Community Relations Specialist

Michigan Schools and Government Credit Union; Saline (MI); On-site; USD 56,000 - 69,000; Full time

Benefits offered by this job

Competitive salary

Health benefits

Retirement plan contributions

Discounts on loans and phone service

12 paid holidays

Paid time off

Job summary

Michigan Schools & Government Credit Union (MSGCU) is seeking a Community Relations/Business Development professional in Michigan to advance membership and loan activity through community events, presentations, and partnerships.

The role collaborates with Marketing and Branch teams to deliver outreach, educate prospective members, and build relationships with schools, government groups, and local organizations.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field, or equivalent experience.
• 2 years of sales, field marketing, teaching or community relations experience, preferably within the financial industry or a closely related field.
• 1 year of project management experience preferred.

Responsibilities

• Represent MSGCU at community and member events and drive membership growth.
• Coordinate programs to increase membership, services, and loan activity.
• Deliver informational presentations to groups of prospective members.
• Build relationships with membership groups and keep stakeholders informed.
• Develop and manage community relations initiatives and budgets.
• Prepare and present workplace education and school presentations.

Skills

Sales

Field marketing

Community relations

Project management

Education

Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field

Job description

Founded by a small group of educators, Michigan Schools & Government Credit Union (MSGCU) has been providing quality financial services to the community for 70 years and welcomes everyone in Michigan to bank with us. We are financial champions committed to helping our members achieve financial success by rallying behind them and their goals. As the sixth largest Credit Union in Michigan, MSGCU has 24 branch offices in southeast Michigan! We have over 450 team members, more than 150,000 members, $4 billion in assets, and a 95% member satisfaction rating for two decades.

We are a caring organization that strides to ensure an equitable and inclusive culture where everyone is valued and respected. With regular coaching and continuing education, we grow champions – team members dedicated to championing the success of our members. Our commitment to team member engagement has contributed to the honor of being named a Top Workplace by The Detroit Free Press thirteen years in a row.

If you have a passion for helping people and providing exceptional and dependable service, we want you on our team!

Overview of Responsibilities: Represents MSGCU at community and member events and business development activities. Coordinates and implements programs and initiatives designed to increase membership, member services, and loan activity to help MSGCU achieve our strategic targets.

Essential Duties and Responsibilities:

• Works collaboratively with Marketing, Branch teams, and other internal departments to facilitate business development activities with the field of membership and membership groups.
• Conducts informational presentations to groups of prospective members. Provides on-going resources and materials to members and membership groups (government entities, education professionals, realtors, and other identified groups) to educate and grow membership.
• Communicates with membership groups on current promotions and shares the benefits of MSGCU products and services. Tactfully addresses competition and changes in market dynamics when interacting with members and prospective members.
• Serves as primary contact and liaison for membership groups in order to build effective, professional relationships.
• Establishes MSGCU presence in new communities. This includes building relationships with key influencers, assisting with marketing initiatives to promote MSGCU, delivering presentations to high school and adult audiences to promote financial literacy, and generating goodwill through community involvement on behalf of MSGCU.
• Analyzes and audits new and existing community relations programs and opportunities for impact and value and provides insights and recommendations for participation/improvement to Business Development/Community Relations Manager.
• Assists in scoping, implementing, and managing various Community Relations initiatives including, Give Back Program, High School Marketing Program, Welcome Back to School Events, Member and Community Appreciation Events and Scholarship Reception.
• Creates and executes according to detailed work plans that identify and sequence all activities needed to complete each initiative successfully, determines resources (time, money, equipment, etc.) required, collaborates with stakeholders to develop schedules that effectively allocate the available/budgeted resources, and defines objectives and measures that the initiative will be evaluated on. Adjusts work plans as necessary; keeps stakeholders updated on progress; reviews the quality of vendor work; and ensures deliverables are on time, within budget, and meet or exceed expectations.
• Provides support for the business development program including maintaining databases, producing, and distributing communications and tracking business metrics.
• Monitors and reviews all budgeted initiative expenditures according to established accounting policies and procedures and provides recommendation for approval. Ensures that all financial records are up to date.
• Completes closeout report for each initiative and reviews with Business Development/Community Relations Manager. Captures learnings to apply to future initiatives.
• Maintains proficiency in financial literacy by taking essential professional development to enhance knowledge.
• Schedules and facilitates workplace education and school presentations. Prepares the necessary instructional handouts for distribution at adult and high school presentations.
• Participates in department meetings, supports department goals, and adheres to department service standards.

Essential Preparation and Experience:

• Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field, or the equivalent combination of education and relevant work experience; and
• 2 years of sales, field marketing, teaching or community relations experience, preferably within the financial industry or a closely related field.
• 1 year of project management experience preferred.

Compensation and Benefits:

Competitive salaries are just the starting point for MSGCU team members. We also champion our team members with generous health benefits, vacation time, retirement plan contributions and discounts on loans and phone service also come with the job.

• Base salary begins at $62,500 / year
• Medical, dental and vision on your first day! You can choose the most generous Health Savings Account (HSA)-eligible medical plan with no monthly premium for you (and your family)
• If you are at least 21 years old, you will receive a 3% contribution from MSGCU, and a 100% match for the next 7% you contribute to your 401(k)
• You will enjoy 12 paid holidays and up to 120 hours of PTO your first year of service (pro-rated based on start date