Content Writer

Homerun B.V.; Michigan; On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health Insurance

401(k) Matching

Profit Sharing

Personal Wellness

Experience Credit

Flexible PTO

Sick Days

Job summary

Ludus is hiring a Content Writer to turn ideas into clear, human writing that fits the Ludus voice. You’ll craft customer stories, product launches, ads, emails, and more, collaborating with Design, Video, Product Marketing, and Marketing teams.

You’ll help shape content across audience segments in the performing arts, maintaining consistency with Ludus voice while delivering across formats. This is a growth role with evolving responsibilities.

Qualifications

• Five or more years of professional writing experience.
• Portfolio demonstrating exceptional writing across formats.
• Experience writing for multiple formats and audiences.
• Performing arts, journalism, marketing, or related writing experience preferred.
• Experience interviewing customers or subjects is a bonus.

Responsibilities

• Turn customer experiences into case studies, spotlights, testimonials, and emails that hold someone's attention past the first line.
• Work from customer conversations and, at times, interview customers directly to find the story behind their experience.
• Take complicated or ordinary source material and find the human angle that makes it worth telling.

Skills

Strong writer

Adapt to voice

Audience research

Storytelling

Editing

Job description

Join Ludus as a Content Writer

You'll turn products, customer experiences, and ideas into writing people actually want to read.

Ludus builds software for the performing arts. More than 5,000 theatres, schools, independent venues, dance studios, music programs, and other performing arts organizations across all 50 states use Ludus to sell tickets, market events, raise money, and manage volunteers. Ludus has been named one of the fastest-growing software companies in the country four years running.

Ludus is looking for a Content Writer to join our creative team. We need a strong writer who can take an idea, find what makes it interesting, and turn it into clear, human writing that sounds like Ludus. That could be a customer story, a product launch, an ad, an email, a website page, or a video script.

You'll work with Design, Video, Product Marketing, and the broader Marketing team. Ludus already has an established voice. Your job isn't to reinvent it. It's to learn it, write within it, and help us use it to speak naturally to different audiences across the performing arts.

This is a new position, so the role will continue to develop around the needs of the team and the strengths you bring to it.

Join us in our mission to bring people together through shared experiences by building digital tools for performing arts organizations.

Learn more about Ludus here

Things you should know before applying

At Ludus, our mission is to bring people together through shared experiences.

We get shit done, move fast, and are constantly learning and adapting. We embrace low process and high trust to navigate change and figure out what works.

We don't think success is permanent. The moment you stop learning and improving, someone else catches up. For us, success is a sum of small efforts, including trial and error, so we move at an unrelenting weekly pace.

Growth means discomfort. We push into new ideas and take chances so we can keep building tools performing arts organizations actually want.

If you prefer a hand-holding environment where everything is black and white, that's not us. If you move without being pushed and can thrive in controlled chaos, Ludus is the place for you.

You'll write for real people doing creative work, with the opportunity to shape how Ludus tells customer stories, talks about its products, and communicates across a growing number of audiences.

What you'll be doing

Customer Stories & Customer Marketing

• Turn customer experiences into case studies, spotlights, testimonials, and emails that hold someone's attention past the first line.

• Work from customer conversations and, at times, interview customers directly to find the story behind their experience.

• Take complicated or ordinary source material and find the human angle that makes it worth telling.

Product & Campaign Writing

• Write for product launches, campaigns, ads, web pages, email, sales materials, and other marketing needs.

• Turn product information into clear language focused on what actually matters to the customer.

• Help develop campaign concepts, headlines, and messaging alongside Design, Video, and Product Marketing.

Brand & Marketing Content

• Write and edit newsletters, website content, mini-blogs, video scripts, conference materials, social content, and other day-to-day marketing.

• Edit and rewrite work from others when needed to make it clearer, stronger, and consistent with the Ludus voice.

• Maintain a consistent Ludus voice across very different formats without making everything sound the same.

Audience & Market Research

• Learn how different performing arts segments talk about their work, what they care about, and what gets their attention.

• Adapt messaging for community theatres, schools, colleges, dance studios, independent venues, and other audiences rather than simply changing a few words.

• Pay attention to competitors and industry language so Ludus doesn't fall into the same jargon and clichés everyone else is using.

Traits we're looking for

(In no certain order)

Strong Writer

• Writes clear, interesting copy with personality and knows how to simplify an idea without dumbing it down.

• Recognizes jargon, clichés, and tired marketing language that makes brands sound interchangeable.

Adapts to an Established Voice

• Can learn the Ludus voice and use it consistently across everything from ads and product launches to customer stories and newsletters.

• Can edit and strengthen someone else's writing while keeping the original idea intact.

• Can help refine and extend the Ludus voice as we enter new markets and speak to new audiences, without losing what already makes it distinctly Ludus.

Understands the Audience

• Researches different market segments and learns how those audiences actually speak and what matters to them.

• Can translate the same product or idea into language that feels natural to very different audiences.

Writes With Range

• Can find the interesting story inside a customer experience, product, or idea.

• Can move between an ad, a customer story, and a video script in the same week without losing quality or voice.

Experience

• Five or more years of professional writing experience.

• A portfolio that demonstrates exceptional writing, range of voice and format, and the ability to turn real people, products, or ideas into work that holds up on the page.

• Experience writing across multiple formats and for different audiences.

• Performing arts, journalism, communications, marketing, or other relevant writing experience preferred.

BONUS Qualifications:

• Meaningful experience working in or around performing arts.

• Experience interviewing customers or subjects and turning those conversations into compelling stories.

• Experience writing for software, technology, or digital products.

• Experience developing campaign concepts and messaging.

PERSONAL ATTRIBUTES:

• Curious and willing to research before writing.

• Brings ideas, asks good questions, and notices the interesting detail other people might miss.

• Comfortable receiving direct feedback, editing their own work, and rewriting when the first version isn't right.

• Productive and comfortable moving between very different writing assignments.

What success looks like in year one

• Learn the Ludus voice well enough that your writing feels like it belongs here, regardless of format.

• Create customer stories and marketing content that people actually finish.

• Translate Ludus products and ideas into messaging that speaks naturally to different market segments.

• Become someone the team brings into projects early because you can help find the words, angle, or story that makes the idea stronger.

• Consistently produce strong finished work across customer, product, campaign, and brand needs.

This role is not for you if

• Your default writing style is corporate, jargon-heavy, or filled with familiar marketing clichés.

• You can explain something accurately but struggle to make someone want to keep reading.

• You have one writing voice and expect the brand to adapt to it.

• You'd rather spend most of your time planning content than actually writing it.

Perks

• Health Insurance (Medical, Vision, Dental) — Provided by Blue Cross Blue Shield and Guardian. Ludus covers 90% of the premium of our employees and 50% of all dependents.

• 401(k) matching — Full match on the first 5% contribution and 50% match on the next 5% of contribution (7.5% contribution match by Ludus if you contribute 10%).

• Profit Sharing and Stock Options — Annual profit-sharing bonuses in profitable years, plus stock options that give employees a stake in Ludus's long‑term growth.

• Personal Wellness — $50 monthly reimbursement that can be used on anything personal wellness related.

• Experience Credit — $100 yearly reimbursement toward concert tickets, theatre tickets, and similar shared experiences.

• Flexible PTO — Take the time you need for vacation or personal days; work with your team to keep things running while you're out.

• Sick Days — If you're under the weather, take the time you need to recover within reason.

Role Details

• Location: Ada, MI (minimum of 2 days in-office required, currently Monday and Wednesday)

• Relocation assistance is available for qualified candidates

• Hours: Monday through Friday; core business hours are 9-5 EST with flexibility depending on business need.

• Salary Range: $70,000–$85,000

• This position reports to: Head of Marketing

• Apply for the job

• Interested in joining our growing team? Then we'd love to hear from you!