Chief Marketing Officer (CMO)

Talantir; Los Angeles (CA); Hybrid; USD 180,000 - 270,000; Full time

Job summary

VersaDesk is seeking a visionary Chief Marketing Officer to lead our growth as a premier American direct-to-consumer office furniture brand. You will shape the marketing strategy, oversee branding, digital marketing, content, PR, and e-commerce, and partner with the CEO on company strategy.

You will build a high-performing team, implement data-driven processes, and manage multi-million-dollar budgets to drive sustainable revenue across all channels.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• 10+ years of progressive marketing experience, including at least 5 years in a senior executive leadership role.
• Proven success leading marketing for mid-sized to large e-commerce, manufacturing, omnichannel, or direct-to-consumer brands.

Responsibilities

• Own and execute VersaDesk's overall marketing strategy, ensuring alignment with growth objectives.
• Lead all marketing functions: branding, digital marketing, content, social, SEO, email, PR, product marketing, and creative services.
• Drive customer acquisition, retention, and lifetime value through data-driven strategies.
• Oversee paid advertising across Google, Meta, Amazon and others to maximize ROI.
• Oversee e-commerce marketing, site performance, conversions and customer experience.
• Launch integrated campaigns across all sales channels and establish KPI dashboards.

Skills

Brand strategy

Digital advertising

Analytics

Customer acquisition

Omnichannel

Leadership

Content strategy

Public relations

Education

Bachelor's degree in Marketing/Business

MBA preferred

Tools

Shopify

Amazon Seller Central

Google Analytics (GA4)

Google Ads

Meta Ads Manager

Klaviyo

HubSpot

Marketing automation platforms

Job description

Complete an AI-powered simulation and receive a verifiable proof-of-skills report.### VersaDesk | Full-Time | OnsiteLocation: Los Angeles, CaliforniaBuild a Brand. Lead an Industry. Leave Your Mark.VersaDesk is looking for a visionary Chief Marketing Officer to lead the next stage of our growth. This is more than a marketing leadership role - it's an opportunity to shape one of America's leading direct-to-consumer office furniture brands, drive company-wide strategy, and make a lasting impact on an innovative U.S. manufacturer. If you're passionate about building brands, leading high-performing teams, and delivering measurable business results, we want to hear from you.Who We AreAt VersaDesk, we operate at the intersection of American manufacturing, e-commerce innovation, and exceptional product design. As a vertically integrated direct-to-consumer brand and manufacturer, we control every stage of the customer journey - from engineering and production to digital marketing, fulfillment, and customer experience.We're a company built on innovation, continuous improvement, and ambitious growth. We don't settle for maintaining the status quo - we challenge ourselves to build better products, smarter systems, and stronger customer relationships every day.Our culture is fast-paced, collaborative, and results-driven. We empower leaders to take ownership, solve complex business challenges, and make a measurable impact across the organization. If you're passionate about building brands, leading high-performing teams, and driving meaningful growth, you'll thrive at VersaDesk.The Impact You'll MakeAs Chief Marketing Officer, you'll shape how the world sees VersaDesk.You'll lead the strategy behind our brand, customer acquisition, e-commerce growth, product launches, public relations, content creation, and marketing organization. You'll work across every area of the business to transform bold ideas into measurable growth while building a brand that customers recognize, trust, and choose.This role calls for both strategic vision and hands-on leadership. You'll build a high-performing marketing organization, make data-driven decisions, and create scalable systems that drive sustainable revenue growth. If you've successfully scaled mid-sized to large direct-to-consumer and omnichannel brands, this is your opportunity to leave a lasting mark.What You'll Lead- Own and execute VersaDesk's overall marketing strategy, ensuring every initiative supports the company's growth objectives.- Partner directly with the CEO and executive leadership team to help shape company strategy and accelerate business growth.- Lead all marketing functions, including branding, digital marketing, content creation, social media, SEO, email marketing, public relations, product marketing, and creative services.- Drive customer acquisition, customer retention, and lifetime value through innovative, data-driven marketing strategies.- Oversee paid advertising across Google, Meta, Amazon, and other digital platforms while maximizing return on investment.- Lead VersaDesk's e-commerce marketing strategy by improving website performance, conversion rates, customer experience, and online merchandising.- Launch integrated campaigns that strengthen our brand and support growth across every sales channel.- Establish marketing KPIs and executive dashboards that clearly measure performance, revenue contribution, and growth opportunities.- Manage multi-million-dollar marketing budgets while continuously improving marketing efficiency and ROI.- Stay ahead of industry trends, emerging technologies, consumer behavior, and competitive activity to uncover new opportunities.- Build, mentor, and inspire a high-performing marketing team while fostering a culture of innovation, collaboration, accountability, and continuous improvement.Qualifications- Bachelor's degree in Marketing, Business Administration, Communications, or a related field (MBA preferred).- 10+ years of progressive marketing experience, including at least 5 years in a senior executive leadership role.- Proven success leading marketing for mid-sized to large e-commerce, manufacturing, omnichannel, or direct-to-consumer brands.- Demonstrated experience scaling high-growth consumer brands and driving measurable business results.- Deep expertise in digital advertising, SEO, email marketing, content strategy, analytics, customer acquisition, and brand management.- Experience managing multi-million-dollar marketing budgets with a proven record of maximizing ROI.- Strong understanding of omnichannel marketing across direct-to-consumer, marketplace, retail, and distribution channels.- Outstanding leadership, communication, organizational, and strategic decision-making skills.- An analytical mindset with the ability to translate data into meaningful business growth.- A collaborative leadership style, an ownership mentality, and the ability to thrive in a fast-paced environment.Bonus Points If You Have- Experience with Shopify, Amazon Seller Central, Walmart Marketplace, Costco, or other major e-commerce platforms.- Expertise with Google Analytics (GA4), Google Ads, Meta Ads Manager, HubSpot, Klaviyo, marketing automation platforms, and business intelligence tools.- Experience using AI-powered marketing technologies and automation.- A background in office furniture, manufacturing, or consumer products.- Experience leading in-house creative teams, including designers, videographers, photographers, copywriters, and content creators.- Experience developing marketing strategies across both direct-to-consumer and B2B channels.Join UsThis is an opportunity to do more than lead a marketing department - you'll help shape the future of an ambitious American manufacturer with a growing national presence.If you're energized by building brands, developing exceptional teams, and creating marketing strategies that deliver measurable business growth, we'd love to hear from you.Join VersaDesk and help build the next chapter of our story.This role is classified under - view the full career profile for typical tasks, skills, and outlook.### Required Skills### Required ToolsEach SOP from Talantir's library is scored against this specific listing based on skill and tool overlap. According to SANS Institute (2024), candidates who can demonstrate SOP proficiency in interviews are 2.8x more likely to receive offers. Rankings differ per listing because each company emphasizes different tools and skills.1SOP-CDO-00640%2SOP-CDO-00520%3SOP-CDO-0040%4SOP-CDO-0030%5SOP-CDO-0010%6SOP-CDO-0020%SOP alignment scores computed deterministically from skill/tool overlap - zero LLM costTalantir's readiness path covers 43% of this listing's requirements. CyberSeek (2025) reports that the average cybersecurity job listing requires 12 distinct technical skills - this listing requires 5.### Covered by Readiness Path (3)Administration and ManagementSales and MarketingCommunications and Media### Skill Gaps (4)administration and managementHidden ReqNot in readiness pathcommunications and mediaHidden ReqNot in readiness pathgoogle analyticsHidden ReqNot in readiness pathklaviyoHidden ReqNot in readiness pathThis listing requires 4 skill(s) not fully covered by the standard readiness path: administration and management, communications and media, google analytics...Readiness match will appear here soon## How to Become a Chief Data Officer (CDO) - Country Readiness GuidesSee full readiness pathways, certifications, ESCO-O\*NET analysis, and visa requirements for this role by country.### We value your privacy### We value your privacy