Content Marketing Specialist

Embarc Advisors; Oregon (WI); Hybrid; USD 65,000 - 100,000; Full time

Benefits offered by this job

Competitive compensation

Performance bonuses

401(k) with employer match

Medical, dental, vision coverage

Unlimited vacation

Short-term disability

Team offsites

Job summary

Embarc Advisors, a finance-focused advisory firm, is seeking a content marketing specialist to translate complex M&A, CFO, and corporate finance topics into engaging content. You will own voice across articles, thought leadership, and LinkedIn, reaching founders, private equity sponsors, and deal intermediaries.

Bring 3–5+ years of marketing in investment banking, PE, or corporate finance, with strong writing and the ability to ghostwrite for senior leaders.

Qualifications

• 3–5+ years in marketing/content with direct experience in investment banking, private equity, or corporate finance.
• Bachelor's degree.
• Strong business writing with samples required.
• Working fluency in corporate finance concepts and deal processes.
• Hands-on LinkedIn marketing experience including paid campaigns.

Responsibilities

• Write and edit long-form thought leadership on M&A, diligence, and CFO topics.
• Ghostwrite for the Managing Partner and practice leaders, capturing distinct voices.
• Develop case studies and client success narratives under confidentiality.
• Produce sales collateral: decks, one-pagers, service-line materials, proposals.
• Build and maintain the editorial calendar aligned to quarterly priorities.
• Interview partners and clients to source original insights for a steady pipeline of ideas.
• Own the Embarc company LinkedIn page: posting cadence, growth, engagement, analytics.
• Plan and execute paid LinkedIn campaigns and audience-targeted efforts.
• Design visual assets in Canva and format presentations in PowerPoint to brand standards.
• Assist with marketing operations in HubSpot: emails, workflows, forms, landing pages.
• Maintain website content, SEO fundamentals, and data-driven reporting.

Skills

Content writing

LinkedIn marketing

Copywriting

Brand voice

Marketing strategy

Education

Bachelor's degree

Tools

HubSpot

Canva

PowerPoint

SEO tools

Job description

Imagine being part of an organization that challenges and inspires you to do your best work, where you're encouraged to refine your expertise, expand your capabilities, and contribute meaningfully from day one. At Embarc Advisors, we prioritize professional growth, value innovative thinking, and recognize the impact of each team member. Join us, and be part of a firm where your potential is cultivated and your achievements are genuinely rewarded.

About Embarc Advisors

Founded by a former Goldman Sachs investment banker and McKinsey & Co. consultant, Embarc Advisors was built to challenge the traditional extremes of finance careers. We offer a different path, a high-performance and high-learning environment in a human-centered environment. Our firm delivers best-in-class advice across M&A, capital raising, outsourced corporate development, and strategic CFO services, supporting clients through every stage of the company lifecycle.

We've built a team of corporate finance professionals with backgrounds in investment banking, private equity, consulting, strategic finance, and investment management, individuals who thrive on challenge, continuous improvement, and delivering results. We've helped clients close complex M&A transactions, raise capital from early-stage seed to $100M+ growth rounds, and scale profitably as their long-term CFO partners.

At Embarc, we see ourselves as an elite sports team, united by trust, driven by shared purpose, and anchored in values like Kaizen, excellence, and perseverance. Our internal operating system (EOS) brings structure, accountability, and alignment to how we execute and grow. This mindset and system allow us to attract ambitious professionals and purpose-driven clients alike -those ready to do the real work and unlock meaningful value.

At Embarc, we offer something different and compelling: the opportunity to build a sustainable, values-aligned career in finance, where you grow fast, contribute meaningfully, and stay in the game for the long haul.

Embarc Intro Deck here: https://docsend.com/view/bej7d89ncu2mma4m

Role Overview

Job Type: Full time

Position Location: Remote

We are hiring a content marketing specialist with a specialist's ear for finance. You will be responsible for implementing the voice of the firm: Write/create content, post the thought leadership our partners publish, the LinkedIn presence that reaches founders of current and potential clients, CEOs, private equity sponsors, and deal intermediaries, and the campaign execution that turns that attention into qualified conversations.

You will work with senior staff, mine their experience for insights, and translate technical corporate finance - M&A, working capital pegs, EBITDA adjustments, FP&A, LOI-to-close dynamics, 13-week cash flow - into content a founder actually wants to read. The ultimate objective is to reach and influence buyers of our services.

The critical qualification: you must be able to write credibly about deals. We are looking for someone who has spent 3–5+ years marketing inside or adjacent to investment banking, private equity, transaction advisory, or a comparable financial services environment. Candidates should have M&A, PE, or corporate finance experience to be very successful here.

Detailed Responsibilities

• Content Writing & Thought Leadership
  
  • Write and edit long-form thought leadership: articles, market commentary, sector perspectives, and point-of-view pieces on M&A, diligence, and CFO-level topics
  • Ghostwrite for the Managing Partner and practice leaders - capturing each voice distinctly rather than producing house-style filler
  • Develop case studies and client success narratives from completed engagements, working within confidentiality constraints
  • Produce the sales-enablement layer: capability decks, one-pagers, service-line collateral, proposal language, and email sequences
  • Build and maintain the editorial calendar, aligned to the firm's quarterly rocks and practice-group priorities
  • Interview partners and clients to source original insight; you will be the one making sure the pipeline of ideas never runs dry

• LinkedIn & Social Media Marketing - LinkedIn is our primary channel. Treat it as such
  • Own the Embarc company page end to end: posting cadence, audience growth, engagement, and analytics
  • Plan and execute paid LinkedIn campaigns - Lead Gen Forms, Sponsored Content, Thought Leader Ads - including audience construction by title, firmographic, and sponsor/intermediary segment
  • Design and execute targeted campaigns aimed at referral-source segments: private equity business development professionals, lenders, attorneys, wealth advisors, and other intermediaries
  • Monitor competitor and peer-firm positioning; identify white space in the conversation

• Light Design & Visual Production
  • Produce on-brand visual assets in Canva social graphics, carousels, report covers, event materials, and web imagery
  • Build and format presentations in PowerPoint to the firm's visual standard
  • Turn data and financial analysis into clean, readable charts and infographics
  • Maintain the brand asset library, templates, and style guidance so quality holds as volume increases

• Marketing Execution & Operations
  • Assist by executing in HubSpot: email builds, workflows, lists, landing pages, and forms
  • Pay close attention to marketing data hygiene and reporting integrity, with practice-group segmentation intact
  • Assist in preparing reports on the marketing scorecard weekly - MQLs, SQLs, source attribution, content performance, page and channel metrics - and bring the "why" alongside the number
  • Assist with webinars, conference presence, sponsorships, and speaking opportunities from logistics through follow-up
  • Maintain and improve the website: content updates, SEO and AEO fundamentals

Qualifications

Required:

• 3–5+ years in marketing, content, or communications, with direct experience in investment banking, private equity, transaction advisory, corporate finance, or professional services serving those markets
• Bachelor's degree
• Demonstrably strong business writing - you will be asked for samples, and we will read them closely
• Working fluency in corporate finance concepts and deal process
• Hands-on LinkedIn marketing experience covering both organic strategy and paid campaign management
• Proficiency with a marketing automation/CRM platform; HubSpot strongly preferred
• Practical design capability in Canva, plus advanced PowerPoint
• Comfort operating with autonomy in a lean environment - you will own outcomes, not just tasks

Preferred:

• Experience marketing to a lower-middle-market or middle-market founder/CEO audience
• Ghostwriting experience for senior executives or partners
• Experience building a marketing function from an early stage rather than inheriting a mature one
• Basic video editing or podcast production
• SEO, AEO, and web analytics fundamentals

Why Join the Embarc Team?

We offer:

• The agility and influence of a fast-growing firm where your contributions shape the business
• The intellectual rigor of top-tier advisory work without the burnout culture of traditional finance
• A strong culture of trust, ownership, and continuous learning
• A fully remote work environment, supported by structured operations (EOS) to keep us aligned and effective

Our benefits include:

• Competitive compensation plus semi-annual performance bonuses
• 401(k) with immediate vesting and employer match after one year
• Comprehensive medical, dental, and vision coverage
• Unlimited vacation time and paid sick leave
• Short-term disability insurance
• Three team offsites per year, to connect, recharge, and grow together

At Embarc, you won't just build your resume, you'll build a fulfilling career with people who are as committed to excellence as they are to each other.