Copywriter/Content

twentysix; Guaynabo (PR); Hybrid; USD 35,000 - 38,000; Full time

Job summary

VML Puerto Rico seeks a Copywriter/Content with creative thinking and strong writing skills to develop content and concepts across formats and channels. This role transforms briefs into clear, creative ideas and contributes from language to campaign construction.

At VML, we foster inclusive work that values diversity and inclusion. The position offers a hybrid office arrangement, collaboration with art directors and strategic teams, and a base salary range of $35,000–$38,000 USD plus benefits.

Responsibilities

• Create and develop creative concepts for campaigns.
• Write advertising copy for digital and traditional media.
• Draft copy for social media, websites, email marketing, and graphic pieces.
• Interpret briefs and propose creative content solutions.
• Collaborate with art directors and strategic teams.
• Adapt messages by tone, channel, and audience.
• Review and adjust texts for quality, coherence, and spelling.
• Participate in creative presentations and ideation processes.

Job description

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services, and most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Sobre WPP

WPP es el socio de crecimiento de confianza para las marcas líderes del mundo. Unimos inteligencia de medios de vanguardia y soluciones de datos, creatividad de clase mundial, producción de próxima generación, soluciones empresariales transformadoras y asesoramiento estratégico experto en una única empresa, impulsada por talento excepcional y nuestra plataforma de marketing agencial, WPP Open, para ayudar a nuestros clientes a navegar el cambio, capturar oportunidades y generar un crecimiento transformador. Para más información, visite WPP.com.

VML Puerto Rico

VML es una de las redes creativas más grandes del mundo, parte del grupo WPP, reconocida por integrar creatividad, datos, tecnología, estrategia y experiencia de marca para impulsar resultados transformadores.En VML Puerto Rico trabajamos con marcas líderes desarrollando ideas y contenidos que conectan con las personas y generan impacto real en los negocios.

Descripción del rol

En VML Puerto Rico buscamos un/a Copywriter/ Content con pensamiento creativo y excelentes habilidades de redacción para desarrollar contenidos y conceptos de comunicación en diferentes formatos y canales.Este rol será responsable de transformar briefs en ideas claras, creativas y efectivas, aportando desde el lenguaje a la construcción de campañas, piezas y estrategias de contenido alineadas con los objetivos de la marca.

Responsabilidades

Crear y desarrollar conceptos creativos para campañas de comunicación.

Redactar textos publicitarios para medios digitales y tradicionales.

Elaborar copys para redes sociales, sitios web, email marketing y piezas gráficas.

Interpretar briefs y proponer soluciones creativas desde el contenido.

Trabajar en conjunto con directores de arte y equipos estratégicos.

Adaptar mensajes según tono, canal y público objetivo.

Revisar y ajustar textos garantizando calidad, coherencia y ortografía.

Participar en presentaciones creativas y procesos de ideación.

En VML, estamos comprometidos a fomentar un entorno laboral totalmente inclusivo que sea gratificante y propicie el desarrollo profesional. Creemos en la creación de un entorno de trabajo dinámico que valore la diversidad y la inclusión, y nos esforzamos por reclutar una lista diversa de candidatos para ayudarnos a lograr ese objetivo. Estaremos encantados de proporcionar acomodos razonables a las personas con discapacidades que necesiten un acomodo para usar o acceder al sitio de carreras de VML o para participar plenamente en el proceso de solicitud. Si necesita un acomodo para completar su solicitud u otro aspecto de nuestro proceso de reclutamiento debido a una discapacidad, comuníquese con nuestro departamento de Recursos Humanos o envíe un correo electrónico a (contacto de RR. HH.) para solicitarla.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

_$35,000-$38,000 USDWe believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information,please visit www.vml.com, andfollowalong on Instagram,LinkedIn, andX.