Content Marketing Manager

Integrated Health Solutions; Worcester (MA); Hybrid; USD 102,000 - 141,000; Full time

Job summary

Integrated Health Solutions, based in Worcester, MA, seeks a Content Marketing Manager to translate market noise into a sequence of yeses. You’ll own a performance-driven marketing narrative and collaborate with sales to close gaps between promises and delivery.

You’ll guide MA partners, drive co-marketing, and identify hooks that move Worcester prospects. The role emphasizes reliability, attention to detail, and growth-oriented programmatic/retargeting skills.

Qualifications

• Comfort owning a number that goes up or down because of you.
• Working understanding of Marketing Automation and Public Relations in real-world settings.
• The kind of reliability that earns you the hard assignments.
• Meticulous attention to detail across every deliverable.
• Strong working knowledge of Programmatic Advertising and Retargeting.
• Real proficiency with Public Relations, plus willingness to learn Retargeting fast.

Responsibilities

• Walk MA partners through co-marketing they'll say yes to
• Carry the booth conversation past small talk into next steps
• Find the performance-driven hook that makes Worcester, MA prospects lean in
• Close the gap between what marketing promises and sales delivers
• Own the post-sale check-in that turns clients into references
• Decode why MA buyers say yes and double down on it

Skills

Marketing Automation

Public Relations

Programmatic Advertising

Retargeting

Job description

A Content Marketing Manager at Integrated Health Solutions turns market noise into a sequence of yeses, and Persuasion is how the signal gets through. What you're really weighing is $102,000 - $141,000 against 8 years, with sales marketing ownership and Integrated Health Solutions growth tipping the scale.

Key Responsibilities

• Walk MA partners through co-marketing they'll say yes to
• Carry the booth conversation past small talk into next steps
• Find the performance-driven hook that makes Worcester, MA prospects lean in
• Close the gap between what marketing promises and sales delivers
• Own the post-sale check-in that turns clients into references
• Decode why MA buyers say yes and double down on it

What You'll Bring

• Comfort owning a number that goes up or down because of you
• Working understanding of both Marketing Automation and Public Relations in real-world settings
• The kind of reliability that earns you the hard assignments
• Meticulous attention to detail across every deliverable
• Strong working knowledge of Programmatic Advertising and Retargeting
• Real proficiency with Public Relations, plus willingness to learn Retargeting fast

Plenty of firms claim to do sales marketing; Integrated Health Solutions actually does it, and from Worcester no less, with a detail-loving stubbornness about quality. Our MA team treats transparency as a feature, sharing the messy middle, not just the wins.

The package speaks for itself: $102,000 - $141,000, coaching, coverage, and the flexible remote hours that deeply collaborative sales marketing pros expect.

The Integrated Health Solutions team is expanding in Worcester, MA this quarter, and this seat is part of that growth.