Chief Marketing Officer

SLAC; Palo Alto (CA); On-site; USD 250,000 - 400,000; Full time

Job summary

Stanford Graduate School of Business in Palo Alto seeks a Chief Marketing Officer to lead enterprise marketing, audience engagement, and brand strategy. Reporting to the Chief Operating & Financial Officer, the CMO will oversee brand stewardship, digital marketing, social media, and marketing technology across admissions, executive education, alumni relations, and development.

The ideal candidate brings proven enterprise marketing leadership, cross-functional collaboration, and a data-driven

Qualifications

• Proven leadership in enterprise marketing for a large institution.
• Ability to align central strategy with autonomous departments across the school.
• Experience leveraging data analytics and AI-enabled tools for audience engagement.

Responsibilities

• Lead enterprise marketing strategy, audience engagement, and brand stewardship.
• Partner with admissions, executive education, alumni relations, and development to align marketing with institutional priorities.
• Oversee digital marketing, CRM ecosystems, and marketing technology to deepen audience intelligence.

Skills

Enterprise marketing

Brand strategy

Digital engagement

Stakeholder alignment

Data analytics

Tools

CRM platforms

Marketing automation

Job description

Stanford's Graduate School of Business (GSB) has built a global reputation based on its immersive and innovative management programs. We provide students a transformative leadership experience, pushing the boundaries of knowledge with faculty research, and offering a portfolio of entrepreneurial and non-degree programs that deliver global impact. We invite you to be part of our mission of developing innovative, principled, and insightful leaders who change lives, change organizations, and change the world.

Success at the GSB is defined by The GSB Way, a commitment to shared purpose, community, and excellence in all that we do. We seek individuals who elevate themselves and those around them through the practice of academic candor, generous collaboration, and bringing curiosity and rigor to solving meaningful problems. At the GSB, impact means taking ownership and contributing to a purpose-driven, collaborative, and high-performing community in service to the institution's mission.

The Graduate School of Business seeks a Chief Marketing Officer (CMO) to lead the school's enterprise marketing, audience engagement, and brand strategy functions. Reporting to the Chief Operating & Financial Officer, the CMO oversees an organization spanning brand stewardship, digital marketing, social media strategy, creative services, market intelligence, marketing technology, and related engagement platforms, working in close partnership with the Dean's Communications leadership. The role partners broadly across admissions, executive education, alumni relations, and development to align enterprise marketing strategy with the full breadth of GSB's institutional priorities.

The Chief Marketing Officer will play a central role in shaping the next generation of enterprise marketing and audience engagement capabilities for one of the world's most recognized and influential business schools. As Stanford GSB continues to evolve how it engages global audiences, amplifies institutional impact, and extends the reach of its ideas and programs, the CMO will advance the school's brand presence, digital engagement infrastructure, and enterprise marketing ecosystem, including the intelligent use of data and analytics, CRM ecosystems, and AI-enabled tools to deepen audience intelligence and drive engagement across the school's global constituencies.

The ideal candidate brings proven capabilities across enterprise marketing strategy, institutional partnership, and digital engagement, with the critical ability to integrate these across a school where central strategy must be activated through departments that operate with meaningful autonomy, demanding strong coordination instincts and the ability to influence without always having direct authority. Equally important is a change leadership orientation: the marketing organization is at a defining moment, with a focused mandate to go deeper in building marketing intelligence capabilities while extending its reach and influence across the school's broader ecosystem. The right leader brings the credibility, vision, and collaborative instincts to establish this function as a genuine strategic partner at every level of the institution.

This is a unique opportunity to help shape how one of the world's leading business schools engages global audiences, amplifies institutional impact, and evolves its enterprise marketing capabilities for the future.