Community Lead

Tape Project Inc.; New York (NY); Hybrid; USD 56,000 - 84,000; Full time

Job summary

Tape is seeking a Community Lead to grow its membership, creator network, and cultural influence. This full-time independent contractor role is hybrid, with work from NYC or LA offices, and focuses on leading social presence, recruiting creators, and developing creator-led opportunities for partners.

The role emphasizes entrepreneurship, ownership, and visibility across the business, requiring deep passion for culture, content, and community growth.

Qualifications

• 3–7+ years in social media, creator partnerships, or community building.
• Proven success growing social audiences or consumer brands.
• Deep understanding of social platforms and creator ecosystems.
• Data-driven, organized, and startup-friendly.

Responsibilities

• Lead social strategy across Instagram, TikTok, LinkedIn, and emerging platforms.
• Recruit, onboard, and activate creators, tastemakers, and cultural insiders.
• Develop creator programs that drive content creation, participation, and audience growth.
• Track KPIs and identify opportunities to scale audience, creator, and revenue growth.

Skills

Social media

Creator partnerships

Community building

Audience development

Content strategy

Storytelling

Copywriting

Relationship building

Data-driven

Startup experience

Tools

Canva

CapCut

Adobe Creative Suite

Job description

Community Lead

social media | creator community | commercial growth

Full-Time • Hybrid • NYC or LA

About Tape

Tape is building the media infrastructure for how IRL culture is discovered, shared, and amplified.

The founding team includes experienced media, technology, and entertainment executives.

We're looking for a Community Lead to help grow Tape's membership, creator network, and cultural influence.

The Role

Tape is looking for a Community Lead to oversee three of our most important growth engines: our social audience, our community of cultural tastemakers, and our creator amplification programs.

You will lead Tape's social presence, recruit and activate a network of creators and cultural insiders, and develop creator-led opportunities for partners. Success in this role means growing our membership, expanding our creator community, increasing content creation and engagement, and generating new partnership opportunities.

This is a highly entrepreneurial role with significant ownership and visibility across the business.

You live at the intersection of culture, content, community, and commerce. You're equally comfortable building a content strategy, cultivating creator relationships, and showing up at events to make sure great experiences get discovered and shared.

What You'll Do

Social Growth

• Lead Tape's social strategy across Instagram, TikTok, LinkedIn, and emerging platforms.
• Create and optimize content that drives audience growth, engagement, and brand awareness.
• Capture and produce content from events, partnerships, and cultural moments.
• Analyze performance and continuously test new formats and growth opportunities.

Community Growth

• Recruit, onboard, and activate creators, tastemakers, and cultural insiders.
• Build relationships with creators, artists, founders, and influencers.
• Develop creator programs that drive content creation, participation, and audience growth.
• Help establish Tape as a trusted platform for discovering and sharing cultural experiences.

Partnerships & Revenue

• Develop relationships with brands, venues, festivals, and cultural organizations looking to engage creators and reach culture-forward audiences.
• Help develop creator-led solutions for brands, venues, festivals, and cultural organizations.
• Collaborate across partnerships, marketing, and content teams.
• Track KPIs and identify opportunities to scale audience, creator, and revenue growth.

What We're Looking For

• 3–7+ years of experience in social media, creator partnerships, community building, or audience development.
• Proven success growing social audiences, communities, or consumer brands.
• Deep understanding of social platforms, creator ecosystems, content strategy, and community-led growth.
• Strong content creation, storytelling, and copywriting skills.
• Experience building relationships with creators, influencers, artists, or cultural communities.
• Data-driven, highly organized, and comfortable operating in a startup environment.
• Passion for culture, experiences, and discovering what's next.
• Existing relationships within NYC creative, media, arts, hospitality, music, fashion, or nightlife communities.
• Experience supporting influencer campaigns, creator activations, or brand partnerships.
• Familiarity with Canva, CapCut, Adobe Creative Suite, or similar tools.

Success in This Role

Success will be measured by audience growth, creator community growth, creator participation, content output, engagement, and new partnership opportunities.

This role has the potential to evolve into a broader community and creator leadership position as Tape grows.

Contract

Full-time independent contractor working on a hybrid schedule from either our Brooklyn HQ or Los Angeles office.

Compensation is $5,000–$7,500 per month ($60,000–$90,000 annualized), depending on experience and qualifications. Candidates should be comfortable attending events throughout New York City, including occasional evenings and weekends.