Communications Manager

City of Hollywood, Florida; Town of Florida (NY); On-site; USD 75,000 - 110,000; Full time

Benefits offered by this job

Low-cost health insurance

4-day work week

Paid time off and holidays

Student loan forgiveness program

Job summary

City of Hollywood is seeking a Communications Manager to lead the Public Information Office and manage a 6-person team within the Communications Division. The role emphasizes crafting brand-appropriate public information, educational messaging, and coordinating across departments to support the City’s communications strategy.

The incumbent will oversee media relations, social media, and website content, ensuring ADA-compliant, timely updates and engaging campaigns that promote Hollywood’s brand

Qualifications

• Extensive experience in public communications, media relations, and marketing messaging.
• Ability to manage a team and coordinate across City departments.
• Strong writing, editing, and presentation skills.

Responsibilities

• Oversee the Communications Division and a team of six.
• Craft brand-appropriate messaging for public information and marketing.
• Coordinate website content, social media, and media relations.
• Plan events, media opportunities, and public communications campaigns.

Skills

Public communications

Media relations

Brand management

Social media strategy

Team leadership

Job description

Come to a City that Builds Careers! As one of the largest cities in Broward County, the City of Hollywood provides an energetic, innovative and collaborative work environment for its employees. Want Top Notch Insurance? We offer low cost health insurance giving you the best value - Medical, Dental, Vision and Flexible Spending Plans. Need Work Life Balance? We have got you covered with a 4-Day Work Week and an Award Winning Wellness Program. And We Don’t Stop There. The City of Hollywood provides a generous Paid Time Off Program inclusive of 13 Paid Holidays, Vacation Leave, Personal Leave, and Sick Leave. Repaying Student Loans? Employees at the City with 10 years of public service and on-time payments qualify for the Federal Student Loan Forgiveness Program. Let’s Partner Together and Come Grow with the City of Hollywood.

Benefits:

• low cost health insurance giving you the best value - Medical, Dental, Vision and Flexible Spending Plans.
• 4-Day Work Week and an Award Winning Wellness Program.
• generous Paid Time Off Program inclusive of 13 Paid Holidays, Vacation Leave, Personal Leave, and Sick Leave.
• Employees at the City with 10 years of public service and on-time payments qualify for the Federal Student Loan Forgiveness Program.

For more information about this position and our competitive pay, benefits package and pension plan, refer to this job posting or our City website at https://www.governmentjobs.com/careers/hollywoodfl.

JOB SUMMARY:

This is highly responsible, specialized public communications work involving research, documentation, crafting, and distributing written and oral communications, as well as management of the communications team, manages multiple requests from all departments and development of systems used to distribute information. The employee in this class directly manages a team of 6 and works within a team of 13 under the supervision of the Director of Communications, Marketing and Economic Development. The Communications Manager is responsible for coordinating, crafting, and implementing cost-effective, impactful and appropriate public relations, marketing and educational messaging and materials that promote Hollywood’s brand and message through the use of various communications media including broadcast, online, social, in-person, and print. Responsibilities include but are not limited to management of the City’s website content, social media accounts, Government Access Channel, LED billboards, physical print materials, media relations and other outreach channels, as well as oversight of content development and strategy development. Additional responsibilities include media relations, budget management, team development, emergency notifications, public education, and promotion of special events, programs and services that reinforce the City’s brand. The incumbent in this classification will be one of the Public Information Officers for the City and will serve as the main media spokesperson in the absence of the Director. This employee’s activities are supervised by the Director, Communications, Marketing and Economic Development for adherence to City policies, procedures and attainment of objectives.

ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES:

• Responsible for managing the Communication Division and team of 6 employees.
• Conceptualizes, crafts, and implements brand-appropriate public information, educational, public relations, advertising and marketing messaging for the City.
• Coordinates website goals and objectives and manages the team to ensure timely and accurate updates are posted. Steps up and steps in to write, copy edit and post ensuring updated content is maintained and presented in an attractive, consistent, and ADA compliant manner on the City’s website.
• Develops and maintains the City’s social media strategy and uses social media tools and management/scheduling tools including Instagram, Facebook, Twitter, LinkedIn, YouTube, Hootsuite, and Smartsheet to achieve City’s communication objectives in coordination with other City Departments and Offices.
• Conducts research of new web features and tools for enhancing online offerings.
• Monitors and oversees the preparation of website user statistics and reports.
• Plans, designs, writes, reviews and coordinates the production of City publications, including brochures, pamphlet, posters, flyers, newsletters and reports.
• Assists in the administration of the City’s Communications Plan to keep the public informed of departmental programs, events, accomplishments and activities.
• Provides oversight for the development of video and audio content for the City’s government access cable channel, social media channels, and websites.
• Researches, writes and disseminates news releases, photo ops and other informational materials and builds relationships with newspaper, television, radio and other communication media outlets to pitch story ideas and content.
• Serves as main PIO, MC and/or event host as assigned.
• Serve as the main point person for Groundbreaking, Ribbon Cutting or other events.
• Strategizes, orders and manages swag inventory. Experience in media buying, paid advertising placement and securing earned media
• Experience in media buying, paid advertising