Commercial Programs Director (Hybrid)

Sonesta International Hotels; Newton (MA); Hybrid; USD 140,000 - 150,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

HSA with Company Match

401(k) Match

Paid Vacation

Paid Sick Days

Hotel Discounts

Educational Assistance

Parental Leave

Life Insurance

Disability Insurance

Employee Perks

Hospital Indemnity

Critical Illness Insurance

Accident Insurance

Job summary

Sonesta International Hotels seeks a Commercial Programs Director to lead strategic sales programs, manage budgets, and drive revenue growth across properties. The role collaborates with ownership, on-property and above-property teams to optimize program effectiveness.

Reporting to the Head of Sales Effectiveness, the director will design and execute initiatives, lead cross-functional teams, and ensure alignment with Sonesta’s growth objectives and customer expectations.

Qualifications

• Experience in hotel sales and training
• Strong communication, organizational, analytical and presentation skills
• Bachelor’s degree required or equivalent experience

Responsibilities

• Program management and execution of Commercial Programs, including training and events
• Strategic planning, budgeting, and revenue target oversight
• Lead group booking strategies, expand market share, and drive new business development

Skills

Hotel sales experience

Training skills

Marketing knowledge

Hospitality industry knowledge

Strong communication

Organizational skills

Analytical skills

Public speaking

Microsoft Office proficiency

Education

Bachelor's degree

Job description

We’re Sonesta International Hotels. The 8th largest hotel company in the U.S.—and growing fast.

We’re Sonesta International Hotels. The 8th largest hotel company in the U.S.—and growing fast. An epic blend of full-service and focused hotels in major cities, Sonesta’s uniquely diverse portfolio of owned, managed, and franchised properties makes us everywhere you want to be. Driven by the human side of hospitality, we deliver service with passion, loyalty with purpose, and experiences that truly connect.

Together We Thrive—bringing quality, value, and amazing hospitality to every guest, every stay, across 1000+ properties in eight countries and counting.

Job Description Summary

The Commercial Programs Director at Sonesta Portfolio serves as a strategic leader, responsible for advancing Commercial Programs to optimize sales performance and accelerate revenue growth within the organization. This role encompasses the formulation and execution of strategic plans, oversight of program(s) management, delivery of targeted deliverables thru training, facilitation of cross-departmental collaboration to ensure the highest standards of program effectiveness.

Reporting directly to the Head of Sales Effectiveness, the Director provides operational leadership for designated program(s), ensuring the team consistently meets and exceeds customer expectations. The incumbent will work in close partnership with ownerships, on-property and above-property sales teams to drive topline results, develop and refine critical sales process flows, and sustain Sonesta’s trajectory of robust growth. Key responsibilities include leading group booking strategies, expanding market share, internal lead generation and spearheading new business development initiatives.

Additionally, the Director will collaborate with senior stakeholders and Sonesta brand leadership to aid the design, implementation, and complete high-impact sales programs. The successful candidate will be accountable for the end-to-end execution of these initiatives, ensuring alignment with organizational objectives and fostering a culture of continuous improvement and operational excellence.

This is a hybrid role 3 days (Tues/Wed/Thurs) in office in our Newton, MA or Orlando, FL offices.

Job Description

Job Responsibilities

• Program management and execution: The Director will oversees Commercial Program(s) technology engagement, conducts training, organizes recognition events, and encourage active participation and conversion across the portfolio.
• Strategic planning and financial oversight: Responsibilities include developing strategies to implement new and current program optimal usage, engaging associates, setting goals and evaluation metrics, managing the budget, and ensuring revenue and expense targets are met.
• Required qualifications and skills: Candidates should have hotel sales and training experience, with preferred skills in marketing and hospitality industry knowledge. Strong communication, organizational, analytical, and presentation skills are essential, alongside proficiency in Microsoft Office and related software. A bachelor’s degree is required or equivalent industrial experience.

Qualifications And Skills

• Excellent verbal and written communication skills.
• Excellent interpersonal skill to motivate others.
• Excellent organizational skills and attention to detail.
• Writing and sending mass emails and communications.
• Planning and executing promotional events and activities.
• Devising creative methods for promoting and distributing products.
• Strong analytical and problem-solving skills.
• Strong entrepreneur spirit is desired.
• Ability to prioritize multiple tasks simultaneously, under time constraints and within budget.
• Confident in public speaking and presenting.
• Extensive knowledge of hospitality industry preferred.
• Proficient/advanced with Microsoft Office Suite (i.e. Word, Excel, PowerPoint etc.). Knowledge with Microsoft Publisher and Adobe Abrobat (preferred).

Expected Hours of Work

Standard 40 hours working week, occasionally working weekends.

Travel

Travel may be required to properties

Additional Job Information/Anticipated

Pay Range

Pay Range: $140,000 to $150,000. Base pay offer may vary depending on various factors, including but not limited to job related knowledge, skills and job specific overall experience

Benefits

• Medical, Dental and Vision Insurance
• Health Savings Account with Company Match
• 401(k) Retirement Plan with Company Match
• Paid Vacation and Sick Days
• Sonesta Hotel Discounts
• Educational Assistance
• Paid Parental Leave
• Company Paid Life Insurance
• Company Paid Short Term and Long Term Disability Insurance
• Various Employee Perks and Discounts
• Hospital Indemnity
• Critical Illness Insurance
• Accident Insurance

Sonesta is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or other characteristics protected by law.