Content Marketer

Kargo; San Francisco (CA); On-site; USD 70,000 - 120,000; Full time

Job summary

Kargo is seeking a content marketer to own content strategy and storytelling across channels, scaling how we connect with the world through email, social, websites, blogs, and campaigns. You will manage the full lifecycle of content—from concept to publishing and performance optimization.

Craft high-quality content including case studies, SEO posts, sales collateral, decks, webinar scripts, blogs, newsletters, and more.

Qualifications

• 2+ years of content marketing or copywriting experience.
• Excellent writing and storytelling skills.
• Ability to think creatively and bring out of the box ideas.
• Ability to work under tight deadlines while being flexible and responding to changing requirements.
• Bachelor's Degree in Marketing, Communications, English, Business or other equivalent experience.

Responsibilities

• Own content strategy and storytelling across channels (email, social, website, blogs, content campaigns).
• Manage full lifecycle of content distribution: concept, copywriting, scheduling, publishing, performance optimization.
• Create high-quality content: case studies, SEO posts, sales collateral, decks, webinars, blogs, newsletters, landing pages, event copy.
• Capture customer success stories and highlight partnership impact.
• Maintain a library of up-to-date materials to support sales and marketing.
• Track, test, iterate and optimize campaign messaging.

Skills

Content marketing

Copywriting

Storytelling

Writing

Creative thinking

Education

Bachelor's degree in Marketing, Communications, English, Business

Job description

Responsibilities

Owning content strategy and telling the Kargo story, engaging our audience and scaling the way Kargo connects with the world across channels (e.g. email, social, website, blogs, and content-driven campaigns). Manage the full lifecycle of content distribution from concept and copywriting, to scheduling, publishing, and performance optimization. Create a variety of high quality content: case studies, SEO posts, sales collateral, presentation decks, webinar decks/scripts, blog posts, landing pages, newsletters, event and webinar copy, and more. Capture customer success stories highlighting the impact of their partnership with Kargo. Maintain a library of up-to-date materials (one-pagers, email templates, ad copy, pitch decks, etc) to support sales and marketing. Track, test, iterate and optimize campaign messaging based on performance and feedback.

Experience

2+ years experience in content marketing, copywriting, or related experience. Excellent writing and storytelling skills: able to make complex ideas simple and compelling. Ability to think creatively and bring out of the box ideas. Ability to work under tight deadlines while being flexible and responding to changing requirements. Bachelor\'s Degree in Marketing, Communications, English, Business or other equivalent experience.

Kargo is an equal opportunity/affirmative action employer committed to an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.