Content Creator

Chubbies Shorts; Texas; Remote; USD 50,000 - 75,000; Full time

Job summary

Chubbies Shorts is seeking a Content Creator to join our marketing team from Texas-based remote work. You’ll ideate, shoot, and edit original content tailored for Chubbies and Cheekies, spanning TikTok, Instagram, and YouTube, with flexibility for shoots and events.

You’ll help evolve brand storytelling while keeping each brand distinct. You’ll collaborate with Marketing and Creative to turn priorities into engaging content, experiment with formats, and deliver timely videos that resonate with

Qualifications

• 3+ years creating social‑first video content.
• Strong storytelling across platforms.
• Own shooting and editing skills.
• Proven ability to work with brand voices.
• Portfolio showcasing platform-specific work.

Responsibilities

• Ideate and create original content for social channels.
• Capture content on shoots and events.
• Edit and deliver timely social videos.
• Adapt content for TikTok, Instagram, and YouTube.
• Collaborate with marketing and creative teams.

Skills

Social video content creation

Portfolio

Shooting & editing

Platform storytelling

On‑camera hosting

Brand voice adaptation

Tools

CapCut

Adobe Premiere

Job description

WHILE THIS ROLE IS REMOTE YOU MUST BE BASED IN TEXAS!!

About Chubbies & Cheekies

Chubbies is the outfitter of Fridays at five—a men’s lifestyle and apparel brand built for guys who work hard, have fun, and believe life is better when you don’t take yourself too seriously.

We make clothes with personality. From our signature shorts and swimwear to shirts, polos, outerwear, and everything in between, Chubbies brings more fun, color, confidence, and comfort to the way guys dress.

Cheekies is our women’s swimwear brand, with its own voice, audience, and opportunities for growth. Together, the two brands create opportunities to reach new customers, tell connected stories, and bring people together.

The Opportunity

We’re looking for a Content Creator to join our marketing team—a true creative at heart who loves getting hands‑on, pitching ideas, shooting content, and editing videos that make people stop scrolling.

You’ll create original content for Chubbies and Cheekies, built specifically for each brand, audience, and platform. You’ll help shape what their content looks like next, bring ideas from concept through final edit, and capture spontaneous moments at shoots, events, and wherever the brands show up.

You’ll also give existing photography and video a fresh life on social, finding unexpected stories and entertaining angles within our brand assets.

Working closely with Marketing and Creative, you’ll bring a strong point of view while staying connected to each brand’s direction. You’ll identify natural opportunities to feature Chubbies and Cheekies together while keeping each brand’s personality distinct. All responsibilities below span both brands.

What You’ll Do

Ideate & Create Original Content

• Pitch original ideas for social, including recurring formats, short‑form series, timely cultural moments, and product storytelling.
• Take ideas from concept through shooting, editing, and final delivery.
• Build content around a strong hook, a clear story, and a reason to watch or share.
• Bring your own creative perspective and help evolve how each brand shows up.
• Work with Marketing and Creative to turn brand priorities into content people want to watch.

Capture Content in the Moment

• Capture social‑first and behind‑the‑scenes content at shoots, productions, events, activations, and creator collaborations.
• Recognize the unscripted moments, personalities, and details that make a compelling story.
• Work comfortably alongside talent, creators, production crews, and brand partners.
• Shoot and edit quickly, delivering timely content while an event or cultural moment is still happening.
• Plan for social opportunities before a shoot or event while staying ready for unexpected ideas on the day.

Create for Each Platform

• Adapt storytelling, pacing, humor, length, and visual treatment to each platform’s audience and culture.
• Develop content specifically for TikTok, Instagram, and YouTube, including Reels and Shorts.
• Create relevant variations for Facebook, X, and Threads when appropriate.
• Use native platform features and creation tools to make content feel natural in the feed.
• Follow platform developments and bring new formats and creative opportunities to the team.

Reimagine Existing Brand Assets

• Turn campaign photography, video, and archival assets into fresh social content.
• Find entertaining angles within material that wasn’t originally created for social.
• Rework hooks, sequencing, voiceover, sound, captions, and pacing to create platform‑specific stories.
• Identify opportunities to extend a shoot or campaign into multiple pieces of content.

Stay Connected to Culture & Community

• Follow emerging conversations, creators, formats, and audience behaviors.
• Pitch timely ways for each brand to participate while a moment is developing.
• Use comments, community conversations, and audience feedback as sources of new ideas.
• Collaborate with the social team on content that encourages responses, participation, and sharing.
• Identify shared stories that can introduce Chubbies and Cheekies to one another’s audiences.

Learn & Improve

• Partner with the social team to understand what drives attention, watch time, engagement, and sharing.
• Use performance feedback to improve hooks, formats, and storytelling.
• Test new ideas and build on successful concepts.
• Keep footage, project files, and final edits organized in partnership with the Asset Manager.

Platforms You’ll Live In

• Primary: TikTok, Instagram, and YouTube.
• Additional: Facebook, X, and Threads.

What You Bring

• 3+ years of experience creating social‑first video content in‑house, at an agency, for a brand or entertainment team, or through your own creator work.
• A portfolio demonstrating original ideas, strong storytelling, and content built for specific platforms.
• Hands‑on shooting and editing skills, with the ability to produce strong work using a phone or camera.
• Proficiency in tools such as CapCut and Adobe Premiere, plus native TikTok and Instagram creation tools.
• Strong instincts for hooks, pacing, sound, captions, and comedic timing.
• A clear understanding of platform differences and how to adapt an idea for each audience.
• The ability to create for both men’s and women’s apparel brands while respecting their distinct voices.
• Initiative, curiosity, and the ability to move an idea forward independently.
• Cultural awareness and the judgment to recognize an emerging opportunity before it peaks.
• Comfort working alongside talent and appearing on camera as needed, including hosting, interviewing, or participating in content.
• Flexibility for travel and occasional evening or weekend shoots and events, including capturing content through the end of an activation.
• A collaborative approach and openness to creative feedback.
• A sense of humor that fits the brands and an instinct for making content feel spontaneous, human, and fun.

How We Think About Content

Culturally relevant and shareable.

We stay close to what’s happening and look for ways to contribute something fresh while the moment is unfolding.

Entertainment comes first.

We start with a story, a personality, or an idea that earns attention. Product becomes part of content people want to watch.

True to each brand.

Chubbies content should feel fun, irreverent, and unmistakably Chubbies. Cheekies content should express its own personality with the same clarity and confidence.

What Success Looks Like

• A consistent flow of original, platform‑specific content for both brands.
• Timely coverage that brings shoots, events, and brand experiences to life.
• Stronger audience engagement, sharing, and repeat viewing.Recurring formats that give people a reason to follow.
• Fresh uses of existing assets that extend their creative value.
• Content that strengthens each brand’s identity and finds natural ways to connect them.