Conversion Optimization Data Scientist II

Heidelberg Materials; Lewisville (TX); On-site; USD 70,000 - 110,000; Full time

Job summary

Heidelberg Materials seeks an Optimization Specialist II to improve performance across campaigns, processes, and digital properties. You will analyze large data sets, design tracking and dashboards, and run A/B and multivariate tests to drive conversion, efficiency, and ROI.

You will interpret analytics and partner with marketing, product, and operations teams to execute and measure data-driven optimizations.

Qualifications

• Strong analytical skills with the ability to interpret data and draw actionable insights.
• Experience designing and running A/B and multivariate tests across digital properties.
• Proficiency with analytics tools and creating dashboards to measure impact.

Responsibilities

• Identify optimization opportunities across campaigns, processes and digital properties.
• Design tracking schemes and dashboards to monitor performance.
• Collaborate with marketing, product and operations to implement and measure changes.

Skills

Data analysis

A/B testing

Experimentation

SQL

Data visualization

Dashboards

Tools

Google Analytics

Mixpanel

Tableau

Power BI

SQL

Job description

51905 HROC LLC is seeking an Optimization Specialist II to improve performance across campaigns, processes, and digital properties. In this role you will analyze large data sets, build and run A/B and multivariate tests, and recommend data‑driven optimizations that increase conversion, efficiency, and ROI. You will design tracking and dashboards, interpret analytics, and partner with marketing, product, and operations teams to execute and measure changes. The ideal candidate has strong quantitative skills, experience with testing and analytics tools, and a track record of driving measurable performance improvements.