Copywriter

Jobtailor; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Jobtailor is seeking a seasoned conversion-focused copywriter in New York for a hybrid role. You will write landing pages for paid ads, craft hero sections, and shape investor-focused CTAs.

Work with marketing, CRO specialists, designers, and writers to translate pitch decks and financials into clear, compliant, investor-facing copy that moves prospects through the funnel. You will use AI tools for research, drafting, testing, and building reusable templates, while analyzing CTR, CVR, open

Qualifications

• Proven conversion-focused copywriter with portfolio
• Experience in investor-facing copy
• Fluency with AI writing tools and building workflows
• Strong editorial judgment
• Comfort with CRO processes and testing
• Understanding of investor psychology
• Experience with landing pages and lifecycle emails

Responsibilities

• Write landing pages for paid ads, offering pages, and investment campaigns.
• Develop hero copy, section flows, and CTAs grounded in investor psychology and offer specifics.
• Translate pitch decks, financials, and offering documents into clear investor-facing copy.
• Partner with marketing on landing-page strategy and post-click experience.
• Maintain factual accuracy and compliance across deliverables.
• Build email funnels, welcome series, nurture sequences, re-engagement campaigns, and conversion-focused sends.
• Map copy to funnel stage and advance the conversation for leads.
• Use AI tools for research, drafting, variation testing, and production.
• Build reusable copy frameworks, prompts, and templates.
• Analyze CTR, CVR, conversion, open-rate, and click-through metrics.
• Design and run A/B tests on landing pages, headlines, hooks, CTAs, and email sequences.
• Iterate copy based on conversion performance.
• Collaborate with writers, CRO specialists, web designers, creatives, marketers, and account leads.

Skills

Conversion Copywriting

Landing Pages

Email Funnels

A/B Testing

Metrics Analysis

Objection Handling

Direct Response

Financial Publishing

CRO Process

Clear Prose

Tools

AI Writing Tools

Email Platforms

Analytics Tools

CRO Tools

CMS

Job description

• Write landing pages for paid ad traffic, offering pages, and investment campaigns
• Develop hero copy, section flows, and CTAs grounded in investor psychology and offer specifics
• Translate pitch decks, financials, and offering documents into clear investor-facing copy
• Partner with marketing on landing-page strategy and post-click experience
• Maintain factual accuracy and compliance across deliverables
• Build email funnels, welcome series, nurture sequences, re-engagement campaigns, and conversion-focused sends
• Map copy to funnel stage and advance the conversation for leads
• Use AI tools for research, drafting, variation testing, and production
• Build reusable copy frameworks, prompts, and templates
• Analyze CTR, CVR, conversion, open-rate, and click-through metrics
• Design and run A/B tests on landing pages, headlines, hooks, CTAs, and email sequences
• Iterate copy based on conversion performance
• Collaborate with writers, CRO specialists, web designers, creatives, marketers, and account leads

Requirements

• Proven experience writing conversion-focused copy, ideally in direct response, financial publishing, lifecycle, or high-stakes B2C environments
• Strong portfolio demonstrating copy tied to performance outcomes (conversions, CTR, revenue)
• Deep understanding of investor psychology
• Fluency with AI writing tools and experience building workflows, prompts, and systems
• Strong editorial judgment
• Comfort working inside a CRO process and thinking in hypotheses and tests
• Understanding of objection handling
• Clean, specific, factual prose
• Ambition and self-direction
• Passion for startups, investing, and business
• Experience with landing pages, lifecycle emails, advertorials, or longer-form narrative pages
• Hybrid NYC-based availability with 3 days in-office
• No educational credential specified

Core Competencies

Demonstrates expertise in writing conversion-focused copy, utilizing AI tools for drafting and testing, and maintaining compliance and factual accuracy in deliverables. Proven ability to analyze performance metrics and iterate copy to enhance conversion rates.

Highest-signal resume keywords

• Conversion-Focused Copywriting
• AI Writing Tools Proficiency
• Investor Psychology Understanding
• A/B Testing Design and Execution
• Lifecycle Email Campaign Development

Hard Skills

• Conversion-Focused Copywriting
• Landing Page Development
• Email Funnel Creation
• A/B Testing
• Performance Metrics Analysis
• Objection Handling
• Clear Prose Writing
• CRO Process Familiarity
• Direct Response Copywriting
• Financial Publishing Experience

Soft Skills

• Strong Editorial Judgment
• Ambition
• Self-Direction
• Collaboration
• Comfort with Hypotheses and Testing

Industry Keywords

• Direct Response
• B2C Environments
• Investor-Facing Copy
• Lifecycle Emails
• High-Stakes Marketing

Tools & Technologies

• AI Writing Tools
• Email Marketing Platforms
• Analytics Tools
• CRO Tools
• Content Management Systems