Content Marketing Manager - Remote

CLEAResult; Austin, Northern (TX, KY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, Dental, and Vision insurance

401(k) with company match

Paid vacation and leave

Volunteer time

Recognition program

Employee Assistance Program

On-demand training courses

Job summary

CLEAResult is seeking a Growth Marketing content strategist and writer to own strategy, creation, and quality across blog posts, thought leadership, case studies, ABM/ABS content, and scripts for podcasts and videos.

You will repurpose pillar content into multiple formats, partner with Growth Marketing managers on account-specific content, and produce sales-facing materials while protecting the brand voice.

Qualifications

• 5+ years of B2B content marketing or copywriting experience.
• Portfolio of published B2B writing, including long-form content.
• Experience interviewing experts and turning technical detail into clear copy.
• Familiarity with SEO and adapting to AI-driven discovery.
• Experience building content repurposing systems.
• Ability to guide AI-assisted content production while preserving brand voice.

Responsibilities

• Plan and write blog content, thought leadership, and case studies to support demand-gen campaigns.
• Write scripts for podcasts, webinars, and short-form video with designers for production.
• Systematically repurpose pillar content into blog posts, social copy, emails, and sales one-pagers.
• Partner with Growth Marketing on account-specific content for ABM/ABS campaigns.
• Create battlecards, objection-handling docs, and nurture sequences for sales.
• Maintain editorial quality and brand voice across all content formats.
• Apply GEO/AI-visibility best practices and track engagement impact.
• Own content calendar and coordinate with Digital Marketing for visibility.

Skills

B2B content marketing

Copywriting

SEO

Content repurposing

AI tooling

French language

Tools

CMS

Marketing automation

SEO tools

Claude AI tooling

Job description

At CLEAResult, we lead the transition to a sustainable, equitable, and carbon-neutral energy-efficient future for our communities and our planet. We do that by creating a people-first culture built on trust, accountability, and transparency; where every employee – regardless of position, role, or identity is treated with respect and given an equal chance to thrive. Additionally, you will enjoy: • Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours • 401(k) with company match • Paid vacation, sick, personal and parental leave time • Paid Volunteer Time: giving back to our communities is important to us • Employee Recognition Program – convert your recognition points into gift cards • Employee Assistance Program – offers benefits to help you manage daily responsibilities • Access to on-demand training courses to advance further in your career**Job Description****Position Summary**Owns the strategy, writing, and quality of Growth Marketing's content across formats, including blog posts, thought leadership, case studies, ABM/ABS campaign content, and scripts for podcasts, webinars, and short-form video. This includes making sure that content is structured for both human readers and AI/generative-engine discovery (GEO). This is a hands-on writing role as well as a strategy role. **Key Responsibilities*** Plan and write blog content, thought leadership, and case studies supporting demand-gen and ABM/ABS campaigns.* Write scripts and outlines for podcasts, webinars, and short-form video, partnering with designers on production.* Systematically repurpose pillar content (a webinar, a case study) into blog posts, social copy, email nurture content, and sales one-pagers, rather than writing each format from scratch.* Partner with the Growth Marketing Managers on account-specific content for ABM/ABS target-utility campaigns.* Build sales-facing content beyond campaigns: battlecards, objection-handling one-pagers, and email nurture sequences handed to sales and account management.* Own editorial quality and consistency for Growth Marketing's written output.* Apply GEO (generative engine optimization) best practices to all content, partnering with the Digital Marketing Manager on the company's broader AI-visibility strategy.* Own and maintain a content calendar aligned to campaign priorities, and partner with Digital Marketing on tracking which content drives engagement and pipeline.* Hand off finished scripts and long-form assets to the Brand Manager for organic social posting and community engagement. **Qualifications*** 5+ years of B2B content marketing or copywriting experience.* Portfolio of published B2B writing, including at least one long-form or pillar asset.* Experience interviewing subject-matter experts and turning technical detail into clear, credible copy.* Familiarity with SEO and demonstrated ability to adapt quickly as search and AI discovery change.* Familiarity with GEO or AI-visibility practices a plus.* Experience building a repurposing system rather than writing every format from scratch.* Comfort directing and editing AI-assisted content production at scale while protecting quality and brand voice.* Comfort partnering directly with sales-facing stakeholders on account-specific content.* French-language capability a plus.* Utility or energy-industry knowledge a plus. **Tools and Systems**Experience working in a content management system, a marketing automation platform, and SEO and analytics tooling. Specific platforms matter less than fluency, and we expect you to pick ours up quickly. Familiarity with Claude or comparable AI tooling for research, drafting, and repurposing. **Process Requirements*** Resume.* Portfolio link or three writing samples, at least one of them long-form.* One example of a single piece of content you repurposed across three or more formats.**DOT Requirements**If applicable, meet all DOT qualification requirements and comply with all applicable federal, state, and local transportation regulations.**Compensation Range****Currency****Type**SalaryAny offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.CLEAResult will not provide sponsorship or support for immigration status or work authorization including for international students. Applicants must be authorized to work in the country where the position is located without the need for employer sponsorship or support. Successful hires must pass pre-employment checks.