Channel Sales Manager

TaxConnex®; Alpharetta (GA); On-site; USD 65,000 - 85,000; Full time

Job summary

A growing tax solutions provider located in Alpharetta, Georgia, is looking for a highly motivated Channel Manager. This role focuses on developing and managing strategic partnerships to drive revenue growth while providing insights and management to enhance partner performance. Candidates should possess a Bachelor’s degree along with relevant experience in strategic alliances and a strong track record in partnership management. This is a great opportunity to make impactful contributions in a dynamic team.

Qualifications

• 1–3 years of experience in Strategic Alliances, Partner Development, Channel Sales, or Business Development.
• Proven track record in managing strategic partnerships for revenue growth.
• Ability to interpret sales data and calculate ROI.

Responsibilities

• Identify and prioritize new strategic partners aligned with business goals.
• Nurture existing partner relationships to drive mutual revenue growth.
• Analyze partner sales performance and provide insights to management.

Skills

Strategic alliances

Analytical skills

Communication skills

Negotiation skills

Salesforce

Education

Bachelor’s degree in Business, Marketing, Finance, or related field

Tools

CRM software

Partner Relationship Management (PRM) tools

Job description

We are seeking a highly motivated and results-oriented Channel Manager to drive the growth and success of our partner ecosystem. This entry to mid-level role is crucial for identifying, recruiting, and managing strategic alliances that generate high-quality sales opportunities and enhance our market position. The successful candidate will be responsible for the full partner lifecycle, from initial outreach and agreement to ongoing relationship management, performance analysis, and optimization of the overall partner experience.

Key Responsibilities

1. Strategic Partner Development & Recruitment

• Identify, research, and prioritize potential new strategic partners (e.g., ERP consultants, accounting / bookkeeping firms, CPA firms, industry associations, technology platforms, etc.) aligned with our target market and business goals.
• Develop compelling value propositions and outreach strategies to recruit and onboard new partners.
• Negotiate and finalize partnership agreements, ensuring mutual benefit.

2. Existing Partner Expansion & Management

• Assist TaxConnex Sales Consultants with nurturing and deepening relationships within existing partner companies.
• Develop and execute cross selling and co‑marketing initiatives with key partners to drive mutual revenue growth.
• Ensure partners are fully enabled with the necessary resources, training, and support to effectively position and sell our services.

3. Partner Performance Analysis & ROI

• Rigorously track, analyze, and report on current partner sales performance, lead quality, conversion rates, and overall revenue contribution.
• Conduct in‑depth analysis of partner types and associated Return on Investment (ROI) to inform future strategy and resource allocation.
• In collaboration with TaxConnex Sales Consultants, identify underperforming partnerships and develop action plans for improvement or discontinuation.
• Provide regular, data‑driven insights and recommendations to senior management regarding the health and direction of the partner program.

4. Partner Experience & Cross‑Functional Collaboration

• Work closely with Sales, Marketing, Operations, and Leadership teams to ensure partner activities are fully integrated and aligned with company goals.
• Collaborate with Marketing to develop and execute partner incentive, recognition, and reward programs.
• Gather feedback from partners to identify pain points and opportunities for improving our processes, communication, and support infrastructure.
• Serve as the internal advocate for the partner ecosystem.

5. Events & Representation

• Attend and actively participate in key partner conferences, trade shows, industry events, and networking functions to represent the company and solidify partner relationships.
• Coordinate with the Marketing team on co‑branded events, webinars, and content creation.

Qualifications

• Bachelor’s degree in Business, Marketing, Finance, or a related field.
• 1–3 years of experience in Strategic Alliances, Partner Development, Channel Sales, or Business Development, preferably within the B2B Sales & Use Tax, Accounting, or professional outsource services space.
• Proven track record of successfully identifying, recruiting, and managing strategic partnerships that resulted in measurable revenue growth.
• Strong analytical skills with the ability to interpret sales data, calculate ROI, and draw strategic conclusions.
• Excellent communication, presentation, and negotiation skills.
• Experience with CRM software (e.g., Salesforce) and Partner Relationship Management (PRM) tools.
• Ability to travel, up to 25%, to meet with partners and attend industry events.

To apply, please visit our Careers page at https://www.taxconnex.com/careers.