Communications Manager, Policy & Public Affairs

Coinbase; United States; On-site; USD 85,000 - 130,000; Full time

Job summary

Coinbase is searching for a "War Room" communications expert based in the DC area to enhance its narrative surrounding financial freedom and consumer choice. This role involves significant political strategy, including driving communications for high-stakes initiatives and partnering with legal teams to create compelling public narratives.

The ideal candidate has at least 7 years of political communications experience, mastery of social media, and a commitment to advocating for crypto. This position offers the chance to directly influence public opinion and shape policy.

Qualifications

• Minimum 7 years in high-stakes political communications.
• Deep understanding of digital platforms and news cycles.
• Proven track record managing high-pressure media inquiries.

Responsibilities

• Drive communications strategy for legislative initiatives.
• Translate complex legal issues into clear narratives.
• Elevate consumer voices to influence policymakers.
• Utilize social media for direct communication.

Skills

Generative AI tools usage

Political communications experience

Social media strategy

Commitment to non-partisan work

Ownership mindset

Media handling skills

Job description

Responsibilities

• Coinbase is in a high-stakes battle to update the financial system, and we’re looking for a "War Room" comms expert to help us win. We are moving fast to deliver more empowering economic tools - like faster, cheaper, and more accessible financial services - to every consumer
• As we navigate a pivotal regulatory and political landscape, we need a battle-tested strategist who can bridge the gap between complex legal/policy issues and winning the hearts and minds of the American public
• You will be the primary architect of a narrative that proves crypto is about financial freedom and consumer choice
• Lead Strategic Narratives: Drive the communications strategy for high-stakes legislative and regulatory initiatives to ensure a fair and predictable environment for the crypto economy
• Shape the Public Record: Partner with legal and policy teams to translate complex litigation and filings into clear, winning public narratives
• Mobilize Advocacy: Elevate the voice of the consumer, ensuring policymakers understand the real-world impact of pro-innovation policy
• Execute Earned Media Mastery: Leverage deep relationships with national political, financial, and tech journalists to aggressively tell the Coinbase story
• Drive Digital Impact: Utilize X and other social platforms to bypass traditional gatekeepers and speak directly to our community, policymakers and thought leaders
• Build Long-Term Brand Authority: Maintain Coinbase’s position as the most trusted leader in the space through multiple election and regulatory cycles

Qualifications

• Demonstrates the ability to responsibly use generative AI tools and copilots (e.g., LibreChat, Gemini, Glean) in daily workflows, continuously learn as tools evolve, and apply human-in-the-loop practices to deliver business-ready outputs and drive measurable improvements in efficiency, cost, and quality
• Political Combat Experience: Minimum 7 years in high-stakes political communications (Hill, campaign, or agency rapid-response)
• X/Social Media Native: Deep understanding of how to drive a news cycle and move public opinion via digital platforms
• Mission Alignment: Commitment to working in a non-partisan environment and a passion for the potential of crypto to update the financial system
• Ownership Mindset: An "always-on" operative who views personal and company growth as intertwined and thrives in a campaign-style environment
• On-the-Record Mastery: Proven track record as a spokesperson managing high-pressure national media inquiries

Location: DC area.