction

Job description

Lifted partners with enterprise companies to help them scale smarter. We offer a single solution designed to source, contract, manage, and pay contingent talent. For talent in our network, Lifted provides access to enterprise-level projects while handling engagement setup, contracting, compliance, and payments in the background, so you can focus on delivering high-quality work.

Job Description

Why We’re Building a Talent Pool

We’re continuously building our network of experienced talent across Creative Art Directors who are interested in being considered for full or part-time employment engagements with assignments to work with our enterprise partners. While this is not tied to one specific project, selected candidates may be matched to future employment opportunities based on experience, availability, and alignment with project needs.

Qualifications

What We Look For

• Lead creative vision, concept development, and brand expression across campaigns and channels
• Translate business strategies and consumer insights into compelling creative platforms
• Direct multidisciplinary creative teams (design, copy, motion, production) through concepting to execution
• Review and approve creative work to ensure consistency, quality, and adherence to brand standards
• Partner with marketing, product, global/regional creative, and leadership to align on strategy and creative direction
• Manage creative presentations, storytelling, narrative frameworks, and pitch development
• Mentor and elevate talent; set craft standards and creative culture expectations
• Make final decisions on creative concepts, visual tone, and brand identity evolution
• Develop visual concepts, storyboards, and creative territories for campaigns and content
• Guide designers, photographers, videographers, and copy partners in executing visual direction
• Oversee composition, typography, color, layout, and brand visual identity application
• Collaborate with cross-functional teams to ensure brand consistency across deliverables
• Present creative work internally and incorporate feedback
• Ensure all assets meet brand style guidelines and quality standards

Additional Qualifications (if relevant)

• Background in Senior creative leadership overseeing visual direction & concept development.

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