Cloud Account Executive, Marketing Technologies: Higher Education

Salesforce; Boston (MA); On-site; USD 160,000 - 214,000; Full time

Job summary

Salesforce is seeking a Marketing Specialist AE to evangelize Salesforce Marketing solutions for Higher Education. You will work with an Account Team and as an Individual Contributor to drive self-generated opportunities across the Salesforce Digital Tech Stack.

You will manage the full sales cycle, target accounts, and collaborate with cross-functional teams to exceed quotas while ensuring customer success and retention. This role requires travel and a strong industry presence.

Qualifications

• 5+ years of outside enterprise software sales experience.
• Digital Marketing sales experience and experience with relevant marketing technology.
• Prior experience with the full Salesforce Digital Technology Stack.
• Proven track record of sales excellence as both IC and team player.
• Ability to work independently in a fast-paced, high-growth environment.
• Experience selling at the C-level is a plus.
• Ability to travel as needed.

Responsibilities

• Be the subject matter expert on how Higher Education uses Salesforce Marketing solutions.
• Enable and empower the broader Account team on Salesforce Marketing technology.
• Collaborate with Account and Territory teams to identify target accounts.
• Create and drive revenue within a region and/or named accounts.
• Generate opportunities through networking, cold-calling, and prospecting Salesforce customers.
• Own the sales cycle for the Salesforce Marketing technology stack.
• Meet and exceed quarterly and annual sales quotas.
• Drive brand awareness, campaigns, and lead generation.
• Maintain accurate account and opportunity forecasting.
• Ensure 100% customer satisfaction and retention.
• Be a team player.

Skills

Enterprise software sales

Digital marketing sales

Full Salesforce stack knowledge

C-level selling

Team collaboration

Independent work

Online presentations

Travel readiness

Job description

Job Category
Sales
Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we’re looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce’s core values at the heart of it all.

The Experience

The Salesforce Marketing Specialist AE is a subject matter expert and trusted advisor who works with Higher Education prospects and customers to evangelize marketing platform solutions that deliver relevant, personalized journeys across channels and devices. We are seeking an experienced quota-carrying sales executive who can work both as part of a broader Account Team and as an Individual Contributor driving self-generated sales opportunities focused on the full Salesforce Digital technology stack. If you have a passion for being at the cutting edge of how Higher Education clients engage with their constituents, we want to speak with you!

What You’ll Actually Be Doing

• Be the subject matter expert when it comes to how Higher Education institutions leverage Salesforce Marketing solutions within their enterprise
• Empower and enable the broader Account team you’ll work with on all Salesforce Marketing technology
• Collaborate with Account and Territory team to identify target accounts
• Create and drive revenue within a specified region and/or list of named accounts
• Generate business opportunities through networking, cold-calling, and prospecting into current Salesforce customers
• Own the sales cycle for the entire Salesforce Marketing technology stack
• Meet and exceed all quarterly and annual sales quotas
• Drive brand awareness, campaigns, and lead generation via networking, associations, etc.
• Maintain accurate account and opportunity forecasting
• Ensure 100% customer satisfaction and retention
• Be a team player

You’re Our Person If...

• A proven team player working in a Co-Prime/Overlay Sales Role
• 5+ years of outside enterprise software sales experience
• Digital Marketing sales experience, and experience with relevant marketing technology a must
• Strong preference for prior experience with the full Salesforce Digital Technology Stack
• Proven track record of sales excellence working as an Individual Contributor and working in a team environment
• Ability to work independently and as part of a team in a fast-paced, rapidly changing environment in high growth mode
• Superior professional presence and business acumen
• Experience selling at the "C" level — Chief Marketing Officer, Chief Digital Officer, Chief Development Officer, Chief Advancement Officer is a plus
• Ability to give high-level/overview product demonstrations and be considered the product expert in the sales cycle
• Work collaboratively with solution engineering team to create compelling demonstration scenarios
• Ability to be extremely effective via online meetings, hangouts, and conference calls
• Passion for working with Higher Education organizations
• Ability to travel as needed

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that means exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications — without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $160,300 - $214,400 annually There is a different range applicable to specific work locations. In California and New York, and select cities in the metropolitan areas of Boston, Chicago, Seattle, and Washington DC, the base pay range for this role in those locations is $176,350 - $235,850 per year. Your recruiter can share more about the specific salary range for the job location during the hiring process. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.