Community Outreach & Referral Partnerships Lead

BayMark Health Services, Inc.; Berlin (VT); On-site; USD 32,000 - 36,000; Full time

Benefits offered by this job

401K match

Medical, Dental, Vision Insurance

Accident Injury, Hospital Indemnity

Short & Long Term Disability

Basic Life Insurance

Paid Time Off

Bereavement Leave

Flexible Sick Time

Employee Referral Program

Job summary

BAART Program, part of BayMark Health Services, Inc., seeks a Full Time Community Liaison to promote opioid treatment services in the Berlin region. You will build referral relationships, identify new partners, develop marketing plans, and raise brand awareness while coordinating with clinical teams.

You will travel extensively, meet with decision makers, and help develop messaging across touchpoints to improve referrals and program utilization.

Qualifications

• Associates in Marketing, Human Services, or related field or Bachelors (preferred) with the ability to obtain an AAP within the first 180 days of employment.
• Minimum of 3 years successful experience in healthcare marketing and sales, preferably in behavioral healthcare.
• Proven success in direct marketing/sales and/or clinical outreach. Experienced presenting in public settings to diverse groups of individuals.
• Possesses a competent understanding of substance use disorder, recovery and trends within the industry
• Demonstrated and relevant sales/marketing experience in healthcare is a plus. Bachelor’s degree from an accredited college or university in a relevant field such as marketing, health care administration or a clinical degree preferred.
• Self-motivated with strong organization skills and attention to detail, with a strong work ethic.
• Advanced computer skills including Microsoft Office programs and CRM software.
• Ability to maintain routine records and communicate effectively, both orally and in writing.
• Self-directed with the ability to work with little supervision.
• Flexible and cooperative in fulfilling all obligations.
• Demonstrates positive and cooperative behaviors when working within a matrixed team structure.
• Ability to understand and follow oral and written directions, establish and maintain effective working relationships with partners, patients, program management, medical staff, counselors and peers.
• Satisfactory drug screen and criminal background check

Responsibilities

• Promote opioid treatment programs and market services through relationship building with referral sources.
• Identify and cultivate referral partners and market opportunities to raise brand awareness.
• Develop and implement marketing and referral development plans to increase program utilization.
• Use multiple contact methods to reach referral sources and build trust for long-term partnerships.
• Schedule and conduct in-person meetings with decision makers to understand needs and resolve barriers.
• Follow up with referral sources after referrals to ensure satisfaction and address questions.
• Collaborate with payors to foster mutually beneficial connections.
• Coordinate local PR through speaking engagements and community involvement with healthcare professionals.
• Refine messaging with clinical teams to strengthen brand and expand awareness.
• Provide staff training on customer service delivery, call handling, and inquiry processes; ensure cross-communication with Intake.
• Travel extensively within the assigned territory.
• Maintain a customer relationship database with marketing and referral data.
• Track changes in the marketplace and report findings.
• Submit regular activity reports as directed.
• Work within a matrixed team to improve sales/referral and admission processes.
• Other duties as assigned.

Skills

Healthcare marketing

Sales

Relationship building

Public speaking

CRM software

Microsoft Office

Education

Associate's degree in Marketing, Human Services, or related field, or Bachelor's preferred

Tools

CRM software

Microsoft Office

Job description

BAART Program, part of BayMark Health Services, Inc., seeks a Full Time Community Liaison to promote opioid treatment services in the Berlin region. You will build referral relationships, identify new partners, develop marketing plans, and raise brand awareness while coordinating with clinical teams.

You will travel extensively, meet with decision makers, and help develop messaging across touchpoints to improve referrals and program utilization.