Community Liaison Marketing & Business Development Medical Group

HarmonyCares; Reading (Berks County); On-site; USD 52,000 - 74,000; Full time

Benefits offered by this job

Health insurance

401K with company match

Tuition and certification reimburse

Paid time off and holidays

Paid orientation and training

Job summary

HarmonyCares is seeking a Community Liaison to lead local market outreach, educate partners and potential patients about our home-based primary care services, and facilitate transitions of care. You will drive referral partnerships, enrollment discussions, and awareness of HarmonyCares’ mission in the community.

The role emphasizes meeting sales goals, navigating enrollment processes, and maintaining strong relationships with providers, facilities, and families.

Qualifications

• Bachelor’s Degree or 4+ years of B2B sales experience.
• 2+ years of health care related industry sales/marketing experience.
• Valid and unencumbered driver's license with good driving record.
• Excellent organization, problem solving skills and the ability to appropriately represent company service capabilities to the targeted referral source.
• Knowledge of sales techniques and territory management.
• Excellent interpersonal communication, presentation and customer service skills required.
• Proficiency with Microsoft Office, Word, Excel, Outlook.
• Ability to travel within assigned territory and attend sales meetings as required.
• Excellent written and verbal communication skills.
• Ability to work independently and complete multiple tasks.
• Strong organizational skills.
• Self-motivated and driven individual who does not require significant oversight to perform at a high level after initial orientation and training

Responsibilities

• Market analysis to differentiate HarmonyCares services to external referral partners.
• Educate community on mission to provide high-quality personalized healthcare in home.
• Meet or exceed in-person and virtual meeting goals with key decision makers.
• Understand eligibility and enrollment processes.
• Provide enrollment education and facilitate enrollment as requested.
• Track performance in CRM and adherence to region targets.
• Schedule face-to-face or phone discussions with patients and caregivers regarding eligibility.
• Inform patients about CMS-aligned programs and collect required forms if they opt to align.
• Answer inbound calls from patients, families, and facility staff about company services.
• Triage patient concerns related to care, scheduling, and billing to the correct department.
• Record outreach activity and meetings with external sources.
• Comply with HIPAA and company policies.
• Maintain communication with sales leadership and local unit staff.
• Perform other duties as assigned.

Skills

Interpersonal communication

Customer service

Organization

Problem solving

Presentation skills

Microsoft Office

Travel readiness

Independent work

Education

Bachelor’s Degree

Job description

Overview

HarmonyCares is one of the nation’s largest home-based primary care practices. HarmonyCares is a family of companies all dedicated to providing high-quality, coordinated health care in the home. This includes HarmonyCares, HarmonyCares Medical Group, HarmonyCares Home Health and HarmonyCares Hospice.

Our Mission– To bring personalized, quality-based healthcare to the home of patients who have difficult accessing care.

Our Shared Vision– Every patient deserves access to quality healthcare.

Our Values– The way we care is our legacy. Every interaction counts. Go the extra mile. Empower and support each other.

Why You Should Want to Work with Us

• Health, Dental, Vision, Disability & Life Insurance, and much more
• 401K Retirement Plan (with company match)
• Tuition, Professional License and Certification Reimbursement
• Paid Time Off, Holidays and Volunteer Time
• Paid Orientation and Training
• Established in 11 states
• Largest home-based primary care practice in the US for over 28 years, making a huge impact in healthcare today!

Responsibilities

The Community Liaison is responsible for inbound/outbound communication and business development. The role acts as the local market B2B, B2C, and D2C representative educating community partners and potential patients about the company, our mission and service offerings. This role will help facilitate patient transitions of care from area facilities and referral partners to HarmonyCares and will explain the benefits of enrollment to eligible patients and caregivers.

Essential Duties and Responsibilities

• Market analysis, along with competitive landscape, in which to differentiate HarmonyCares services to external referral partners
• Know and educate the community on our mission to provide high-quality personalized healthcare in the home for people that need it the most
• Meet or exceed agreed upon in person and virtual meeting goals with key decision makers
• Thoroughly understand eligibility and enrollment processes
• Provide education on and facilitate, as requested, benefit enrollment and processes
• Track performance in CRM demonstrating plan and adherence to budgeted targets for a given region
• Schedule face-to-face or phone discussions with patients and their caregivers (or other legal representatives) to provide guidance on patient eligibility for all programs
• For patients interested in being aligned or attributed to an accountable care organization (or other CMS alternative payment model) in which one of the Company’s practices are participating, inform them about the program; and, if they opt to voluntarily align, collect Voluntary Alignment Form from patients (or their legal representatives)
• Answer inbound calls from patients, families, and facility staff members regarding the Company’s business units operating in the relevant market
• Promptly, accurately, professionally triage all patient concerns related to care needs, scheduling and billing to the appropriate department
• Oversee and document outreach calls conducted, and meetings scheduled with external sources
• Adhere to all company policies and procedures and all applicable laws and requirements, including without limitation those related to marketing (including marketing plans), interacting with referral sources and patients, beneficiary notifications, and conducting patient outreach (i.e., calls and in person)
• Comply with HIPAA privacy and security guidelines and company policies, procedures and standards
• Maintain consistent communication with sales leaders and local business unit leadership and support staff
• Performs other additional duties as assigned

Qualifications

Required Knowledge, Skills and Experience

• Bachelor’s Degree or 4+ years of B2B sales experience
• 2+ years of health care related industry sales/marketing experience
• Valid and unencumbered driver's license with good driving record
• Excellent organization, problem solving skills and the ability to appropriately represent company service capabilities to the targeted referral source
• Knowledge of sales techniques and territory management
• Excellent interpersonal communication, presentation and customer service skills required
• Proficiency with Microsoft Office, Word, Excel, Outlook
• Ability to travel within assigned territory and attend sales meetings as required
• Excellent written and verbal communication skills
• Ability to work independently and complete multiple tasks
• Strong organizational skills
• Self-motivated and driven individual who does not require significant oversight to perform at a high level after initial orientation and training

Pay Transparency

Individual compensation packages are based on various factors unique to each candidate, including skill set, experience, qualifications, and other job-related considerations.