Commerce Editorial Assistant — Broadcast & SEO

NBCUniversal; New York (NY); Hybrid; USD 43,000 - 50,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

401(k)

Paid leave

Tuition reimbursement

Discounts and perks

Job summary

NBCUniversal's TODAY Digital is seeking an Editorial Assistant to support Shop TODAY’s editorial and commerce initiatives. You will write commerce content tied to on-air segments, coordinate with editorial and production teams, and help manage editorial calendars for broadcasts.

You will need strong writing, SEO awareness, and the ability to juggle multiple priorities under tight deadlines while maintaining brand voice across Shop TODAY content.

Qualifications

• Related experience in lifestyle, commerce or service journalism.
• Strong editorial judgment with clean, engaging and conversion-minded copy.
• Experience writing and editing in a CMS and knowledge of AP style.

Responsibilities

• Write broadcast-related commerce articles and execute day-of-air refreshes.
• Refresh high-priority articles and evergreen commerce content as assigned.
• Pitch products for broadcast segments using analytics and historical brand data.
• Maintain and update editorial calendars & trackers for the team, ensuring alignment across broadcast programming and editorial coverage.
• Help with SEO, digital, trending and seasonal story coverage as needed.
• Support editorial coverage for major shopping events, including Prime Day and Black Friday/Cyber Monday.
• Monitor story performance using analytics platforms and use insights to improve content, headlines, product curation and overall strategy.
• Collaborate with SEO, social and audience teams to maximize reach and conversions.

Skills

Editorial judgment

SEO knowledge

CMS experience

Strong writing

Education

Bachelor's degree or equivalent

Tools

CMS

Job description

NBCUniversal's TODAY Digital is seeking an Editorial Assistant to support Shop TODAY’s editorial and commerce initiatives. You will write commerce content tied to on-air segments, coordinate with editorial and production teams, and help manage editorial calendars for broadcasts.

You will need strong writing, SEO awareness, and the ability to juggle multiple priorities under tight deadlines while maintaining brand voice across Shop TODAY content.