Corporate Digital & Social Strategist

Burson; Washington; Hybrid; USD 35,000 - 75,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Burson, part of WPP, is seeking an Account Executive to join our digital center of excellence in the United States. You will support social strategy, research, insights, and content development across client accounts with collaboration across multiple specialists.

As you deepen your skills, you may transition into the digital team within Burson’s Corporate & Public Affairs practice. This role offers a pathway to broader digital expertise and a hybrid office model in multiple U.S. locations.

Qualifications

• Approximately 1 year of post-undergraduate experience supporting social media or integrated communications.
• Experience with social listening and refining queries; interpreting data.
• Familiarity with Brandwatch or comparable platforms (Meltwater, Talkwalker, Sprinklr).
• Experience contributing to social audits, competitive research, audience profiling, trend or crisis monitoring.
• Familiarity with creator/influencer identification; CreatorIQ helpful.

Responsibilities

• Conduct social and digital audits; identify findings and communicate recommendations to senior team members.
• Build and refine social listening queries; monitor conversations and trends.
• Support real-time and crisis monitoring; explain significance and potential client responses.
• Map stakeholders and influencers across B2B/corporate ecosystems; use CreatorIQ where appropriate.
• Develop, draft and edit audience-first content for corporate/executive channels.
• Contribute to organic and paid social programs across LinkedIn, X, YouTube, Instagram, Reddit.
• Conduct competitive research and support audience profiling to inform corporate social strategies.
• Stay curious about evolving platforms and cultures; bring new ideas to the team.
• Link research and insights to broader communications strategies and campaigns.
• Support day-to-day client needs with high-quality deliverables and strong collaboration.
• Manage timelines and deliverables across multiple workstreams; communicate progress.

Skills

Writing

Editing

Communication

Collaboration

Tools

Brandwatch

Meltwater

Talkwalker

Sprinklr

CreatorIQ

Job description

Burson, part of WPP, is seeking an Account Executive to join our digital center of excellence in the United States. You will support social strategy, research, insights, and content development across client accounts with collaboration across multiple specialists.

As you deepen your skills, you may transition into the digital team within Burson’s Corporate & Public Affairs practice. This role offers a pathway to broader digital expertise and a hybrid office model in multiple U.S. locations.