Content Writer

Lulus.com; Chico (CA); Hybrid; USD 55,000 - 75,000; Full time

Job summary

Lulus.com in Chico, CA is seeking a Content Writer to plan, create, and edit product descriptions for our online catalog. You will ensure copy is on-brand, optimized for search, and published on schedule while collaborating with Creative Operations to onboard new products.

With 1–2 years of writing experience and a passion for fashion terminology, you will proofread rigorously, research product details, and adapt tone to the Lulus voice.

Qualifications

• 1–2 years of professional writing or content creation experience.
• Knowledge of fashion terminology, trends, fabrics, and brands.
• Excellent editing, grammar, and attention to detail.
• Ability to produce concise, engaging product copy for ecommerce.
• Experience with SEO and on-page optimization is a plus.

Responsibilities

• Create accurate, on-brand product descriptions and attributes for site content.
• Proofread and QA copy for accuracy and consistency.
• Optimize copy for search visibility and metadata.
• Collaborate with Creative Operations and cross-functional partners to onboard products.
• Manage multiple copy projects with deadlines and quality control.

Skills

Strong writing

Proofreading

SEO familiarity

Research and synthesis

Cross-functional collaboration

Education

Bachelor's degree in Journalism/English/Creative Writing

Tools

CMS

SEO tools

Job description

The Content Writer is responsible for planning, creating, proofreading, and editing product descriptions and attributes for the website. Utilizing internal brand guidelines, product information, and research, this role creates clear, compelling, and on-brand product content that helps customers understand products and supports conversion. This role works cross-functionally with the Creative, Merchandising, and Receiving Teams to ensure product information and copy are accurate, consistent, optimized for search, and published on time.Schedule: The role follows a hybrid schedule based out of our Chico office, working onsite Tuesday through Thursday during standard business hours (approximately 9:00 AM–5:00 PM), with Monday and Friday remote.What You’ll DoCreate accurate, on-brand, and compelling product descriptions and attributes for online site content that highlight product features and benefits and support customer purchase decisionsResearch, create, and edit new, on-brand product copy that is consistent with the Lulus voiceProofread and QA product descriptions and attributes to ensure accuracy, consistency, grammar, spelling, punctuation, and overall qualityOptimize copy for search engine visibility, including incorporating relevant keywords and metadata to improve search rankings and drive organic trafficWork with cross-functional partners and collaborate with the Creative Operations team to facilitate the product onboarding processEnhance existing product copy based on customer insights, performance data, and established content best practices to support conversionManage multiple projects simultaneously, prioritizing tasks and deadlines effectively to meet deliverables and project timelines and maintaining a high level of qualityOther copy-related projects, clean-ups, and audits as neededWhat You’ll Need1 - 2 years of experience professional writing, content creation, copywriting, or related experienceKnowledge of fashion terminology, trends, fabrics, and brandsStrong writing skills with the ability to produce concise, compelling, and inspirational product copy for our customersExceptional proofreading and editing skills, with a strong command of grammar, spelling, punctuation, and attention to detailCreative thinking and ability to generate innovative ideas and concepts that align with brand objectives and customer preferencesExcellent organization and prioritization skillsStrong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teamsStrong editorial judgment and the ability to adapt writing style and messaging based on product, audience, and channelWorks well under pressure, with the ability to meet multiple, sometimes competing deadlinesAbility to take initiative in troubleshooting issues as they arise and apply logical thinking to a wide range of practical problemsProficiency with standard business and digital content tools, with the ability to learn and navigate content management systems and other role-specific platformsNice to Have - Bonus Points!College degree in Journalism, English, Creative Writing, Advertising, Communication, Fashion, or a related fieldA passion for the Lulus brandExperience in retail or e-commerceBasic knowledge of SEO principles, keyword optimization, and digital content best practicesWe’re ready to meet you! Come help us achieve our ambitious goals!At Lulus, we believe our people are our greatest asset and we seek to structure competitive compensation offers to ensure that we can attract and retain the best talent. Our job postings include an annual base salary range for the role. The stated base salary range represents our good faith estimate as to what candidates are likely to expect, and we tailor our offers within the range based on several factors, including the selected candidate's educational and professional experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the selection process. Base salary is a part of a total compensation package, which, depending on the position, may also include an annual bonus and other benefit programs.