Community Relations Specialist

Worklink Group; Las Vegas (NV); On-site; USD 85,000 - 125,000; Full time

Job summary

WorkLink Group is seeking a Market Operations Director to lead community-based marketing, partnerships with Medicare agents, and event coordination in the Las Vegas area. The role focuses on building brand awareness in the senior community and driving membership growth to secure first appointments.

The position requires strong communication, established community relationships, and 4+ years in B2B/B2C outreach or sales, with Medicare/health plan experience preferred.

Qualifications

• Undergraduate degree preferred.
• Strong communication skills.
• Established community relationships.
• 4+ years of B2B and/or B2C community outreach experience or sales.
• Prior experience with a provider office or Medicare health plan preferred.
• High energy with a passion to improve the lives of seniors.
• Proficient in MS Office and experience using Salesforce.

Responsibilities

• Builds and leverages relationships with community-based organizations to drive membership growth.
• Sets up and coordinates participation in senior-focused community events and hosting events in centers.
• Works with Membership Consultants and Marketing Growth Manager to meet growth targets.
• Partner with multiple sales channels to drive events and generate leads for new patients.
• Track event results, leads generated, and new members acquired to determine effectiveness.
• Adhere to and track budget expenditures on marketing activities.
• Serve as an ambassador for our client.

Skills

Strong communication skills

Established community relationships

MS Office proficiency

Sales outreach

Salesforce experience

Driver's license

Education

Undergraduate degree preferred

Tools

Salesforce

MS Office

Job description

Ready to join a team of new, innovative healthcare providers devoted to improving the lives of our senior members and becoming a part of a vibrant, wellness-focused community? Our client is seeking a Market Operations Director to be a part of contributing to individual specific health care needs, empowering patients to become active participants in their care and delivering amazing care at comfortable, accessible neighborhood clinics where seniors can feel at home.

Putting the relationship between patient and physician at the center of a value-based model focused on outstanding patient experience, improved access, and better outcomes. In our medical clinics, we provide comprehensive primary care for senior adults with traditional Medicare and Medicare Advantage plans, focused on delivering improved quality, better patient experience and lower total cost of care.

Job Summary:

The Community Relations Specialist engages our client in its community through community-based marketing, partnership with Medicare sales agents, event coordination, and immersion into the senior community. The community Relations Specialist’s goal is to create brand awareness in the community and to open doors for the sales team to drive membership growth that results in a new patient’s first appointment. The Community Relations Specialist will assist in building our client's reputation in the community and help ensure an unprecedented patient experience.

Duties/Responsibilities:

• Builds and leverages relationships with community-based organizations such as senior centers, senior living facilities, faith-based organizations, civic leaders/influencers, food pantries, etc. to spread awareness and to help drive membership growth.
• Sets up and/or coordinates participation in senior-focused community events as well as hosting events in the center’s activity center.
• Works closely with the Membership Consultants and Marketing Growth Manager to execute on membership growth plan and to ensure growth targets are consistently met or exceeded.
• Partner with multiple sales distribution channels, leveraging Medicare carrier agents and brokers to drive events and generate leads resulting in new patients.
• Track event results, leads generated, and new members acquired to determine effectiveness of events.
• Adhere to and track budget expenditures on marketing activities.
• Serve as an ambassador for our client.

Education and Experience:

• Undergraduate degree preferred
• Strong communication skills
• Established community relationships
• 4+ years of B2B and/or B2C community outreach experience or sales equivalent (preferred)
• Prior experience working at a provider office or with a Medicare health plan (preferred)
• High energy with a passion to improve the lives of seniors
• Proficient in MS Office and experience using Salesforce (preferred)
• Valid drivers’ license (required)

WorkLink Group is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to their race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected classification.