Content Marketing Manager — PPC, SEO & CRO

Blacksmith Agency LLC; San Francisco (CA); Remote; USD 120.000 - 180.000; Vollzeit

Zusammenfassung

Blacksmith Agency LLC is expanding its marketing team to lead a growing portfolio of PPC and SEO clients across multifamily, B2B, and technical verticals. As Content Marketing Manager, you will own strategy, performance, and client-facing leadership across paid search, paid social, SEO and conversion optimization.

This hybrid strategic and operational role invites you to join sales calls to shape strategy, oversee internal and external specialists, build performance roadmaps, and ensure client

Qualifikationen

• 4–7+ years in PPC, SEO or multi-channel strategy.
• Experience managing paid and organic channels simultaneously.
• Proven ability to translate insights into client-ready recommendations.
• Strong analytical skills and KPI ownership.
• Experience leading execution teams and ensuring quality.

Aufgaben

• Lead strategy for all PPC and SEO clients across industries.
• Join sales calls to validate scope and pitch recommendations.
• Build growth roadmaps (90 days, 6 months, 12 months) for clients.
• Own client performance across Google Ads, Meta, Microsoft, and organic search.
• Audit campaigns, keywords, bidding, landing pages and CRO opportunities.
• Oversee technical SEO, on-page SEO, links, and AI-driven content.
• Own KPI tracking, attribution, and analytics accuracy.
• Provide weekly direction and coordinate with the marketing project manager.
• Present monthly and quarterly performance summaries to clients.

Kenntnisse

PPC management

SEO strategy

Multi-channel campaigns

Google Ads

GA4

Analytics & reporting

Client-facing leadership

Tools

Google Ads

Meta Ads

Microsoft Ads

GA4

Google Search Console

Jobbeschreibung

Blacksmith Agency LLC is expanding its marketing team to lead a growing portfolio of PPC and SEO clients across multifamily, B2B, and technical verticals. As Content Marketing Manager, you will own strategy, performance, and client-facing leadership across paid search, paid social, SEO and conversion optimization.

This hybrid strategic and operational role invites you to join sales calls to shape strategy, oversee internal and external specialists, build performance roadmaps, and ensure client